German Handball Secures SB Furniture Boss as New Partner

August 7, 2013

The German Handball Federation (DHB) has announced that SB Furniture Boss has become a partner for the new season.

The furniture store will promote their logo on the referees jerseys for all the games in the DKB Handball Bundesliga, troche the second Bundesliga, viagra buy the DHB Cup, the Final Four, the all-star games and the Super Cup.

Other elements of the deal include TV advertising, SB Furniture SB’s logo on sponsor boards and on the DHB’s website.

Lars Hunger, Managing Director of SB Furniture Boss said: “As a furniture discounter we are represented in all of Germany. The new partnership is a logical continuation of the long-standing sports sponsorship within the porta-group.

“DKB Handball-Bundesliga and the national handball team of men are perfectly suited for us to make nationwide attention to us and to speak with our messages to a broad target group.”

Ulrich Bach, president of the German Handball Federation, was pleased about the cooperation and commented: “With self-assembly furniture boss we found another strong partner for us. I am sure that the furniture store has voted with the presence at DKB Handball-Bundesliga and our national handball team exactly the right way to achieve its communication objectives.”

The deal was brokered by SPORTFIVE.