Buffalo Bills Secure New Broadcasting Deal with Entercom Communications
January 6, 2012
The Buffalo Bills have announced a new multi-year radio broadcasting partnership with Entercom Communications to broadcast all Bills football games on WGR (550 AM) in Buffalo beginning with the 2012 season.
The Buffalo Bills Radio Network will also be heard on Entercom’s WCMF (96.5 FM) and WROC (950 AM) in Rochester plus another 19 stations throughout the New York State region.
Entercom’s WBEN had previously been the flagship station of the Bills from 1979-1989 and again from 1994-1997.
WGR (550 AM) will air Buffalo Bills football games beginning with the Bills first preseason game in 2012. The schedule of games will be announced at a later date.
In addition to the live game broadcasts, salve other Bills related programming will include a live Head Coach Show, purchase live General Manager Show, Bills player programming and a live Bills CEO Show where fans will have the chance to ask questions and interact with the Bills Chief Executive Officer.
“We are excited about the Bills move to WGR 550 AM in Buffalo and the opportunity to speak and engage with our loyal fans, while providing them with the ability to hear our games on the 24/7 sports station they listen to most,” Russ Brandon, Buffalo Bills chief executive officer said in a news release. “Teaming with a powerful local brand like Entercom is a tremendous way for us to reach a wide variety of listeners, from teenagers and their families to seasoned sports enthusiasts alike.”
Greg Ried, Entercom Vice President and General Manager said in a news release, said: “We are thrilled and proud to be the broadcast home of the Buffalo Bills. With our 24/7 WGR 550 AM sports station, partnering with the Bills and adding them to our line-up compliments our other programming, enhances the experience for loyal fans and attracts new listeners. Big-time sports, on a big-time sports station is what listeners expect and the Bills certainly help provide all of that.”