Oil and gas industry leader, BHP Billiton Petroleum has secured the namings rights to the northeast gate at Houston Texans’ Reliant Stadium.

The agreement also includes presenting sponsorship of the Texans’ “Liberty White” home game and the Texans Community Quarterback Program which benefits volunteers from United Way Agencies. BHP Billiton Petroleum will also become the presenting sponsor of the Rodeo’s Armed Forces Day.

The signage and naming rights transition will begin in mid-March, following the conclusion of the 2013 Houston Livestock Show and Rodeo.

“BHP Billiton Petroleum is pleased to partner with the Texans and the Houston Livestock Show and Rodeo. Our organizations share a strong commitment to the Houston community. We see this as a great platform for building our visibility and attracting the talent we need for our future growth,” said J. Michael Yeager, Chief Executive BHP Billiton Petroleum

The Texans’ first home game of the season, at which the team traditionally wears its all-white uniforms, will be known as “Liberty White presented by BHP Billiton Petroleum,” and the company will also sponsor the Texans’ Community Quarterback program, which recognizes and rewards outstanding volunteers in the Greater Houston area each year.

“As one of the leading oil and gas producers in Texas, we believe it is very important to contribute in a positive way to our communities, which is why we have joined forces with the Texans to recognize the exceptional contributions of community volunteers in the Greater Houston area and through our Rodeo sponsorship of Armed Forces Appreciation Day, honor brave men and women for their service in the U.S. Military.” Mr. Yeager said. 

“We are proud to welcome BHP Billiton Petroleum to Reliant Stadium and are looking forward to building a great relationship with them over the coming years,” said Houston Texans president Jamey Rootes. “We are particularly excited to work with BHP Billiton Petroleum in recognizing the many outstanding leaders who are making an impact throughout the Houston community as part of our Community Quarterback program.”

Jamba Juice Company, price a leading healthy, pills active lifestyle brand announced today that it has entered into a sponsorship agreement with USA Water Polo.

Through the partnership, arthritis USA Water Polo and its 2012 Olympic Medalists will join Jamba in supporting a variety of activities aimed at inspiring and simplifying healthy, active lifestyles, and will serve as spokespersons for Jamba’s naturally caffeinated energy drink made with 70% juice.

“Our organization and our athletes are great fans of Jamba products and their efforts to promote healthy living,” said Jennifer Rottenberg, Chief Marketing Officer, USA Water Polo. “The Jamba brand and what it stands for makes their products a natural fit for athletes and sports organizations like ours.” In 2012, USA Water Polo and Jamba collaborated on a fitness clinic at which aspiring young athletes from various Los Angeles schools learned about the need for proper nutrition while getting personal water polo instruction from USA Water Polo Olympic Medalists.

USA Water Polo and Jamba will collaborate in a variety of activities including promotions at USA Water Polo events, athlete appearances at Jamba stores, fitness clinics and social media activities.

Julie S. Washington, Jamba SVP and Chief Brand Officer added, “At Jamba, we focus on encouraging good nutritional habits and promoting physical fitness, so USA Water Polo’s commitment to excellence and maintaining fitness perfectly complements our brand message.” 

Canadian Tire Motorsport Park announced today that Chevrolet will be the title sponsor of the first Canadian race for the NASCAR Camping World Truck Series, health taking place on Labour Day Weekend, August 30 – September 1.

The name of the race will be the Chevrolet Silverado 250.

“We are thrilled to have our official vehicle supplier Chevrolet, as the title sponsor of the first Canadian NASCAR Camping World Truck Series race on the storied 3.957 km road course on September 1st,” said Myles Brandt, President and General Manager of Canadian Tire Motorsport Park. “Having such an iconic brand such as Chevrolet come on board for this historic event shows their commitment to the track, the NASCAR Camping World Truck Series and local community in which many of their vehicles are built.”

“Chevrolet has a long and celebrated history in racing, and we are proud to introduce the Chevrolet Silverado 250 as the first Canadian race in the NASCAR Camping World Truck Series, right here in our own backyard,” said Marc Comeau, Vice President of Sales, Service and Marketing for Chevrolet in Canada. “With the launch of the 2014 Silverado, new from hood to hitch, this event is a natural fit to showcase its innovative features, capability, performance and unmatched V8 power and efficiency.” 

Mystik Lubricants has renewed its title sponsorship of the Terracross Championship series, providing a unique opportunity to showcase the Mystik product line.

Now known as the Mystik Lubricants Terracross Championship (MLTC), the 2013 season consists of three race events. The first takes place at the ERX Motor Park in August and is followed by Haydays Snowmobile Grass Drags in September, both of which are in Minnesota. The third race will take place in Las Vegas with a date and venue to be announced soon.

“We partnered with Joe Duncan and his team for one of the two Terracross races during its 2012 inaugural year and were so pleased with the success of the event that we wanted to renew and expand our partnership in 2013,” said Karl Schmidt , general manager of petrochemicals and lubricants for CITGO Petroleum Corporation. “The Terracross Championship provides us an opportunity to showcase our products to an audience that enjoys watching athletes push themselves and their machines to their fullest potential.”

This is the second season of the Terracross Championship series, which invites some of the most recognized powersports and action sports athletes racing side-by-sides, utility quads and sport quads on the toughest manmade tracks imaginable. The participation as title sponsor of MLTC gives Mystik Lubricants substantial brand visibility alongside other nationally recognized brands such as Polaris, Kawasaki and Rath Racing.

“We’re excited to have Mystik Lubricants as our title sponsor,” said Joe Duncan , executive director of the Terracross Championship series. “The success of our first season is driving us to work harder to create more challenging courses, resulting in more hardcore performances for our fans. Because the Mystik Lubricants brand and products carry such industry credibility and are known for their proven performance in tough conditions, our riders have come to depend on Mystik products in their engines to help them dominate in their respective events.”

Badminton England has today revealed a partnership with Gullivers Sports Travel for the upcoming London Grand Prix, ambulance taking place at the Copper Box on Queen Elizabeth Olympic Park from 1-6 October 2013.

The event will see some of the world’s best player’s return to London as part of the Badminton World Federation’s (BWF) Grand Prix Gold event series, bronchi giving spectators a different badminton experience altogether.

It will be the first time a BWF Grand Prix Gold event has been held in England and the London Grand Prix is set to entice current badminton fans as well as a new wave of sports fans who appreciate world-class sporting entertainment.

The new partnership enables Gullivers to provide accommodation for national and international players and event staff, as well as offer bespoke supporter packages for fans to not only enjoy the badminton on show but the city in which it’s held.

Badminton England’s Head of Major Events Nicola Moloney said “The London Grand Prix is a great addition to our major events portfolio, which is designed to not only attract fans from all over the world but to inspire thousands more people to pick up a racket and play.

“The partnership with Gullivers Sports Travel will allow us to use their global expertise in accommodating sports fans with unique packages and attract further audiences to experience the most popular racquet sport in England at an iconic Olympic venue.”

Noel Magnay, Managing Director of Gullivers Sports Travel commented “We are very proud to be the Official Travel Supplier of the 2013 London Grand Prix Gold. Badminton is a very popular sport in the UK and after working with BADMINTON England on the World Championships in 2011 it is great to be working with them once again to raise the profile of this new event.

“These new travel packages will be a great way for Badminton fans to get closer to the action at such an iconic Olympic venue, where we will be providing fantastic seats as part of a great sporting event experience.”

Recently relegated, pills Portsmouth FC have announced a new partnership with Sondico Professional to provide the club with replica shirts, stomach training wear and merchandise.

The agreement provides Pompey with an outstanding commercial opportunity to offer supporters what the club considers the cheapest replica shirts in English football.

Sondico Professional and Pompey will also join together to run a pilot scheme which may result in up to 20 new youth development centres opening throughout the south, bringing a heightened profile and community involvement across the region.

Replica home shirts will be available for pre-order from the middle of May and on general sale via the club’s new megastore at the end of June.

Adult shirts will be on sale at £34.99, junior shirts at £24.99 and infant shirts at £19.99.

Sondico are a member of the Sports Direct Group and, as part of the deal, Pompey shirts will be available in Sports Direct stores throughout London and the south, with a wider range of Pompey merchandise available from local branches.

Pompey CEO Mark Catlin said: “We are proud to announce our new partnership with Sondico Professional.

“Throughout negotiations with us they have demonstrated that they have a real desire to engage with our team. They understand our history and what a big club this is.

“They have offered us not only an outstanding commercial deal, but a genuine desire to work with Portsmouth in the community.

“It’s a fantastic start to the deal to say, hand on heart, that we believe we have the cheapest shirts in English football and hope to see as many kids as possible in the south-east wearing them.

“The deal helps us to recognise our huge and geographically-spread supporter base by taking Pompey back out to the whole regional community of supporters.”

Sondico Professional spokesman Neil Burke said: “It gives us great pleasure to work with Portsmouth FC at such an exciting time in the club’s history.

“To be part of the hugely successful t-shirt fundraiser showed us just how dedicated the fans are and they should be rightly proud at the cheque presentation event.

“The club’s commitment to the community goes hand in hand with Sondico Professional’s company ethos. We look forward to working with the new development centres, actively promoting youth development through sport.”

The Portland Trail Blazers and Rip City Management have signed a multi-year agreement with Levy Restaurants as their new culinary partner starting from July 1.

“After a long and in-depth selection process, order cialis we are pleased to be partnering with who we believe is the top food and beverage provider in the world, ailment Levy Restaurants, herbal ” said Chris McGowan, Trail Blazers President & CEO.  “With its broad relationships with other NBA teams and major venues around the world, Levy will deliver an award-winning food and beverage vision, along with premium hospitality and service.  They will play a critical role in our goal of enhancing the fan experience in the Rose Garden and Rose Quarter.”

“The Rose Quarter campus is a true epicenter of culture, hosting an array of events, from NBA basketball, live theatre, concerts, exhibitions and so much more,” said Andy Lansing, President & CEO of Levy Restaurants.  “Struck with Blazermania, we are thrilled to dive into the eclectic local culinary scene to capture the spirit and flavors of this truly trail blazing region.  We can’t wait to welcome fans to yet another great gastronomic experience in Portland.”

The choice of Levy Restaurants concludes a search process that covered more than 13 weeks, with five competitors vying for the opportunity.  The Rose Garden becomes the 22nd NBA home venue utilizing Levy Restaurants to oversee food and beverage services.  Levy’s list of NBA arenas and clients includes AmericanAirlines Arena, home of the reigning NBA Champion Miami Heat; the Houston Rockets’ Toyota Center; United Center, home of the Chicago Bulls; and the newly-opened Barclays Center, home of the Brooklyn Nets.

“What excites us most about Levy Restaurants are their plans to celebrate Portland’s dynamic and diverse culinary culture in the offerings our guests can experience starting next season,” said Chris Oxley, Trail Blazers Vice President of Operations.

P20, medstore the ‘iconic once a day sun protection brand’, has confirmed that it is now the Official Sun Protection Supplier to British Triathlon.

In tandom with this latest sponsorship deal, P20 is also launching an extended range of products this year making it even easier for triathletes to stay protected.

Zara Hyde Peters OBE, CEO of British Triathlon said “British Triathlon is always interested in looking after the wellbeing of triathletes at all levels and it is so important that athletes – however experienced – remain protected in every aspect whilst racing or training.

“Sun protection is crucial as years of training outdoors can take its toll. P20 is renowned for its long-lasting water-resistant products and we feel that the partnership was a perfect fit.”

As part of the partnership, many athletes from novice level to elite will receive the benefits of P20. The new range will be available in both 200ml and a travel friendly 100ml size from all major grocery and pharmacy retailers.

Hamilton Tiger-Cats have announced a partnership with Brick Brewing Co. Limited for the Seagram brand to sponsor the Canadian Football League (CFL) team.

The sponsorship grants Seagram exclusive pouring rights in the spirit-based cooler category at all concession stands, private boxes and suites where alcohol is sold throughout the stadium. The partnership also provides Seagram with in-stadium signage during each Ticats preseason, regular season and playoff home games.

“We couldn’t be happier with this arrangement. The Ticats organization is the perfect fit for our family of Seagram all natural, pure spring water coolers” said Brick Brewing Vice President of Sales and Marketing Nick Relph. “The Hamilton Tiger-Cats are the embodiment of a hard work ethic, which is a driving force within our family of brewery employees.”

“We’re very excited to welcome Seagram onto our team. We’re sure their products will be a hit with our fans throughout the hot summer season.” said Matt Afinec, Senior Vice President, New Stadium Development – Partnerships, Ticketing & Premium Seating.

The sponsorship deal, which runs through the entirety of the 2013 season, is the first major sponsorship of this kind for Seagram. The partnership is expected to be cross-promoted through Seagram packaging, promotion, merchandising and advertising.