Garmin to Sponsor 2014 US Open Snowboarding Championships
By Community | February 27, 2014
Garmin International Inc., a unit of Garmin Ltd. , the global leader in satellite navigation, today announced a partnership with Burton Snowboards as the official action camera sponsor of the 32nd annual US Open Snowboarding Championships.
This year’s championship is taking place at the Vail Mountain in Vail, Colo., on March 3-8, 2014.
“We are extremely excited to announce this partnership with Burton and be a part of such a prestigious snowboarding event,” said Jon Cassat, Garmin vice president of communications. “With the rugged housing, extended battery life, and the ability of VIRB Elite to capture GPS data like elevation, speed and G-force on the mountain, Garmin VIRB and VIRB Elite are the perfect HD action cameras for any snowboarder, and we’re eager to showcase them at the event.”
During the competition, Garmin will have a tent set up in the Sponsor Village at the base of Golden Peak, right in the heart of Vail. The on-site Garmin team will be facilitating a “Try Before You Buy” program, where attendees can check out a VIRB Elite and take it out for a few runs on the slopes.
When they return the camera to the tent, the Garmin team will upload the footage to a jump drive, so they can take their footage home with them, and share it with friends and family, or over social media.