FanDuel to Sponsor Brooklyn Nets

National Basketball Association (NBA) franchise Brooklyn Nets has agreed a partnership with fantasy sports company, denture FanDuel.

The deal makes FanDuel an official sponsor of the team, ed and ensures exposure all over the stadium during games, ed along with more publicity on television and radio broadcasts. 

Brooklyn Nets CEO Brett Yormark commented on the deal: “Fantasy sports gaming is a new category for our team and we are delighted that FanDuel, the pioneer of one-day gaming, sees the value of forming an alliance with the Brooklyn Nets.

“We are also pleased that FanDuel will develop a presence in the community through a rewards program that offers fans a chance to attend Nets games.”

FanDuel CEO Nigel Eccles added: “New York City is a hot-bed for tech start-ups and this partnership between a leading New York tech company and a leading professional sports franchise highlights the innovation taking place right here in our hometown market.”