FIBA Extends Chinese TV Deal
March 22, 2017
The International Basketball Federation (Fiba) has agreed a nine-year extension to its long-running rights agreement with Chinese state broadcaster CCTV.
Fiba and CCTV have been in partnership since 1994 and the new deal will run from 2017 to 2025.
The Chinese broadcaster will hold broadcast rights to all major international basketball events over the period, including World Cup competitions in 2019 and 2023. C
China will host the 2019 edition of the national team tournament.