FIBA sportsbiz

FIBA signs Kuehne+Nagel as Official Global Logistics Supplier

December 4, 2023

FIBA has reached an agreement with Kuehne+Nagel to become its Official Global Logistics Supplier in a collaboration that will enhance event delivery and minimize its carbon footprint.

Kuehne+Nagel will provide shipment and logistical consulting services for an array of future FIBA tournaments spanning over the next two years. This will encompass the FIBA Olympic Qualifying Tournaments 2024 for both men and women, the next FIBA U17 and U19 Basketball World Cups for both men and women, the FIBA Continental Cup Qualifiers for men, and the FIBA Continental Cups in 2025 for both men and women.

The objective of the agreement is also to build a long-term partnership. This will support FIBA not only in the enhancement of shipping and logistical operations but also in the important ambition of further increasing sustainability and environmental performance by reducing FIBA’s CO2 footprint worldwide.

Kuehne+Nagel offers substantial experience in sports sponsorship, projects and partnerships. They are collaborating with the likes of SailGP and are also the logistics partners for both Team Germany and Team Great Britain at the 2024 Olympic Games in Paris.

Frank Leenders, FIBA Media and Marketing Services Director General, commented: “We are thrilled to welcome Kuehne+Nagel as our newest partner and this further strengthens FIBA’s Global Partner network.

“We are excited with this agreement since we appreciate the expertise Kuehne+Nagel brings to the table, and we know it can help us significantly with our efficiency and in our quest to become even more sustainable in what we do.

“FIBA is committed to reducing its carbon footprint by maximizing sustainability at all events, so we can be confident that through this partnership, we will see that happen.

“Kuehne+Nagel also have a strong track record within the field of logistics specifically for sporting events and we look forward to working with them to secure what we know will be some impressive outcomes,” Leenders concluded.

“We are delighted to be able to support FIBA as a Global Supplier with our logistics services. Our highly committed exhibition and event teams will ensure that all shipping and logistics processes run smoothly,” said Tobias Jerschke, Managing Director of Kuehne+Nagel in Germany. “After playing basketball for many years, I know that success can only be achieved as a team. The same applies to logistics.”

FIBA sportsbiz