Eurosport Enjoy 50% Rise in European Viewing Figures for Snooker World Championship’s Final

Mark Selby’s remarkable comeback and victory of Ronnie O’Sullivan in the snooker World Championship was watched by 16 million Europeans on the Eurosport network, troche a 50% rise in audience reach on the 2013 event.

The average live audience was also up by 26% and in total the tournament generated a positive reach of 54 million different European viewers across Eurosport and Eurosport 2.

In particular the tournament did well in the Netherlands (+59%), prostate Romania (+22%) and Poland (+23%).

An official press release from Eurosport read: “These figures confirm the ability of Eurosport to increase snooker’s popularity outside the sport’s traditional markets. The channel’s commitment to show the best snooker all year long is unrivalled in Europe.

“Eurosport is the home of snooker with 19 tournaments broadcast live every season. The offer includes the World Championships and all other world ranking events.”