Burrda Extend Ties in France with OGC Nice Sponsorship
April 21, 2011
Sports apparel brand Burrda have signed another top sporting club to its roster in OGC Nice Cote d’Azur, the French Ligue 1 soccer team.
Burrda recently signed agreements with Dutch soccer club FC Twente and has extended its ties in France with the latest deal, having agreed to sponsor rugby union’s Biarritz Olympique and RC Toulonnais
The strategic deal will run for the next five seasons and Charles Diab, General Manager of BURRDA SPORT, said: “There are many exciting things we are planning to do with the club! We are really proud to be partner of the club, even more with the perspective of the new stadium!”
Pierre Arcens, European director of BURRDA SPORT, also highlighted the many opportunities that the new stadium will bring to the club of the Cote d’Azur, adding: “The project of a new stadium will bring some changing in the club and therefore new challenges. It is like the birth of a new soul and we are delighted to be there and contribute with our brand.”
Gilbert Stellardo, President of OGC Nice, spoke of his delight over the new deal with BURRDA SPORT, a brand “full of ambition, just like OGC Nice”, stressing that BURRDA SPORT only produces high quality performance wear.