BBC & ITV Become Official Broadcasters of Euro 2012
December 12, 2011
The BBC and ITV have become the official broadcasters of Euro 2012 in the United Kingdom, UEFA has announced today.
All 31 matches will be transmitted live across BBC and ITV. The broadcasters will further exploit all 31 matches via their respective internet and mobile platforms.
A daily highlights programme will also be shown on each match day during the tournament and the BBC has the right to provide extensive coverage of the competition across its radio channels.
ITV will broadcast England’s opening group game against France on June 11 and final group game against the Ukraine on June 19 with the BBC hosting the Sweden fixture on June 15. But the BBC has first pick of the quarter-finals.
Niall Sloane, ITV controller of sport, commented: “Major events such as the Euro 2012 Championships have huge significance for our viewers and attract some of the biggest audiences on television.”
Philip Bernie, BBC head of TV sport, said: “We are very happy with the live matches on BBC1 as they give us a strong climax to the event, with both semi-finals, as well as England’s quarter-final if they progress.”
Guy-Laurent Epstein, Marketing Director of UEFA Events SA, added: “UEFA is delighted to continue its relationship with the BBC and ITV, our traditional broadcast partners for the UEFA European Championships. We look forward to working with the UK’s leading free-to-air broadcasters and are convinced that they will provide fans in the UK with an exceptional depth of coverage of the tournament across all media platforms.”