The International Cricket Council (ICC) are searching for specialist food and wine companies to partner ICC and the ICC Cricket World Cup 2015 in Australia and New Zealand. 

The ICC partnership categories include Official Wine/Champagne, ailment Official Confectionary, Official Ice Cream and Official Baked Goods. Successful applicants will receive marketing rights and benefits that will enable it to use valuable ICC intellectual property in association with its brand(s).

In addition to having the right to sell products through retail channels using the exclusive ICC Cricket World Cup 2015 event logo, the successful applicant will also acquire the exclusive right to supply product to all 14 world cup venues.

Campbell Jamieson, ICC General Manager – Commercial, said: “The ICC Cricket World Cup only happens once every 4 years and has not been staged in Australia and New Zealand since 1992. Partnering ICC and supporting this event is a valuable marketing and business opportunity for any company producer of wine, confectionary, ice creams or baked goods.”

“We welcome the opportunity to work with brands intent on leveraging the marketing rights granted to them to maximise their association with ICC and enhance the status of this prestigious global sporting event.”

Shenzhen in China has been announced as the new host for a ATP World Tour 250 tournament in 2014.

The tournament in Shenzhen will take place from September 22-28 at the Shenzhen Longgang Sports Center, a state-of-the-art facility with more than 20 outdoor match courts. The tournament previously held in Bangkok, Thailand, means that, for the first time, China will play host to an ATP World Tour 250, 500 and Masters 1000 event across three successive weeks during the Asia swing from 2014. 

Alison Lee, ATP Executive Vice President, International Group, said, “China has long been a growing market for men’s professional tennis and we’re delighted to strengthen our presence in the region through the addition of this ATP World Tour 250 tournament in Shenzhen. The opportunities for growth in China continue to abound, and we look forward to working with the tournament organisers in delivering a first-class event in 2014. I would also like to take this opportunity to thank all those who have supported the Thailand Open in Bangkok since 2003.” 

Tournament Director, Allon Khakshouri, said, “I want to thank BEC-Tero, the LTAT, and all the sponsors and supporters of the Thailand Open, as well as all the Thai fans, for making this tournament such a success. The entire tennis world will miss the warm and friendly Thai hospitality. At the same time, it is a privilege for me to share my experience as the Tournament Director with the new team in the host city of Shenzhen. The new ATP World Tour event, Shenzhen Open, confirms the exponential growth of tennis in the People’s Republic of China.” 

The addition of the ATP World Tour 250 event in Shenzhen from 2014 means that China becomes the first country outside the United States to host tournaments across all three ATP World Tour tournament categories.

Yale University has selected AudienceView as the new partner to power the athletic department’s ticketing operations and enhance marketing initiatives.

Yale is the third Ivy League school to partner with AudienceView, therapy joining Dartmouth and Harvard University’s deployment of the company’s leading-edge e-commerce solution with customer relationship management at the core.

“Yale’s needs have grown and we require an integrated, enterprise-grade system that can manage our ticket sales, improve our marketing and provide enhanced service to our fans,” said Jeremy Makins, Associate Athletic Director for Yale University. “With AudienceView and its proprietary CMS, Yale can manage multiple distinct brands, build multiple websites and store the resulting transactions from those sites in a single database. We believe that these improved business practices will lead to increased overall efficiency and will enhance the online experience for all of our fans.”

AudienceView is providing Yale with a single, web-based solution that integrates traditional and digital ticketing, fundraising, online content management via a proprietary CMS, CRM, marketing and business intelligence. This market-leading fan management technology will provide Yale with a 360-degree view of its fans and donors, enabling the university to tailor user account features to fit individual buying habits and preferences. AudienceView’s marketing features will provide real-time access for Yale to measure the success of its campaigns to determine which initiatives provide the best results.

“We are excited to add Yale University to our list of Ivy League partners,” said Jeff Koets, Vice President of Sales and Marketing at AudienceView. “Our team is committed to providing this world-renowned university and its athletics department with an enterprise-grade ticketing and fan management solution that meets current and future needs. We look forward to a long-term partnership with Yale and to supporting its growing business needs.”

According to several league sources, herbal the NHL is possibly on the verge of cancelling the 2013 Winter Classic.

The NHL and the NHLPA are currently at a major stalemate since the last time the two sides met on Oct. 18 and not only does it seem unlikely for hockey’s most exciting regular season game to be played, pills but there is also no time table set for the two sides to sit down and meet again.

Since its inception in 2008, the Winter Classic has been one of the most anticipated and popular games throughout the entire season, sometimes even rivaling the television ratings of the Stanley Cup Finals. This season, the game was scheduled to take place in the University of Michigan‘s football stadium, nicknamed the “Big House,” which holds a capacity crowd of well over 110,000. The game was set to have the hometown Detroit Red Wings face off against the Toronto Maple Leafs, but like some of the NHL season, it seems as if it will not be taking place.

The NHL rented the venue from Michigan for the game for a reported $3 million and are scheduled to make a $250,000 payment on Friday, but if the league cancels by Friday, then they would not be responsible for making that payment and would have only lost the initial $100,000 down payment made in February.

The NHL last rejected the union’s trio of counter proposals following a proposal for a 50-50 split of hockey related revenue and a possible 82-game schedule. The NHL, NHLPA and hockey fans everywhere need to get their Snickers out because no one will be going anywhere for a while.

Adidas will close its only company-owned sportswear factory in China later this year to streamline manufacturing, a company spokeswoman said.

Cheung said China remained a key market for sourcing goods forAdidas with more than 300 supplier partners in the country.

The Suzhou-based Adidas factory employs about 160 workers who were notified of the closure a few months ago and who will receive a benefits package, Cheung said.

The sports apparel industry is becoming increasingly competitive amid China’s slowing economy, with Adidas, Nike Inc and Converse competing against up-and-coming Chinese companies such as Li Ning Co Ltd, ANTA Sports Products Ltd, 361 Degrees International and China Dongxiang (Group) Co Ltd. {jcomments on}

Baseball and softball officials hope to formalise their plans to make a joint bid for Olympic reinstatement by the end of the month.

The International Baseball Federation says it hopes to finalise a memorandum of understanding with the International Softball Federation at a meeting in Rotterdam on March 17 and then submit it to the International Olympic Committee.

Baseball and softball are competing with karate, site roller sports, sale sports climbing, squash, wakeboard and wushu for one spot on the 2020 program.

The IOC will hold its vote in September 2013.

The IOC voted in 2005 to remove baseball and softball from the Olympic program after the 2008 Beijing Games.

As separate bids, the two sports both failed to return for the 2016 Rio de Janeiro Games.

by Ismail Uddin

Scottish Premier League (SPL) soccer side St Mirren Football Club, who currently find themselves just one place off the bottom of the table, have been given a boost after agreeing a new kit deal and sponsorship with sports retail company JD Sports.

The new deal will see one of JD’s exclusive fashion brand, Carbrini Sportswear, emblazoned on the kit of the Scottish club for the next three years from the beginning of next season. Carbrini will provide the club with a new design which will see the team return to a fully black and white striped kit with no panel on the back.

Richard Atkinson, St Mirren director, spoke of the deal: “It is great to be able to do a deal with a company that can provide the club both the individual attention in a bespoke designed kit as well as the multi-site retail reach of a major British owned and based business. I am personally very excited about the way in which the club and the JD Sports relationship could develop over the coming years”

Guy Walker of JD Sports added: “This is a great deal for both St Mirren Football Club and JD Sports. We are very much looking forward to developing our relationship with the fans and the club as well as bringing to them both kits that really reflect the historic colours, designs and traditions of St Mirren Football Club.”

Orlando Silva will continue in his role as Brazil’s Sports Minister under the new President-elect Dilma Rousseff.

Rousseff, who will begin his position in the New Year, has dropped plans to set-up a separate Ministry to exclusively oversee preparations for Rio 2016. Silva, 39, is seen as a key figure in Brazil’s successful bids to host the 2014 FIFA World Cup as well as the 2016 Olympics and Paralympics in Rio de Janeiro.

Silva, will have a vital role to play in Rousseff’s new Government after being appointed as Sports Minister in March 2006. Silva earlier in the week played down reports that new government cuts to funding, would impact upon the quality and speed of the relevant infrastructure projects ahead of the World Cup in four years.

There are increasing concerns about Brazil’s preparations which were criticised publicly last week by FIFA President Sepp Blatter, who warned that they must step-up the pace of construction work.