beIN Extends Premier League Rights In Middle East

On the day (August 10) the new English Premier League season kicks off, beIN SPORTS announced that it is extending its broadcast partnership with the league and will continue to broadcast exclusively all EPL matches in the Middle East and North Africa through 2021-22. 
 
beIN SPORTS already has exclusive rights in the region for 2018-19 and the new deal adds three more seasons. The agreement was signed in London on August 9 by Richard Scudamore, Executive Chairman of the Premier League, and Nasser Al-Khelaifi, Chairman and CEO of Qatar-based beIN Media Group.

Premier League fans in MENA will be able to watch all 380 games per season exclusively live on beIN, in addition to having access to comprehensive magazine programming, including pre- and post-match shows, as well as daily highlights and weekly wrap-up programmes. 

Subscribers to beIN’s market-leading OTT service beIN CONNECT will be able to watch all Premier League content, including the live streaming of matches, across web, tablet and mobile devices.
 
“We know there are many passionate fans of Premier League clubs right across the Middle East and North Africa, and that beIN SPORTS does an excellent job making the competition available to them,” Scudamore said. “beIN is a long-term partner of the League and its first-rate coverage has helped to grow interest in our clubs across many countries. We look forward to continuing to work with them to make the best Premier League action available to fans in the region for the next four seasons.”

Al-Khelaifi, who is also president of French club Paris Saint-Germain, said: “The Premier League has trusted beIN MEDIA GROUP and beIN SPORTS again to be the official and exclusive broadcaster, champion and custodian of its product in the Middle East and North Africa. Nothing brings people together and excites passions and emotions like sport; particularly football. The Premier League is one of the most exhilarating of all leagues in world football, attracting the best talent on and off the pitch and providing the most captivating entertainment. We are delighted to be able to exclusively offer this premium sports content to our subscribers, bringing them closer to the Premier League for many more years to come, together with our unparalleled library of movies, drama, entertainment, comedy and children’s programming. We are happy to extend our long-term partnership with the Premier League and to continue promoting the brand and growing its fan-base in the Middle East and North Africa.”