Six Star Pro Nutrition Inks Deals with Three Major Pro Athletes

Six Star Pro Nutrition, one of the USA’s leading sport supplement brands, has announced the signing of three top pro athletes to join their elite roster of endorsers with NFL’s New England Patriots tight end Rob Gronkowski, NBA’s Oklahoma City Thunder All-Star Russell Westbrook and MLB’s Miami Marlins outfielder Mike Stanton each signing a multi-year endorsement with Six Star.

They’ll join UFC Heavyweight Brendan Schaub as the company’s athlete spokespeople.

The athlete roster will be featured in an integrated Six Star marketing campaign that combines print and digital media, in store point-of-purchase material, and multiple social media platforms that engages the athletes’ expansive fan bases.

“Rob, Russell and Mike are all young, rising talents. In just a few years, each of these athletes has made a statement,” said Iovate Health Sciences International Chief Marketing Officer Vito Sanzone. “Their work ethic and dedication to their sport and commitment to excellence will well represent Six Star Pro Nutrition to serious athletes everywhere.”

In his second year as a pro, Rob Gronkowski set the single-season record for most receiving touchdowns, most total touchdowns and most receiving yards for a tight end, and helped carry his team to the championship game. “Six Star looks at what athletes need to be their best,” said Gronkowski. “I spend a lot of time on the field and in the gym so it’s good to have a protein that I can trust to help me recover from my workouts.”

Russell Westbrook is a top-performing point guard for the Oklahoma City Thunder, whose average of 21 points per game has already earned him All-Star honors plus a gold medal at the 2010 FIBA World Championships. “A big part of the reason I use Six Star is their commitment to research and quality,” said Westbrook. “It feels good to be part of a team that I truly believe in.”

Miami Marlins outfielder Mike Stanton’s powerful swing helped him earn a spot on pro baseball’s 2010 All-Rookie Team. In just his second year in the majors he’s become one of the top-ten home run hitters. “I’m making Six Star Whey Protein Plus a part of my off-season routine and I’m excited to see the results,” says Stanton.

by Ismail Uddin

Wilson to Sponsor Badminton England Initiative

Global sporting goods giant, prescription Wilson, medical have struck a 2 year deal with BADMINTON England to be ‘Official Partner’ of No Strings Badminton, the class leading sports participation initiative encouraging adults back onto badminton courts right across England.

Wilson have quickly swung into action to put their sizeable support behind the smash hit No Strings Badminton initiative from March 2012 as both brands look to capitalise on the buzz this summer’s feast of sporting activity brings.

The exciting new partnership will see Wilson branding and product used in over 330 weekly  ‘pay and play’ badminton sessions in over 260 venues, including centres managed by leading leisure chains and community sports providers.

Teaming up with No Strings Badminton to engage with the thriving adult casual badminton market adds further impetus to Wilson’s reputation in England’s vast and varied badminton communities.

Wilson already enjoy an established stake in grassroots badminton in schools as official shuttlecock provider of the National Schools Championships, which sees 22,000 school children from over 1,000 compete for national titles.

George Wood, Head of Development at BADMINTON England said “Bringing a powerhouse like Wilson on board for No Strings Badminton gives real kudos to an initiative that continues to exceed all targets set.

“No Strings Badminton is making casual court time more accessible and low cost across England and, with Wilson’s support, the initiative will only grow and flourish.”

Stuart Preece, Sales and Marketing Director of Amer Sports added: “Wilson are extremely excited to team up with BADMINTON England and play a big role in No Strings Badminton.

“We have seen the future plans that will bring large numbers of players back onto court over the next couple of years and it is a perfect fit with how we want to move forward with Wilson as an established badminton brand.”

by Ismail Uddin

Great Clips to be the Title Sponsor of Nascar Nationwide Race

Phoenix International Raceway has announced that Great Clips will be the title sponsor of the track’s November NASCAR Nationwide race.

The Great Clips 200 will take place Saturday, sick November 10 at PIR, pilule during the next to last weekend of the 2012 NASCAR season.

“We are pleased to welcome Great Clips as our title sponsor for our November 10th NASCAR Nationwide Series race, bronchi ” said Phoenix International Raceway President, Bryan R. Sperber. “That event always plays a pivotal role in determining the championship and we are so delighted to have a wonderful company like Great Clips sponsoring this key race.”

Great Clips is currently the longest-running sponsor in the NASCAR Nationwide Series, dating back to 2000. The team’s No. 38 Great Clips Chevrolet will be primarily driven this year by Kasey Kahne, one of NASCAR’s top young drivers. Brad Sweet, who will vie for Nationwide Series rookie of the year honors, will round out the balance of the NNS schedule when Kahne is not behind the wheel. The Great Clips Racing team finished in sixth-place in the 2011 NASCAR Nationwide Series standings.

“Great Clips is pleased to partner with Phoenix International Raceway to sponsor the Great Clips 200 on November 10th, 2012. We are bringing the success of our Atlanta sponsorship to the west coast,” said Terri Miller, Vice President of Marketing and Communications, Great Clips, Inc. “We look forward to this partnership delivering Great Clips a tremendous amount of system wide branding for our over 3,000 salons and to creating some great excitement for our 127 salons in Phoenix and Tucson areas.

The Great Clips 200 will be one of four races scheduled for the weekend of November 9-11 at Phoenix International Raceway, the final weekend of West Coast racing in the 2012 NASCAR season.

by Ismail Uddin

Ferrari F1 Signs Three-Year Deal with Petropolis Group

Ferrari has inked a three-year sponsorship agreement with the Petropolis Group beginning in 2012 and has named TNT as its official energy drink for this year.

The announcement with the Brazilian brewing company, stuff which also has associations with Indy drivers Helio Castroneves and Tony Kanaan, ambulance was made on Wednesday.

“We are proud to welcome a new partner to the ranks of the Scuderia’s official suppliers, allergy ” said Ferrari team principal Stefano Domenicali. “The TNT brand is growing rapidly and has already established a significant presence in the world of motorsport.

“A passion for competition and the desire to excel are values shared by both parties and will form the basis of a very successful partnership,” he added.

by Ismail Uddin

Philadelphia Eagles Agree Sustainable Energy Partnership with NRG

NRG and the Philadelphia Eagles have announced a new sustainable energy partnership to make the Eagles’ vision of clean power for Lincoln Financial Field a reality.

When construction is completed late in December 2012 the Eagles’ home in Philadelphia will be among the greenest major sports facilities in the U.S. and in the world. NRG will design, viagra order build and operate a unique, mind integrated sustainable energy solution including solar panels and micro wind-turbines that together will provide annually about six times the power used during all Eagles home games. In addition, medstore NRG will be the official supplier of grid power to Lincoln Financial Field and a major sponsor of the Eagles.

“The Eagles were pioneers in embracing sustainability when they launched their Go Green! campaign back in 2003, now we are pleased to be their partner in making on-site renewable energy the centerpiece of their commitment to a sustainable future,” said David Crane, President and Chief Executive Officer of Princeton, N.J.-based NRG. “The new clean energy facilities in and around Lincoln Financial Field will make it clear to all that renewable energy makes sense, economically, aesthetically and environmentally, for businesses and individuals in and around Philadelphia.”

“The Philadelphia Eagles are proud to announce this new partnership with NRG, a respected leader in the energy field,” said Eagles Chairman and CEO Jeffrey Lurie. “We believe that companies everywhere can find ways to Go Green with business practices that help the environment and the bottom line. Together with NRG, we’re eager to use this project at Lincoln Financial Field to continue our leadership role on environmental issues.”

Christina Weiss Lurie, added: “This is another example of our comprehensive, integrated approach to running the greenest business we can. Adding clean energy sources to our existing recycling and energy conservation efforts is the right way for the Eagles to go.”

The comprehensive system includes the largest solar power system in the NFL and in the Philadelphia area, with more than 11,000 solar panels and three megawatts (MW) of generating capacity. Solar panels along 11th Street and the south façade of Lincoln Financial Field will generate power and visually demonstrate the Eagles’ and NRG’s commitment to renewable power. Fixed solar panels in the parking lot will generate the bulk of the clean, renewable power that will help run the stadium all year long.

Fourteen micro wind-turbines will be placed along the top of the stadium on the north and south sides. The new clean power equipment is positioned in a way that will not interfere with the fans’ enjoyment of the Eagles’ home games.

The renewable energy installation was designed by the DLR Group, which has designed custom solar and wind installations for NRG at several other NFL venues. “The future of sustainable system design at public venues is to seamlessly integrate the renewable energy systems into the architecture of the stadium and adjacent facilities,” said DLR Group Principal Scott Shively, AIA. “The actual onsite power generation system will be an aesthetic part of the design to enhance the fan experience and raise awareness of the Eagles’ commitment to sustainable power.”

by Ismail Uddin

Build Your Future Steps Up as Associate Sponsor of Nascars’ David Starr

The Build Your Future (BYF) Campaign has announced that it has renewed its associate sponsorship of Zachry No. 81 NASCAR Camping World Truck Series driver David Starr for the 2012 season.

After a successful five-race run as an associate sponsor in 2011, BYF has expanded its support and become a full-season associate sponsor this year.

“David Starr’s background as a welder makes him an ideal choice for Build Your Future. He’s a great spokesperson for our industry and is an enthusiastic advocate for career and technical education,” said Diane Greene, executive director of the Build Your Future Campaign. “David’s achievements demonstrate the similarities between building a successful race team and building a successful construction project; safety is always a common theme.”

Starr performed well on the track in 2011, notching two top-five finishes and eight top-ten finishes. This year, he will drive the No. 81 Zachry Toyota Tundra for Arrington Racing.

Starr will also be a special guest speaker at two of this year’s BYF-sponsored career events, both of which precede Truck Series races. BYF’s North Carolina Construction Career Day is set for May 16 in Concord, N.C., and will be followed by the N.C. Education Lottery 200 on May 18 at Charlotte Motor Speedway.

Starr’s second appearance will be at BYF’s Texas Construction Career Day on Oct. 31 in Dallas, Texas, as a featured part of BYF’s Careers in Construction Week (CICW). Careers in Construction Week is designed to increase public awareness of the hard work and contributions of our nation’s craft professionals and increase students’ interest in pursuing construction as a career. Starr will run in the WinStar World Casino 350 on Nov. 2 at Texas Motor Speedway.

by Ismail Uddin

21st Century Insurance Sponsor Special Olympics of Delaware Basketball Tournament

21st Century Insurance has announced its sponsorship of the Special Olympics of Delaware Basketball Tournament held on March 2, 2012 and March 3, 2012.

Over 500 Special Olympics Delaware basketball athletes from community-based teams and schools will showcase their skills at the 2012 Special Olympics Delaware Basketball Tournament.

This is the sixth year that Delaware’s 21st Century office has provided volunteers and coordinated the two-day basketball tournament. More than 160 21st Century volunteers, working more than 1000 hours will do jobs such as scorekeeper, awards announcer, event set-up and court monitor.

“Our employees enjoy the opportunity to be involved in the tournament and have always joined in the spirit of the games,” said Tony DeSantis, Chief Executive Officer of 21st Century Insurance. “We wish these athletes the best of luck in the tournament but know that each one is a winner.”

The games will take place on Friday, March 2, 2012 and Saturday, March 3, 2012 at the University of Delaware Field House. Competition begins Friday at 8:45 a.m. and on Saturday from at 8:30 a.m.

by Ismail Uddin

2012 Grass Roots Football Show & FA Agree Major Partnership

Europe’s biggest grass roots football show has announced a landmark partnership with The Football Association (FA). 

The 2012 Grass Roots Football Show, mind which will take place at the NEC in Birmingham in May, medstore will be supported by The FA. 

The FA Zone at the show will be packed full of fun, interactive football activities for all the family and in recognition to the great grass roots support of FA Standard Chartered clubs and FA qualified coaches, The Grass Roots Football Show will be offering discounted entry to all three days of the event. 

Joanna Burns, Director of The Grass Roots Football Show, said; “We are delighted to announce the partnership with The FA. 

“This is a vital building block in the architecture of the 2012 show and we are looking forward to working with The FA and their community partners to deliver the most exciting Grass Roots Football Show yet. 

“Engagement with The FA Charter Standard clubs is a vital component to the show moving forward and we are looking forward to welcoming even more of them on board this year. 

“With St. George’s Park, The FA’s new inspirational home of football development, less than 30 miles away from the NEC we hope The Grass Roots Football Show with be a perfect showcase for their plans.” 

Peter Ackerley, The FA Senior National Game Development Manager commented: “The FA is delighted to be supporting The Grass Roots Show 2012 in what is a particularly exciting year for grassroots football in this country. 

“The FA and our partners are here to develop football for everyone and as such The Grass Roots Show is a great chance to show everyone the many ways they can get involved in our national game.” 

The Grass Roots Football Show 2012 is the biggest football event of its kind in Europe and takes place at the NEC in Birmingham between 25th and 27th May. 

Buy one ticket and receive another absolutely free until the end of March!! 

Tickets are priced at £12 for adults and £6 for under 16’s.

by Ismail Uddin

Dick’s Sporting Goods Extends Title Sponsorship of Champions Tour Event

Dick’s Sporting Goods has renewed its title sponsorship of the Champions Tour at En-Joie Golf Course in Endicott, N.Y. for three more years.

The announcement confirms the tournament, to be played for the sixth consecutive year at En-Joie on Aug. 13-19, 2012, will continue through 2015. The event, traditionally contested in June, will be played in August this year to allow the En-Joie Golf Course more time to recover from the devastating floods that affected the region last September.

“We are thrilled to extend our partnership with the Champions Tour and Broome County Community Charities, Inc. in serving as title sponsor of the Dick’s Sporting Goods Open for years to come,” said Dick’s Sporting Goods Senior Vice President and Chief Marketing Officer, Lauren Hobart. “Every year, the tournament delivers an exciting, highly-competitive event that consistently features a top-level Champions Tour field, and we look forward to continuing that tradition for the community through 2015.”

“Knowing the Champions Tour will maintain its presence in the Broome County community through 2015 is very satisfying and we are grateful for the wonderful partnership we share with Dick’s Sporting Goods,” Champions Tour President Mike Stevens said. “Many of our players have been coming to En-Joie for a number of years and they always look forward to returning.”

“Dick’s has been a terrific sponsor of the Champions Tour and I think they have created certainly one of the best events on our Tour,” said Champions Tour professional and World Golf Hall of Fame member Nick Price. “En-Joie is a wonderful venue and the tournament is supported so well by all the locals. We all look forward to going back there and I’m happy that they’ve extended their title sponsorship.”

Price finished runner-up to Champions Tour rookie John Huston at last year’s Dick’s Sporting Goods Open. Huston’s win came just 25 days after he turned 50, making him the 11th-youngest winner in Champions Tour history.

En-Joie Golf Club has hosted the Dick’s Sporting Goods Open five times. The course was the long-time site of the PGA TOUR’s B.C. Open from 1971-2005. When Dick’s Sporting Goods was established as the title sponsor in 2007, the tournament became part of the Champions Tour with R.W. Eaks winning the inaugural event. Eaks was followed in the winner’s circle by Eduardo Romero, Lonnie Nielsen, Loren Roberts and Huston.

“The support shown by Dick’s Sporting Goods, the Champions Tour and Broome County has been fabulous,” Tournament Director John Karedes said. “With this commitment Broome County Community Charities, Inc. will be able to continue raising money for our local charities.”

Broome County Community Charities, the charitable beneficiary organization for the tournament, has donated over $10.7 million to area charities since 1974.

by Ismail Uddin

Sussex Cricket Secure Partnership with Crawley Town FC

Sussex County Cricket Club have announced a new sports marketing partnership with local npower Football League Two team Crawley Town Football Club.

The new deal will see many benefits between the two clubs including opportunities for supporters of Crawley to sample the action at The PROBIZ County Ground, viagra sale Hove and Horsham, whilst Sussex members will also be able to gain free entry to designated matches at the Broadfield Stadium.

The ambitious Red Devils have a had a rapid rise in fortunes over the past few seasons, winning the Blue Square Premier in 2011 to gain promotion to the Football League for the first time in the club’s history.

They also shot to national acclaim in the same season as they reached the 5th Round of the FA Cup as they were edged out 1-0 by the mighty Manchester United at Old Trafford.

The unique partnership will also see both Clubs promoting each other’s events and hopefully Crawley will have silverware to parade at The PROBIZ this summer, as Brighton & Hove Albion did last year with the League One trophy.

Crawley’s 2011-12 Season Ticket Holders will be able to gain free entry to Sussex’s LV=County Championship clash with rivals Surrey between Wednesday 6th and Saturday 9th June at Horsham, a match that forms part of the annual Festival of Cricket in the town. And those who renew early enough for 2012-13 will also be able to watch Sussex Sharks in action at The PROBIZ when Warwickshire Bears are the visitors in the Clydesdale Bank 40, under the floodlights on Wednesday 15th August.

Sussex’s members are asked to keep any eye on the Club’s website for more details of which matches at the Broadfield that they will be able to use their membership for. The new SCCC advertising board was first visible at the ground when the Club welcomed Barclays Premier League side Stoke City recently in the 5th Round of The FA Cup, a match that was live on ESPN.

Dave Brooks, Chief Executive of Sussex Cricket, said: “We have watched the rise of Crawley with great interest and we are delighted to see another professional sports club in the county thriving. We have a large proportion of our supporter base in the north of the County and it makes sense for both parties to join together in this way, and I am sure that both Clubs can benefit, as can the supporters and members.”

Reds’ Chief Executive Alan Williams added: “We are always looking at ways of expanding our brand and getting involved with the most successful county team of the last decade was an obvious step forward for us. I know a lot of our supporters love their cricket and this partnership gives them the opportunity to watch both County Championship and one-day action while welcoming Sussex supporters who like their football from all over the county to come and watch Crawley Town.”

by Ismail Uddin