Checkatrade Get Naming Rights to Crawley Town’s Stadium

September 2, 2013

Checkatrade.com has announced a five year sponsorship deal with League One club Crawley Town FC.

As part of the deal, the club will rename its 6,000 capacity ground ‘The Checkatrade.com Stadium’ and the East Stand ‘The Checkatrade.com Stand’. It will fly the firm’s logo on player training shirts, its stadium and electronic scoreboard, match day programmes and advertising boards around the pitch. 

Checkatrade.com MD Kevin Byrne, commented on the deal: “We chose Crawley Town FC because it is a strong up and coming team and Checkatrade.com actively promotes sport and physical fitness at work, so it is a great association. I am looking forward to working with the club immensely.” 

The club’s Commercial Manager Ewan Dunlop said: “This is a hugely significant partnership for the football club and we’re both delighted and extremely proud to be associated with the Checkatrade.com brand. We’re looking forward to working with Kevin and the team over the next five years and, of course, welcoming them and their guests to The Checkatrade.com Stadium.” 

The club is donating some of Checkatrade.com’s sponsorship fee to local community projects as Crawley Borough Council owns the stadium and agreed to it being renamed.