BT Declares Intention to Retain Champions League

BT Consumer Chief Executive John Petter has indicated that the UK-based telecommunications company are keen to renew their rights package for the UEFA Champions League.

 BT has reportedly held talks with free-to-air broadcasters about the next cycle of rights ahead of the scheduled first round of bids in March.

BT acquired exclusive UK rights for the Champions League from 2015-16 to 2017-18, but the competition’s commercial partners have reportedly expressed concerns about the lack of exposure.

Real Madrid are the current holders of the Champions League, with the knockout stages of the 2016-17 competition beginning on Valentine’s Day.