Eurosport Launches Commentator Contest to Mark 25 Years of Leadership and Expertise

Eurosport is launching an international online contest to celebrate 25 years of leadership in LIVE sports broadcasting. To win a VIP trip to the Tour de France, cough the Spa WTCC race or the US Open, sports fans all over Europe are being invited to demonstrate their sports commentator skills. Based on the performances of the fans as commentators of iconic moments in tennis, cycling and motorsports, a jury of Eurosport experts will designate the winners.

The contest is part of Eurosport’s “We Live For Live” campaign featuring various B2B and B2C promotional activities heralding the group’s continued passion for LIVE sports to mark its 25^th anniversary. The site has been developed by Paris-based Addiction Agency.

To illustrate Eurosport’s expertise in live sports broadcasting since 1989 the competition was devised to let fans share the commentators’ experience and highlight the expertise the channel brings to over 100 sports a year.

Sports fans can participate in five simple steps. They choose the video fragment they would like to comment on, the chosen sport will define the prize (Motorsports: WTCC VIP tickets, Cycling: Tour de France VIP tickets, Tennis: VIP tickets to the US Open). Next steps: they record their commentary, listen afterwards if they like their performance and then submit their best effort. To get the most ‘likes’ from other fans and to be selected by the Eurosport jury, the participant can share his commentary via various social media.

Heather Bowler, Global Communications Director at Eurosport, explains the idea behind the fan contest: “To celebrate our quarter of a century of leadership in LIVE sports broadcasting, what better way than to offer a unique experience to the participants – to be in the role of a sports commentator.”

“Eurosport knows how to deliver the most immersive, insightful coverage and capture all the emotion to provide an unforgettable experience of each sport to the viewers. It will be interesting to see how all the international participants will succeed in this challenge.”

“Participants will feel they are at the heart of LIVE sports action, Eurosport’s DNA. They are also able to share their best commentaries with their friends via social media, a fun feature of the contest”, Bowler adds.

The Eurosport group today encompasses TV channel brands Eurosport, Eurosport 2 and their respective HD channels, EurosportNews, and local “window” channel brands Eurosport France, British Eurosport and Eurosport in Asia-Pacific.  Uniquely, LIVE TV content is available to sports fans in more than 70 countries worldwide with commentary delivered simultaneously in 20 different languages; over 95% of European TV audiences enjoy Eurosport in their native language.