Basketball’s FC Bayern Extend Deal with bwin

September 29, 2014

German Basketball Bundesliga champion FC Bayern have renewed their partnership with online gaming brand bwin.party.

The deal will extend a partnership that has been in operation since 2011 to 2016.

The operator also has a partnership with FC Bayern Basketball’s sister football club, cialis Bayern Munich.

Daniele Sano, head of sponsorship and events at bwin.party, said: “We are delighted to extend the partnership with FC Bayern Basketball, as we are also a long-term premium partner with the football club.

“The cooperation with a strong brand like FC Bayern Munich fits our position as a leading sports betting company in the German and international market.”