Elonex Sport Agrees Partnership Deal with Worcestershire County Cricket Club

Elonex Sport has agreed a five-and-a-half year partnership with Worcestershire County Cricket Club (WCCC), ed becoming the Official & Exclusive: LED Supplier and LED Advertising Agent.

On Sunday 17 June, Elonex Sport installed a new state-of-the-art 30-square metre Jumbo LED scoreboard near the new Graeme Hick Pavilion at the Friends Life t20 (FLt20) match versus Gloucestershire.

The new scoreboard currently provides up-to-the minute match day scores and the club hopes replays, highlights and stats can be shown in the future.

WCCC Chief Executive, David Leatherdale said: “We are delighted to be working with Elonex Sport and hope that our new association and introduction of a new LED screen as our primary scoreboard, will over time, allow us to enhance the spectators experience at all forms of cricket, whilst creating additional revenue generating opportunities.

“Elonex Sport comes with a wealth of experience in the digital world and we look forward to working with them over the coming years as we continue to develop our New Road ground.”

Richard Everton, Business Development of Elonex Sport said of the deal: “We are absolutely delighted to have agreed this partnership arrangement with Worcestershire County Cricket Club.

“It demonstrates the driving ambition that Elonex Sports possess to be involved in the whole sporting life and community within our home Three Counties and beyond.

“We are really excited about building our relationship with this famous, forward thinking and picturesque Cricket Club over the next few years.”

This initial investment will expand Elonex Sport’s investment in Worcestershire County sport to more than £400-thousand for the 2012 season alone.