Aviva and Premiership Rugby Show New Advertising Campaign
September 8, 2011
With the 2011 Rugby World Cup on the horizon, remedy Aviva and Premiership Rugby have teamed up to create a national print advert featuring members of the England squad photographed in their club strips.
The advert is promoting the origin of the England team and recognising the fact that Aviva Premiership Rugby is where England players have progressed in their sport..
The vast majority of the players play their rugby in Aviva Premiership Rugby and the ad demonstrates the role Aviva Premiership Rugby has played in constructing the team for England’s World Cup campaign.
Last season saw the emergence of players such as Manu Tuilagi and Aviva Premiership Rugby Player of the Year Tom Wood – demonstrating the quality and talent of young players emerging in English rugby.
England kick off their World Cup campaign against Argentina on Saturday