Euroleague Basketball Agrees Broadcast Deal with SPORT1
October 15, 2013
Turkish Airlines Euroleague has agreed a deal with Sport1 GmbH that will see the European basketball league broadcast on German television for the next three seasons. SPORT 1 will regularly show matches, ed ed with further games available on SPORT1+ or via livestream.
Selected regular season fixtures involving the German teams Brose Baskets Bamberg and the debutants FC Bayern Munich will air live on Thursday or Friday evenings. All games with German participation will also be shown live or with a time-delay on pay-TV channel SPORT1+. They will also be streamed live with a SPORT1+ subscription or for €5 individually. The top 16 round, remedy playoffs and the complete Turkish Airlines Final Four will all be shown live on the SPORT1 platforms. SPORT1.fm will also broadcast individual games live on radio.
Olaf Schröder, Editor-in-Chief and Head of Programming at SPORT1, said: “With the Turkish Airlines Euroleague we are expanding our program portfolio with a very attractive top rights package. We are proud to partner the basketball on all channels – this applies to the Beko BBL on SPORT1 and SPORT1.de, the NBA on our pay-TV channel SPORT1 US, and more than ever the premier European club league, which we are offering across all platforms on free- and pay-TV and extensively on livestream. This makes SPORT1 the first address on all channels for young basketball fans in Germany.”
Mr. Andrea Bassani, Euroleague Basketball Chief TV and New Media Rights Officer, added: “We are really proud to continue our collaboration with SPORT1, our German television partner during the last three seasons.
SPORT1 will be offering all the Turkish Airlines Euroleague fans the chance to witness the German teams performances in the competition combining free-tv, pay-tv and streaming platforms, a 360º agreement that guarantees a massive coverage of the competition in one of its most important markets, Germany and moreover this season with the participation of the German champion Brose Baskets Bamberg and the debut of one of the most known sports club in the world FC Bayern Munich.”