ELEVEN Sports Finally Receives Complete Backing For Exclusive Belgian Football Deal
March 18, 2020
ELEVEN SPORTS Belgium has secured LIVE and EXCLUSIVE rights to Belgian domestic football for the next five years.
In a landmark agreement, ELEVEN will bring fans in Belgium all the action from the Belgian First Division A, the First Division B, the women’s Super League, the Belgian Cup and the Belgian Super Cup from 2020/21 until 2024/25.
ELEVEN has established itself as the leading sports platform in Belgium since launching in 2015. ELEVEN channels are distributed by Belgian TV operators to over 750,000 homes across the country, with many more fans engaging with the latest action through ELEVEN’s OTT platform and social channels.
ELEVEN’s strong foundations and innovative, fan focused approach make it the perfect home for Belgium’s most loved package of sports competitions.
ELEVEN will now focus on creating a network of TV and digital platforms for Belgian football, which offers fans the ultimate matchday experience and unmissable content around the biggest games. ELEVEN’s Belgium football hub will be 100% dedicated to the domestic game 24 hours a day, 7 days a week.
Marc Watson, Executive Chairman, ELEVEN SPORTS Group, said:
“In these uncertain times, we are pleased to have some positive news to share with Belgian football fans. This is the first time ELEVEN has secured the domestic rights to one of European football’s major leagues. It is a milestone moment for the progress of our group and testament to the quality of our team and the fan-centric platform that we have built up in Belgium since 2015. It is also thanks to the fantastic support we have received from our local partners. We are dedicated to continuing to work through these current challenges to bring the best content possible to our fans around the world.”
Guillaume Collard, Managing Director of ELEVEN SPORTS Belgium and Luxembourg and Group Head of Acquisitions, said:
“The Pro League’s decision to grant us the rights to Belgian football for the next five years is an important moment for ELEVEN SPORTS Belgium. We are committed to delivering the best possible experience to fans, clubs and the Pro League, and playing our part in growing the Belgian game. We would like to thank the Pro League and the clubs for the efforts they have made over the past few weeks to bring everyone together around our ambitious project, in these difficult times .”
The domestic Belgian football rights are a milestone addition to ELEVEN SPORTS’ growing portfolio of football. Fans in Belgium already enjoy LaLiga, Bundesliga, Serie A and the FA Cup with ELEVEN. Across ELEVEN’s global network, supporters have access to the UEFA Champions League, Premier League and a host of domestic and international football.
