Emirates extends FA Cup sponsorship until 2021
August 9, 2017
Emirates and The Football Association announced today a three-year contract extension to their successful existing partnership. The agreement will see the tournament continue to be named The Emirates FA Cup through until 2021.
In 2015 Emirates became the title partner of the FA Cup, the oldest cup competition in football.
Sir Tim Clark, President of Emirates Airline said: “We remain incredibly proud to continue our role as the first ever title sponsor of such a prestigious and historic tournament. The spirit of this competition, bringing together both small clubs and Premier League giants alike to face each other before an audience of passionate fans is what drives us to continue our investment in this tournament.”
“Through our support of the Cup, Emirates remains committed to the sport of football and its continued development. We look forward to the future of our partnership and helping to connect fans across the globe to one of the world’s most celebrated sports.”
We’re pleased to announce that @emirates will continue as the title partner of The FA Cup until 2021: https://t.co/NglqzIbDea
— The FA (@FA) August 9, 2017
Mark Bullingham, FA Group Commercial Director added: “Working alongside such a well-established and iconic global brand has helped us to make the competition more accessible to fans across the world. With the support of Emirates, last season’s competition reached over 912 million fans worldwide.”
“The partnership will also allow us to continue our investment into the game at all levels. We look forward to continuing to work together to ensure the Emirates FA Cup remains the best loved and revered domestic cup competition in the world.”
The competition continues with the preliminary round on the weekend of 18/19 August and will culminate in a showpiece final at Wembley Stadium on Saturday 19 May 2018.
