Four’N Twenty Sponsors NRL’s Sydney Roosters
November 11, 2012
National Rugby League’s (NRL) Sydney Roosters have added another impressive name to their growing array of corporate partners by formalising an ongoing relationship with Australia’s iconic food brand Four’N Twenty.
Four’N Twenty has become Official Naming Rights Partner of the Membership Program for the legendary Sydney Roosters Rugby League Football Club.
Known as “the great Australian taste”, Four’N Twenty is the pie of choice at major sporting stadia around the country, and has become synonymous with both Rugby League and Australian Rules Football.
Four’N Twenty General Manager Marketing, Mark Connolly, commented on the deal: “We’re delighted to be involved with one of the NRL’s foundation clubs, and hope our off-field support will help lead to more on-field success for one of Australian rugby league’s oldest and most successful clubs.”
Roosters’ Chief Operating Officer Commercial Ted Helliar added: “Four’N Twenty pies are an iconic Australian brand and just like the Roosters have a long and popular history embedded in Australian culture. Meat pies and rugby league are about as Australian as you can get and we are extremely proud to be in partnership with this iconic brand. The naming rights partnership of our Membership Program is a first for our great club and we look forward to a long and successful relationship.”