Engelbert Strauss Becomes Official Sponsor of EHF Euro 2014

Engelbert Strauss has officially become the sponsor of the Men’s and Women’s EHF Euro 2014.

Engelbert Strauss will cover the EHF Euro 2014 taking place this year in Denmark from the 12-26 January and in Hungary-Croatia from the 7-21^st of December.

The strong viewer interest following the record breaking success whereby the EHF Euro in 2012 gained an audience of 1.5 billion spurred Engelbert Strauss’s desire to become the official 2014 sponsor.

As part of the deal the work wear and protective equipment manufacturer will have strong brand positioning in camera view.  The brand’s advertising spots will not only be included on the sleeves of all the players’ shirts but will also be in the centre circle and LED boards, viagra 40mg creating an excellent platform to reach an international target audience.

Karl-Heinz Brenner, Marketing Director at engelbert strauss, said: “With our brand being present in eight markets across Europe, the EHF EUROs provide us with an excellent platform to reach out to our international target audience. Through this Official Sponsorship package, the engelbert strauss logo will be integrated at the heart of the handball action twice – when the men’s teams open and when the women’s teams close the handball year.”