European Tour Unveils Shenzhen International as Latest Chinese Event Added to 2015 Calendar

October 24, 2014

The European Tour has announced a new event will take place in China.

The inaugural Shenzhen International will be held at Genzon Golf Club, medic in the Longgang district of Shenzhen, clinic | from April 16–19, 2015.

With a field comprising 100 players from The European Tour, 50 players from China Golf Association and six sponsors’ invitations, the US$2.5 million tournament will be played the week after the year’s first Major, the Masters Tournament.

The Neil Haworth-designed championship course at Genzon Golf Club, which was the venue for this year’s Volvo China Open, will host the tournament.

Commenting on the latest addition to The 2015 European Tour International Schedule, George O’Grady, Chief Executive of The European Tour, said: “We are delighted to add another new tournament in China to an already robust 2015 schedule. In recent years, China has become an increasingly important player in the global golf market, and we are indebted to Genzon Group for committing to promote the new tournament. Genzon Golf Club, and the city of Shenzhen, both proved to be superb hosts for the Volvo China Open earlier this year, so we had no hesitation in agreeing to return there for the Shenzhen International.”

Fei Hai-long, the General Manager of Genzon Golf Club said: “We are delighted to launch the Shenzhen International, which will be Asia’s new professional elite golf tournament. We thank our partners at The European Tour, the China Golf Association, the Administration of Sports of Guangdong Province, the Culture Sports and Tourism Administration of Shenzhen Municipality and the Longgang district for their support of this tournament, and we look forward to welcoming the players, fans and international golf community to the Genzon Golf Club in April next year.”

The tournament will take on the name of the city of Shenzhen, the economic powerhouse of China’s Pearl River Delta region.

Explaining the decision to name the tournament after its host city, Ke Gangming, Counsel of Culture Sports and Tourism Administration of Shenzhen Municipality, added: “In a first for the region, this tournament will be staged in the city of Shenzhen, by the city of Shenzhen, and for the greater benefit of the Pearl River Delta region, as well as golf enthusiasts in China and around the world. Through its international trading links, Shenzhen is China’s window to the world. In addition to staging a first-class international golf tournament, it is our intention to use this event to showcase the modern and vibrant city of Shenzhen to the world.”

Speaking of the new partnership, Zhang Xiao-ning, Vice-President and Secretary General of the China Golf Association, said: “We welcome the addition of the Shenzhen International to The 2015 European Tour International Schedule. The championship will bring an international showcase event to the people of Shenzhen and the surrounding area.

“It will also provide an emerging group of highly-talented young Chinese golfers with the opportunity to compete against the best players in the game on a world stage. As we look forward to golf’s inclusion in the next Olympic Games, this tournament will be another milestone in China’s path to becoming a major golf nation.”