City Football Group Partners With MusclePharm in Multi-Year Deal

City Football Group have signed a multi-year partnership with performance-lifestyle nutrition company MusclePharm.

As part of the deal MusclePharm have partnered with City Football Group’s four clubs; Manchester City FC, apoplectic Melbourne City FC, New York City FC and Yokohama F. Marinos.

Omar Berrada, Commercial Director of City Football Marketing, said: “City Football Group is excited to partner and work closely with MusclePharm, which, like us, is committed to achieving the highest levels of performance for elite athletes.

“We are also delighted to be working with another commercial partner across all of our clubs. This is another endorsement that City Football Group provides an ideal marketing platform for global brands seeking to engage with football fans all over the world.”

Brad Pyatt, founder and CEO of MusclePharm, said: “We are proud to be an official sponsor of City Football Group and all of its football clubs.

“This partnership is consistent with our larger business strategy to partner with the world’s largest and most popular sport and leverage this significant global brand exposure.”

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