Hatch goes on a Swim, Bike and Run with Triathlon England

June 11, 2012

Leeds based PR, health sports sponsorship and events agency, Hatch Communications, has been appointed by Triathlon England, the National Governing Body in England to promote their Triathlon England – National Championship events in one of the most exciting years in the history of the sport.

The Hatch team has won a competitive pitch, tasked with raising Triathlon England’s profile around the Triathlon England – National Championship events, whilst capitalising on the growth of the sport.

The brief will see the sports specialist agency raise awareness of Triathlon England as an aspirational leader in the sport, whilst also delivering the message that triathlon is accessible for all through the series of targeted events.

The Triathlon England – National  Championship events provide all ranges of age and ability the chance to race in a triathlon whilst crowing the winners: ‘England Champions’, a prestigious title to receive in a year highlighted by sporting achievement.

Tom Goldspink, communications manager at British Triathlon, said: “We are looking forward to working with Hatch Communications, who impressed us with their creativity, enthusiasm and knowledge of the sport.  Triathlon is a fast growing, modern and dynamic sport and we are keen to raise the profile of Triathlon England and the opportunities available to take part in the sport.”

Hatch Communications managing director, Jason Madeley, added: “It is fantastic to be chosen to work with such a well respected organisation. Triathlon has been a sport of interest within our organisation, so it’s great to be able to put our passions to the test in what is a very exciting year for sport.”