ISAF Agree New Partnership with Goalscape

International Sailing Federation (ISAF) have announced that Goalscape has joined the ISAF Connect to Sailing Initiative in the Performance Partner category.

Goalscape goal setting software is ideal for defining goals and priorities, brand viagra online planning work and tracking progress in order to reach your highest goals. Its unique visual display helps you to identify, generic develop and communicate the key elements of any complex project providing an instant overview of any project, abortion with all the key information available at a single glance.

Goalscape was invented by double Olympian Marcus Baur to manage every aspect of his campaigns and with a team of top coaches and developers, he developed his idea into a powerful yet simple software tool.

As an ISAF Connect to Sailing Partner, Goalscape is delivering the software and templates for the Learn to Sail Training Programme. This will help coaches and sailors to understand and communicate about the exercises and performance levels required at every stage of their training. The package will be rolled out through ISAF’s Member National Authorities, their Coaches and the ISAF team of Nominated Experts. In addition, Goalscape Software will pay more than 30% of all revenue from sales through ISAF directly to Connect to Sailing to foster the development of strong grass roots sailing globally.

Marcus Baur Managing Director of Goalscape said “Goalscape Software recognizes the value of ISAF’s Learn to Sail Training Programme. Providing an effective standard coaching process for teaching people to sail all over the world is an extremely worthwhile goal and we are delighted to be able to contribute.”

ISAF Training and Development Manager Dan Jaspers commented “I have been using Goalscape to help me manage the varied projects that the department is responsible for delivering. Goalscape is ideally placed for use in sail coaching at all levels as well as the management related tasks for National Programme Development so it is a great resource for our stakeholders. I encourage anyone not yet familiar with this type of programme to start using it today. It can change your ability to manage goals dramatically.”

Strained Sino-Japanese Relations Lead to Shanghai Marathon Re-think

Sino-Japanese tensions over the disputed Senkaku islands have caused complications related to sponsorship of the Shanghai International Marathon.

Tokyo-based chemical company, Toray, has sponsored the marathon— one of the city’s proudest sporting events— for the past 16 years.

But the long-standing agreement is under threat after yesterday’s press conference for the upcoming Toray Cup Shanghai International Marathon was called to a halt by local authorities.

Officials explained in later realeased statement the event could not go ahead as planned given current circumstances surrounding the Senkaku Islands.

Relations between China and Japan have become strained in recent weeks because of a series of provocations related to the Senkakus, a set islands in the East China Sea that are administered by Japan but claimed by China, where they are called the ‘Diaoyu Islands’.

The disruption of the Toray press conference occurred on the same day that China sent two government surveillance vessels to the islands. The Japanese government had announced on Monday that it planned to buy some of the islands from private owners.

In a statement posted on its official feed on Sina’s Weibo microblogging service, the Shanghai Municipal Sports Bureau said “a marathon sponsored by and named for a Japanese company is not suitable to be launched” under these circumstances.

“As a traditional Shanghai brand, the 2012 Shanghai International Marathon will still be held as planned,” the bureau said, citing the marathon organising committee. {jcomments on}

 

OMEGA Elevate PGA of America Partnership to Official Patron

OMEGA, the Swiss maker of prestige watches, and The PGA of America today announced that they have elevated their partnership to the elite status.

The new, multi-year agreement raises OMEGA’s brand designation with the PGA from “Official Partner” to “Official Patron.”

As Official Patron, OMEGA continues its role as Official Timekeeper at all PGA of America events and now also receives preferred access and onsite activation at PGA Major Championships, including the PGA Championship and Senior PGA Championship, as well as the PGA Grand Slam of Golf, and the upcoming 2012 Ryder Cup, which will be held this Sept. 25-30 at Medinah (Ill.) Country Club, where OMEGA will deliver a large-scale fan experience for the hundreds of thousands of spectators attending.

The “PGA Precision Experience presented by OMEGA,” located within Ryder Cup Plaza at Medinah Country Club, will be open from Tuesday, Sept. 25th through Sunday, Sept. 30th, and is designed to showcase the traditions of the OMEGA brand, OMEGA’s brand ambassadors, and its significant partnership with The PGA of America. Spectators are invited to experience the Art of Swiss Watchmaking through both a retail shop and an exhibition space, and discover OMEGA timepieces and products, with live demos conducted by a watchmaker who will showcase the artistry, precision and craftsmanship that goes into each OMEGA watch, as well as the brand’s new 9300 Co-Axial Escapement. Additional fan activations within the “PGA Precision Experience presented by OMEGA” will include the OMEGA Precision Putting Challenge, where golfers can test their putting accuracy, and the OMEGA Photo Moment, where visitors can take fun, custom OMEGA / Ryder Cup branded photos to be uploaded directly to their smart phones.

The Association’s most prestigious designation also affords OMEGA the ability to leverage the Ryder Cup Official Patron logo globally (with the sole exception of Europe), and further supports OMEGA’s Ryder Cup program, including the brand’s partnership with new OMEGA Ambassador and 2012 U.S. Ryder Cup Captain Davis Love III and the recently released OMEGA Seamaster Aqua Terra Captain’s Watch created to celebrate golf’s most preeminent event.

OMEGA’s global advertising campaign for the 2012 Ryder Cup, which launched in September, serves as a cornerstone of the brand’s Ryder Cup activation and highlights OMEGA’s golf heritage. The television commercial began airing on September 4th and was produced in two executions: a 15-second spot celebrating OMEGA’s mission to grow the game of golf around the world, and a 30-second spot featuring Davis Love III that was filmed earlier this year at Medinah Country Club. Both spots will air on NBC and the Golf Channel throughout the month of September.

The print campaign, which will run in the U.S. and internationally, pays homage the brand’s pioneering spirit by celebrating OMEGA’s history as the first watch worn on the moon as today it helps grow the game of golf on Earth. A digital campaign will run on GolfDigest.com, GQ.com, CondeNastTraveler.com, Wired.com and TheNewYorker.com.

“We are absolutely delighted and extremely proud to recognize OMEGA as an Official Patron of The PGA of America,” said PGA President Allen Wronowski. “The OMEGA name is renowned worldwide for delivering impeccable timing and the utmost of elegance. OMEGA’s great desire to elevate their activation and further partner with our marquee Championship events, PGA Golf Properties and grassroots PGA Professionals strategically aligns two brands, OMEGA and The PGA, who are both widely known for delivering the highest of quality and expertise.”

OMEGA President Stephen Urquhart added:”Our association with The PGA of America has already been a gratifying one, and our new status as Official Patron of the Association reflects on both the importance of this partnership and OMEGA’s serious commitment to the sport of golf.”

Under the expanded agreement, OMEGA will also continue its commitment to the PGA Professional National Championship as one of three Presenting Sponsors and will also host corporate hospitality at all PGA major championships. Permanent OMEGA clocks will be installed at PGA-owned facilities and are already at PGA Golf Properties, including PGA Golf Club, PGACenter for Golf Learning and Performance and PGA Country Club, in Port St.Lucie, Fla.; and Valhalla Golf Club, in Louisville, Ky.

OMEGA has long supported the sport of golf internationally, serving as title sponsor of the OMEGA European Masters, the OMEGA Mission Hills World Cup of Golf and the OMEGA Dubai Desert Classic. In addition to Davis Love III, OMEGA’s roster of Brand Ambassadors features a number of current golf stars, including Sergio Garcia and Michelle Wie, and one of the game’s all-time greats, Greg Norman.

Complete Office Solutions Named Official Office Supplier of Huddersfield Town

English Championship team, generic Huddersfield Town FC has obtained an official office supplier in the form of Complete Office Solutions.

The UK-based organisation will become sponsors of the Club’s Academy appearing on the front of every age group’s shirt within the Academy for the 2012/13 season. 

As part of the regulations of the Elite Player Performance Plan (EPPP) Town is currently in the process of creating classrooms at Canalside Sport Complex, ailment which will allow players within the Club’s Academy to complete their off-field studies on site. As part of the partnership, thumb Complete Office Solutions will assist Town in kitting out the classrooms with supplies and furniture. 

Huddersfield Town Business Development Manager Mark Davies, said:  “Following the introduction of the EPPP the football club has focused heavily on improving and developing the structure of the Academy.

“This new partnership will help us kit out the classrooms that are currently in development at Canalside Sports Complex. The classrooms will allow the students to combine their studies and training into one, without them having to go off site.” 

He added: “We are delighted that Complete Office solutions has become a part of our growing family of partners and we look forward to working with them as the Canalside development continues.” 

Dion Surr, Account Manager for Complete Office Solutions, commented: “As a proud Yorkshire based business it is great to be a part of the Yorkshire Club and we are delighted to be the Academy Sponsors.” 

Complete Office Solutions are specialists in all office solutions areas, including general stationary, furniture and office fit out, technology through to corporate gifts.

BB&T Secures Naming-Rights to Florida Panthers Arena

Sunrise Sports & Entertainment (SSE) announced that it has reached an agreement on a long-term corporate partnership with BB&T, bronchi one of the largest banks in the United States, headlined by the arena naming rights of the BB&T Center, home of the Florida Panthers ice hockey club and a premier international entertainment destination. 

BB&T resumed naming rights for the “Center of it All” after recently acquiring BankAtlantic, and signed a new 10-year partnership with SSE.

“We are absolutely thrilled that BB&T has chosen to become the long-term naming rights partner for the Broward County-owned BB&T Center,” said SSE president & COO Michael R. Yormark.

“This 10-year partnership is indicative of both the incredible recent success and the near limitless future of SSE, the Florida Panthers and the BB&T Center.”

SSE is currently making transitions to reflect the naming rights partnership including the new BB&T Center logo, updated signage, online exposure, corporate collateral, marketing campaigns, colour schemes, and more. The “Center of it All” will be fully converted by October 13th, 2012 to the BB&T Center – including new arena signage and brand new TheBBTCenter.com.

In addition to the naming rights of the BB&T Center, BB&T also has become SSE’s Premier Pillar Partner. As the organization’s most significant corporate partner, BB&T will receive dominant in-arena signage, and exposure through all of SSE’s marketing assets including television, radio, outdoor, print, online, social media, and more.

Qatar Petroleum to Sponsor 2012 Volleyball World Championships

Qatar Petroleum will be the golden sponsor for the the 2012 FIVB Volleyball Men’s and Women’s Club World Championships to be held in Doha from October 13 to October 18.

“We are extremely pleased to have Qatar Petroleum as our partner. This can be called as a strategic partnership as it will be an association for a long term and will involve the entire Qatar Petroleum community. 

“We will use this association to develop the sport of Volleyball in this country. We will be also using QP’s private clubs to develop the sport. Therefore this association will be different from the previous years, unhealthy ” said Khalid Ali al- Mawlawi, therapy President of the Qatar Volleyball Association.

The President was also of the view that the tournament has also set  a benchmark and it will be a challenge for the future hosts nations to meet the expectations.
“We have put up a good show in the past and we will do it this time as well. We have achieved the target that we had set and it is time to move on. We won’t be hosting this event next time but we have set our sight on other major events. You all know that beach volleyball was the third most popular sport at the Olympics and very soon well be making an announcement to host one of its major events here, and ” revealed al-Mawlawi.

QP’s head of media al-Rashid too was pretty pleased with the association saying, “We have been associated with sports in Qatar for a long time. We have always come forward in the development of the community by being a part of various social and cultural events. Sports has also been one of them. And after carefully evaluating we decided to sponsor this major event. It will also give as huge mileage.”

FedEx Replace Coca-Cola as New Sponsor of the Great Hall at Heinz Field

FedEx has taken over sponsorship of the Great Hall inside the home ground of the Pittsburgh Steelers – Heinz Field – according to the Steelers organization.

The facility had been sponsored by Coca-Cola until earlier this year, health until the team switched soft-drinks sponsors, with Pepsi the new sponsor.

The FedEx deal deal is for 10 years, and is effective immediately, according to this morning’s announcement. No financial details were given.

iON Worldwide Becomes Official Camera Partner of 2012 Dew Tour

Alli Sports today announced iON Worldwide as the official camera partner of the 2012 Dew Tour. 

iON Worldwide, a global consumer electronics company, completes the Dew Tour’s roster of blue-chip partners entitling the iON Mountain Championships, held between the 13th and 16th of December Breckenridge, Colorado.

iON Worldwide also reinforced its commitment to the action sports community with new partnerships with iconic athletes: BMX rider Corey Bohan, surfer Reef McIntosh and FMX rider Jeremy Stenberg.

Alli Sports President Wade Martin said:  “It is very exciting to partner with iON and help to bring its progressive technology to the action sports market.

“iON’s unique product gives us more opportunities to support the creation and sharing of action sports content across the globe.”

“We’re thrilled to be a sponsor of the Dew Tour,” said iON Worldwide CEO Giovanni Tomaselli. “A huge part of the action sports culture is not just living the moment, it’s also about capturing that moment to share with friends and fans. “

iON will be the title sponsor of the Dew Tour iON Mountain Championships in Breckenridge. The Dew Tour will be returning to Breckenridge for a winter action sports event that will bring the best in skiing and snowboarding to the snow for competitions in superpipe, slopestyle and more.

New York Liberty Dribble into New Partnership with Deuce

The New York Liberty and Deuce Brand, allergy a company that is based on making products that help athletes look good and play good, buy order | today announced a marketing partnership for the remainder of the 2012 WNBA season.

The partnership is highlighted by activation online and in-arena at Prudential Center, including availability of Liberty branded Deuce watches at merchandise stores in the Arena. The functional wristband watch that can be worn in athletic play, as well as a fashionable accessory watch, is lightweight, made of silicone and water resistant and retails for $30.

As part of the partnership, the Liberty and Deuce conducted the “Deuce Timeline” contest on Facebook. The contest challenged fans to put a number of Liberty milestones in chronological order, and every fan that provides the correct response was entered for a chance to win four Deuce Liberty watches, four floor seats to the Sept. 7 game against the Chicago Sky, and a player meet and greet postgame, all courtesy of Deuce.

Deuce will also have a strong presence at Prudential Center during the Sept. 7 game with a special on-court contest during halftime of the game. The Deuce Shoot or Pass game will offer two lucky fans the opportunity to shoot for a chance to win a Deuce Liberty watch.

Single game tickets for Liberty home games at Prudential Center in Newark, NJ can be purchased by calling 212-465-6766 or by visiting NYLiberty.com. The Liberty are calling Prudential Center home for their 2012 season, the second of three seasons while Madison Square Garden continues its historic, top-to-bottom Transformation. Prudential Center is conveniently located 15 minutes away from The Garden by train.

Nike to Supply Kit for Spanish Basketball Federation

Nike and the Spanish Basketball Federation have announced a new partnership which will see Nike design and produce kits for the men’s and women’s Spanish National Team at every level from 2013.

The partnership will begin 1 January 2013. The first of the new Nike kits will be launched in Spring 2013 and worn next Summer.

Pau Gasol was joined on stage at Nike’s Madrid Office to officially announce the partnership by his Spanish teammates, including his brother Marc Gasol; Rudy Fernandez; Juan Carlos Navarro and Sergio Llull as well female basketball star Marta Fernandez.

“The Spanish Basketball Federation and Nike are two innovative brands and I am confident that together we will bring basketball to the highest levels and achieve success together,” said José Luis Sáez, President of the Spanish Basketball Federation.

“Nike is committed to basketball in Spain, and through this agreement we will provide the very best in product innovation,” said Marcos Garzo, Nike Iberia General Manager.