Havas Appointed to Develop Social Media Strategy for Compressport

Havas Sports & Entertainment (HS&E) has been selected by Compressport to develop and implement their social media strategy across 60 countries.

Compressport are a producer of high-tech compression apparel and equipment and HS&E will define and manage the brand’s digital action plan, look product launch campaigns, order platform experiences, community management and leveraging Compressport’s numerous partners.

Frédéric Saint-Sardos, Head of Social Media at HS&E France, commented:

“We are thrilled to support COMPRESSPORT® and lend our expertise to growing their thriving online platform for fans worldwide, as they continue to develop their social media strategy.

“Our creative and insight-led solutions will help COMPRESSPORT® connect with and engage their fan community and further enhance their brand.”

The deal is for a period of three years.