Canada’s Roger’s Cup to be shown on CBC

July 25, 2011

The Sports section of The Canadian Broadcasting Corporation (CBC Sports) has netted a new five-year agreement with Tennis Canada to screen the Rogers Cup.

The deal gives CBC exclusive coverage of the semifinals and finals of both the men’s and women’s editions of the Rogers Cup in Montreal and Toronto. The tournement will be presented by National Bank from 5th to 14th August.

Coverage will be shown on CBC Television, digital channel bold and online via CBCSports.ca when the final two rounds of the tournaments take place on 13th and 14th August.

Jeffrey Orridge, CBC’s executive director of sports properties said ‘This is a very exciting time for Canadian tennis fans, and this landmark broadcast deal means CBC will continue showcasing the world’s best when they visit Canada each year,”

“The Rogers Cup brings the top tennis talent in the world to Canada year in and year out, and we are thrilled to be the home of this tournament for the next five years.”

Michael S. Downey, president and chief executive of Tennis Canada, said: “Thanks to long serving broadcast partners like CBC, Canadians from coast to coast can be a part of the excitement that is the Rogers Cup. It is so vital to the development of tennis in Canada to have a forum to showcase our world-class event. With the continued support of CBC and its various media platforms, fans will have the opportunity to catch every minute of semifinal and final action from our tournament in Montreal and Toronto on the same weekend.”