Disney Will Offer ESPN+ With Other Streaming Services In Discount Bundle
August 7, 2019
The Walt Disney Company on Tuesday said it would offer ESPN as part of a $13-per-month bundle of its three streaming services starting in November, a move to attract U.S. audiences who have embraced digital services such as Netflix.
Reuters reports:
Disney’s bundle includes family-friendly digital offering Disney+ and Hulu as well as the ESPN+ sports service, for a $5-per-month discount. The Hulu offering in the bundle will include commercials.
That price is the same as Netflix’s most popular plan, which allows streaming on two devices simultaneously.
Executives at Disney and Netflix have said they believe there is room for both services in the growing market of digital options that are luring customers away from cable TV.
ESPN+, which offers sports that are not shown on ESPN’s cable channels, including Ultimate Fighting Championship bouts, rugby and some professional baseball and soccer games, costs $4.99 a month.