bwin & Oostende Announce Partnership Deal

October 9, 2013

bwin and BC Oostende have today announced a new sponsorship deal between the two companies that will see the bwin named the basketball club’s official online betting and gaming partner.

Under the terms of the three-year deal, bwin will be integrated into Oostende’s online and social channels. Bwin will also be able to create apps, games and widgets with the branding of Belgium’s most successful basketball club, as well as receiving in-stadium branding, ticket and match day promotions and access to players to develop unique customer experiences. 

BC Oostende’s association with bwin will increase the club’s international reach and provide fans with exclusive online content and experiences. 

Marlon Van Der Goes, Belgian Country Manager for bwin, said: “It gives us great pleasure to forge this partnership between BC Oostende, the most successful basketball team in Belgium. This agreement reinforces bwin’s position as the premium sportsbook for Belgian customers enabling us to offer them an unparalleled range of online and real world offers, taking them to the heart of sport”

Marijke Schaepelinck, CEO of BC Oostende, added: “We are pleased to announce our partnership with bwin, who will be our official online betting partner for the next three seasons. We are looking forward to working with them to build their brand in Belgium and are in turn very proud to be their partner alongside top international sporting giants such as Euroleague, FIBA, Real Madrid, Juventus, Manchester United and Olympique de Marseille!”