Everton Fans to be Consulted in New Badge Design

August 22, 2013

Everton have announced that fans of the club will be involved in the design of a new club badge, cheap thanks to a consultation process.

The Premier League club was slammed by the majority of their fans when they released a new badge with little fan consultation.

The badge was widely criticised by Toffees fans for its simple nature and the removal of key factors of the club’s history.

A statement on the official Everton website read: “Our previous crest was often misrepresented and suffered regularly from the omission of key elements, discount such as our name and year of formation, and the misuse of our Club colours. 

“In an ever-changing multimedia environment, the challenge of tackling these issues has increased. On 3D and HD TV, on web and on mobile, our previous crest was badly reproduced and, to many fans, often appeared cluttered and outdated. 

“We have a responsibility to maintain a contemporary, relevant identity for the Club. We recognise the need to do this with diligence and sensitivity – with one eye on the past but also one eye on the future.”

Supporters can start sending in their ideas to the club and have until September 15 to submit their feedback.