British and Irish Lions Name Canterbury as Official Apparel Partner

The British and Irish Lions has signed a deal with Canterbury to become its Official Apparel Partner for the 2017 tour of New Zealand. 

The deal will see the sports clothing company hold exclusive rights to manufacturing both the match and training kit alongside a new lifestyle range for the Lions.

John Feehan, cialis British & Irish Lions CEO, said: “We are delighted to be working with Canterbury as our new Apparel Partner. Our two brands have a strong historical link and we hope today marks the start of a long and enduring partnership.”

Canterbury CEO Chris Stephenson said: “We’re extremely proud to be working with the British & Irish Lions and are committed to creating the best shirt the Lions have ever worn.”

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