Cure Putters to Sponsor Allianz Championship
February 7, 2014
Cure Putters, a subsidiary of Veritas Golf, has announced a partnership with Champions Tour event, the Allianz Championship.
The sponsorship is designed to get the putter into the hands of professionals, media and fans by strategically placing it in heavily trafficked areas.There is also a branding component to the sponsorship that includes signage on the main putting green area as well as on the LCD Scoreboards throughout the course.
Veritas Golf Company CEO, James P. McCarthy, said: “We are really excited to be part of the Allianz Championship this year at Broken Sound’s Old Course. This is a premiere event and the folks at Allianz along with Hollis Cavner, Bryan Naugle and their staff from Pro Links put on a first class event. Being associated with an event of this stature is definitely a great beginning to a long partnership with Hollis and Bryan at Pro Links.”
He continued, “The Golf Channel filmed an impromptu segment with Commissioner Beman on the Tour putting green showcasing the RX2. People have been fascinated everywhere we have gone. That is a huge reason why PGA.COM gave us their number one status as a new product coming out of the PGA Show.”