Eurosport Gets Rights to FIS Tour de Ski

December 8, 2011

Eurosport and the International Ski Federation (FIS) have reached an agreement for the upcoming Viessmann FIS Tour de Ski.

Eurosport will be the official partner of the Tour de Ski and will broadcast all stages of the tour LIVE, prostate reaching 127 million homes in 20 different languages across 59 countries.

The sixth edition of the Tour de Ski takes place from December 29 to January 8 and leads from Oberhof via Oberstdorf (GER) and Toblach (ITA) to Val di Fiemme (ITA). The eleven-day tour covers nine competitions in both techniques and in all cross-country disciplines across almost all distances.

In a season without World Championships or Olympic Games, ambulance the Tour de Ski is the highlight for the athletes besides the overall world cup. Exciting races, viagra cheap the spectacular 3,7 km climb to “Alpe Cermis” at the final stage in Val di Fiemme and over 600,000 Euro prize money make the FIS Tour de Ski a very special sport event both for athletes and viewers.

The tour starts on December 29 with the Prologue (Women 2,5km and Men 3,7km). Eurosport will feature live broadcasts of all races.

Eurosport will promote the event across its multimedia platform and is organising viewer competitions in Germany, Poland and Italy. Cross-country fans can win a weekend trip for two to the final of this years’ Tour de Ski in Val di Fiemme (ITA), including VIP access to the competition venue and a private behind-the-scenes tour with Jürg Capol, FIS Race Director Cross-Country. Furthermore, Eurosport offers ambitious amateur cross-country skiers the chance, to make a start on the “Rampa con i Campioni”, the race for everyone to experience the final climb.

Jürg Capol, FIS Race Director Cross-Country, said: “We are delighted that Eurosport is once again one of our partners for the Viessmann FIS Tour de Ski performance by Craft Sportswear. Our international partnership for mutual promotional activities, which involves Poland and Italy as well as Germany for the second time, clearly shows the high value the FIS Tour de Ski has reached.

“This unique event will not only be experienced by viewers on site but also by millions of viewers across Europe through Eurosport’s high-quality broadcasting. We can expect a great FIS Tour de Ski from the sporting side. The cross-country skiing stars such as Marit Bjoergen, Petter Northug, Charlotte Kalla, Dario Cologna, Therese Johaug, Lukas Bauer and Alexander Legkov are already in good shape and eager to go head to head over the nine stages.”

Werner Starz, Director Marketing and Communication at Eurosport Media GmbH in Munich, added: “Nordic skiing has always been very popular among Eurosport viewers and we will broadcast 180 hours from this year’s FIS Cross-country World Cup on Eurosport and Eurosport 2. We have once again expanded the coverage of cross-country skiing. The Tour de Ski has established itself as an important sport highlight along with the International Four hill tournament, and we are very happy to present this event to our viewers.”