Betting on Football Extends Exhibition Space due to Increased Demand

March 1, 2017

Betting on Football will see its biggest ever exhibition space this year after organisers SBC Events extended the floorspace due to popular demand.

After selling out 95% of the available stands at the conference, which is being held at Stamford Bridge on 3-5 May, SBC Events has made more space available on the show floor to enable more suppliers to demonstrate their products to a sports betting focused audience of around 800 professionals.

This means there are now spots available alongside event sponsors Golden Race, OPTIMA, BetConstruct and HiPay, networking café sponsor Racing Post and registration area sponsors Betting Gods.

The 1,400 sqm Great Hall, which has three times more space than the Harris Suite used for the exhibition at last year’s event, will also welcome the likes of Digitain, Ganapati, Oulala, VsoftCo, Totally Gaming Academy, Colossus Bets, LeoVegas, Intertops, Digital Fuel, EnergyBet, Sporting Solutions, FSB Tech and Arsenal FC.

For more information about exhibiting at Betting on Football, contact

The exhibition will be open between 09:00 and 17:00 on the first two days of the largest international football betting trade conference (3-4 May), and companies can also book dedicated meeting rooms or organise roundtable discussions in a breakout track.

In addition to this ‘trebled’ exhibition space, the conference will also deliver world class hospitality, unlimited networking opportunities and networking parties at both the Richard Branson-owned Kensington Roof Gardens and Roman Abramovich’s Under the Bridge nightclub.

Rasmus Sojmark, the founder of SBC, commented: “This year’s Betting on Football will get everyone talking. It’s the fourth version of this conference, but this year we really have pushed the boat out to attract the best people from the global betting industry to Stamford Bridge.

“Because of the demand for stands, we’ve had to open up more exhibition space at the event, but there are still plenty of sponsorship opportunities for companies wishing to reach the cream of the sports betting industry.

SBC is also eager to talk to companies about exhibiting at this year’s Betting on Sports conference. BOS 2017, which will again comprise six events over three action-packed days (13- 15 September), features space for 30+ exhibitors and is expected to attract more than 800 high- level industry delegates.