German Telekom Renews German Sports Aid Sponsorship

April 15, 2013

The German Telekom has extended its deal as national sponsor of the German Sports Aid Foundation until 2016.

The telecommunications company is therefore still present in the highest partner level of the foundation and includes financial support. German Telekom has been supporter of the Sports Aid since 2008.

“Telecom and sports help share the same conviction. Sport reinforces the cohesion that it promotes a fair bargain and makes an important contribution to the integration Telekom assumes responsibility in a variety of areas, and our sports promotion is one of them,” says Timothy Höttges, CFO and control of Deutsche Telekom. “As a major employer, we support right where a large funding need -. Namely the preparation of everyday professional practice following the sports career, because single-minded and performance-oriented athletes have important properties that today in business . are needed “

“The Sports Aid wants within the recently developed initiative ‘springboard future – Sports Career’ with industry and companies find new solutions to the reconciliation of competitive sports, training and profession. The further partnership with German Telekom as our national sponsor is a role model and delivers the very best examples of how the private sector can play its part in professional sports promotion in Germany,” said Dr. Michael Ilgner, CEO of German Sports Aid. “It is a comprehensive, active partnerships, including the company into how the 4000 Telecom employees demonstrate as part of our campaign” is Your Name for Germany has become “. Telekom offers the Sport Aid offers valuable platforms to present the sports promotion outward . We are pleased that we are such a successful way to go now for the next four years together. “