Golf Star Martin Kaymer Reveals Mercedes-Benz Endorsement

German number one golfer Martin Kaymer has been announced as the new brand ambassador for Mercedes-Benz.

Kaymer will wear the star for the first time during the European Tour’s tournament in Abu Dhabi next week. In addition to other global activities,Martin Kaymer will promote the exclusive premium amateur tournament series Mercedes Trophy. 

“I am very happy to become involved with Mercedes-Benz as a brand ambassador and to be joining its outstanding family of international and national ambassadors. Mercedes is a big part of the Majors today and my main personal goal for 2014 is to also play a big role at these events,” said Martin Kaymer.

The 2010 PGA Championship winner Martin Kaymer joins defending Masters Champion Adam Scottand his German colleague and two-time Masters winner, Bernhard Langer as international brand ambassadors, together with fellow German Marcel Siem as the national German brand ambassador. Since 2013 Mercedes-Benz is one of the main Tournament sponsors of the Augusta Masters.

“We are proud to welcome Martin Kaymer to our Mercedes-Benz family. He has proven to be one of the best golfers in the world”, commented Dr. Jens Thiemer, Vice President Marketing Communications Mercedes-Benz Cars. “In addition to other activities, having Martin as a former world number one agree to represent the global MercedesTrophy in its 25th anniversary year is a great honour and provides this fascinating series with the highlight it certainly deserves.”

Martin Kaymer continued: “I am particularly proud to be actively involved in this year’s MercedesTrophy, the world’s biggest amateur golf tournament series, especially in its special 25th anniversary year. Golf is truly a global game and I know that Mercedes is committed to promoting it even further. I am now happily part of its drive to make this sport even more popular – something which is very close to my heart. Few if any sports give us a better platform to interact with each other.”