RealStreet Staffing Named Official Pit Lane Sponsor for 2013 Grand Prix of Baltimore

Organizers of the Grand Prix of Baltimore has announced RealStreet Staffing, shop a leading employment and recruiting firm for construction, look engineering and architecture professionals will serve as the official Pit Lane Sponsor for the 2013 event.

The sponsorship will include prominent signage not only in Pit Lane but also in other high-profile track areas including Turn 7 and the straightaway between Turns 7 and 8.

“We know there is a strong relationship between sports and the construction industry we represent,” said RealStreet Staffing President, Judy McGovern. “This partnership with the Grand Prix of Baltimore represents a valuable opportunity to reinforce that relationship and build our brand recognition with a targeted audience on a local, regional and national level. We are proud to be an official sponsor of the 2013 Grand Prix of Baltimore presented by SRT.” 

The company has previously entered into numerous sponsorship agreements with professional sports teams; however, the Grand Prix of Baltimore agreement marks the company’s first foray into motorsports.

“We’re pleased to welcome RealStreet Staffing to the Grand Prix of Baltimore presented by SRT family,” said Race On LLC Vice President of Sales and Marketing Debbie Bell. “We look forward to expanding the company’s footprint in the world of sports marketing and to raising the awareness of this exceptional business through strategic branding placements around the track.” – See more at: http://blog.realstreetstaffing.com/2013/08/realstreet-staffing-to-sponsor-pit-lane-at-grand-prix-of-baltimore-presented-by-srt/#sthash.UGenUgzh.dpuf

USN Become Official Nutrition Partner of Gloucester Rugby

Gloucester Rugby has announced Ultimate Sports Nutrition (USN) has become the Aviva Premiership team’s official nutrition partner.

In an exciting move for both the world of rugby union and sports nutrition, market leaders USN – Ultimate Sports Nutrition have become the nutritional partners of Premiership Rugby team Gloucester. 

USN’s Managing Director Jason Oakley had the following to say on the new deal “USN are proud to become a sponsor of Gloucester rugby. Both Gloucester and ourselves have a great heritage and reputation globally as brand leaders and we have a synergy in the desire to achieve results. We are looking forward to helping the club achieve its goals in both the premiership and European competitions and helping maximise player performance, preparations and recovery.”

USN will not only be providing the players and staff with cutting edge supplements, but sound nutritional and training advice to help them continue to be a real force in the Aviva Premiership.

A spokesperson for Gloucester Rugby said: “We at Gloucester Rugby are delighted to be in partnership with USN for the next 3 years. USN will be supplying our playing staff with top quality nutritional supplements and expert support and advice which will greatly aid the players’ performance on the pitch, and recovery off it. The partnership also offers great opportunities for both ourselves and USN from a commercial aspect, in particular, keep an eye out for some interesting and exciting initiatives which we look forward to working together on to enhance the match day experience for supporters this season at Kingsholm.”

As part of the relationship, USN will be producing lots of great Gloucester Rugby based content, running competitions with the fans and working with the club to engage with their entire community, in an aim to promote this excellent club and the sport of rugby union.

Wells Fargo Renews Deal as Financial Services Partner of Carolina Athletics

University of North Carolina has announced it has extended its sponsorship agreement with Wells Fargo. With the renewal, cough Wells Fargo will continue as a sponsor and the exclusive financial services partner of Carolina Athletics.

“At Carolina our mission is to educate and inspire through athletics, abortion and we are thrilled to have the continued support of Wells Fargo in helping us achieve that mission, ed ” said Bubba Cunningham. “Wells Fargo has been a wonderful partner for many years, and this new extended agreement further enhances our collaborative efforts to recognize the outstanding academic and athletic accomplishments of our students, while also helping us enhance the athletics experience for all students at Carolina.”

Through the sponsorship, Wells Fargo will annually provide two post-graduate scholarships to support UNC student athletes who are pursuing an advanced degree, starting this year and continuing for the next five years. The scholarship recognizes a student athlete who has shown leadership and excelled on the field, in the classroom and in the community. Pete Mangum, a member of the Tar Heel football team, received the first scholarship. He is pursuing a PhD in biomedical engineering.

“At Wells Fargo, we share a commitment to supporting student athlete achievement and development, both on and off the field,” said Jack Clayton, regional president of Triangle East Community Banking for Wells Fargo. “Many of our team members and customers in this region are alumni of UNC, or are huge fans of the Tar Heels. This agreement will continue to link us as we work together to make North Carolina a better place for everyone. Our goal is to help build strong and vibrant communities, improve the quality of life, and make a positive difference.”

Paddy Power Becomes Arsenal’s Official Betting Partner

Arsenal have announced Paddy Power as its Official Betting Partner in the UK, arthritis Ireland and Italy.

The Irish betting company has signed a three-year agreement with the Gunners which sees them return to the Club following a successful partnership in previous seasons. Paddy Power will expand its online offering to customers and Arsenal supporters through a combination of industry leading offers and exclusive bets around key fixtures throughout the season. 

Throughout the partnership Paddy Power will aim to develop exclusive marketing opportunities with Arsenal through access to first-team players for promotional activities, pills hospitality at Emirates Stadium and the Club’s marketing database.

Arsenal’s Head of Global Partnerships Vinai Venkatesham commented on the deall: “As we enter into the season,  we are delighted to have agreed a long term deal to welcome back Paddy Power as a partner. They are a respected leader within the betting industry, and our partnership will ensure Arsenal fans have access to unique betting offers when backing their team.”

Paddy Power, company spokesman, said: “We’re really pleased to be back as partners of Arsenal and we’ll be looking to provide fans with unbeatable value as well as some great entertainment throughout the season.” 

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AdvoCare to Drop Title Sponsorship of Independence Bowl

AdvoCare have announced they will drop their title sponsorship of the Independence Bowl following this year’s event. 

“For the past five years AdvoCare, the Independence Bowl Foundation and city of Shreveport/Bossier have greatly benefited from our partnership,” AdvoCare President and CEO Richard Wright said. “We are thankful for the relationship and the local community’s continued support.

“However, as we look ahead at our goals and marketing initiatives for 2014 and beyond, AdvoCare will be taking our sponsorship in another direction. But there is still a game to be played in December. We are excited to welcome two very deserving teams to the AdvoCare V100 Bowl – It’s going to be a great game.”

AdvoCare signed on as the title sponsor of the Independence Bowl in 2009. The 2013 game marks AdvoCare’s fifth year as title sponsor of the bowl, making it the second-longest title sponsorship in the bowl’s history.

“AdvoCare has been an extraordinary sponsor and friend to our bowl,” 2013 AdvoCare V100 Bowl Chairman John Hubbard said. “AdvoCare’s CEO Richard Wright and his team have stayed personally involved in efforts to grow our bowl. The challenges they have given us and the guidance they provided have been beneficial to our growth and reputation. 

“Their top 10 standards-challenge has us expanding the experience for the players, the coaches and their administration on several fronts. We see clearly why AdvoCare is experiencing exceptional growth and congratulate them on their achievements.”

This follows AdvoCare announcing their title sponsorship of the Texas Kickoff.

Connacht Rugby Signs New Nutrition Partner

Pro 12 Irish rugby team Connacht has announced today a partnership with sports nutrition brand Kinetica.

The collaboration will see Kinetica produce and supply a wide range of premium quality nutrition products to the senior Connacht squad for the next three years.

Commenting on the new partnership, order Tom McLaughlin, price Head of Strength & Conditioning at Connacht Rugby said: “Kinetica provide a wide range of sport supplements which are crucial for the modern rugby athlete. As we are now at the tail end of our pre-season programme, ed sale supplementation on top of a hectic schedule is critical to making gains in lean mass and strength & power. We are therefore delighted to have a prestigious company such as Kinetica providing support for us over the course of a long and hopefully successful season.”

Hugo Youngman, Brand Manager at Kinetica added: “We are delighted to be have partnered with Connacht Rugby.  Clearly over the last few years the change in structure and working of the province has provided a platform for the squad to challenge for honours.”

Oliver Brown to Supply Formalwear to Team GB at Sochi 2014

Bespoke suit manufacturer Oliver Brown has become the Official Supplier of Formalwear to Team GB’s delegation participating in the Sochi 2014 Olympic Winter Games.

Oliver Brown will provide more than 1100 items of formalwear to Team GB, including 176 tailored jackets featuring Team GB embroidery on the outside pocket, a Union Flag on the inner pocket and Team GB neck hanger.

Oliver Brown will also be part of the Team GB Kitting Out programme for the Sochi Games as every athlete and official receives their full collection of Team GB apparel.

Team GB Chef de Mission for Sochi Mike Hay said: “We are delighted to have Oliver Brown on board as the Official Formalwear Supplier to Team GB for Sochi 2014.

“They have been a joy to work with and we are pleased with the quality and style they will be supplying. Oliver Brown represents a modern yet traditional British company and that fits exactly with Team GB’s role to prepare for and support the ‘Best of British’ athletes at the Olympic Games.”

Kristian Robson, Oliver Brown Owner and Creative Director, said: “As a British label Oliver Brown’s ethos is underpinned by traditional values, with British heritage at the very core of our brand. Following the outstanding success of Team GB in the London 2012 Olympic Games, I am absolutely thrilled to be supporting the team at the games in Sochi and very excited to announce our partnership with such an exceptional organisation.

“Team GB’s performance in the Games last summer made us all so incredibly proud to be British and it is with great honour that Oliver Brown will be providing the athletes formalwear for the Winter Olympics in Sochi.”

SBOBET Becomes Official Asian Betting Partner of Southampton & West Ham

Online bookmaker SBOBET has announced further partnerships in the Premier League by becoming the Official Asian Betting Partner of Southampton and West Ham United.

SBOBET, which operates in Asia, has already secured partnerships with Swansea and Hull City in the last few weeks.

West Ham United Vice-Chairman Karren Brady commented on their deal: “Following a hugely successful term as the Club’s Principal Sponsor, we are delighted to continue working with SBOBET and remain a member of the SBOBET family of Barclays Premier League football clubs.

“SBOBET demonstrated over the past four-and-a-half years from their investment in the Premier League that football was key to their business and it is important that West Ham United continue to partner with organisations who have a vested interest in our game.

Bill Mummery, Executive Director of SBOBET, commented: “It is especially pleasing that SBOBET and West Ham United will be joining forces again for the coming season which will take us into our fifth year of working together to achieve our mutual objectives.”

Dominic Fawcett, Chief Commercial Officer at Southampton Football Club, added: “We’re delighted to sign SBOBET as our Asian betting partner. 

“We look forward to working together, and also building our supporter base in the Asia region.”

Christine Ohuruogu Joins Virgin Media’s Ambassador Team

Virgin Media has announced its latest ambassador with World Athletics Champion Christine Ohuruogu joining the team to advertise Virgin’s ‘superfast broadband’.

Ohuruogu joins fellow athletes Usain Bolt, Mo Farrah and Richard Whitehead in the marketing initiatives.

The announcement was made following Ohuruogu’s success at the World Athletics Championships in Moscow last week. She became the first British woman ever to claim a second individual world title in the 400 metres, after winning the title for the first time in Osaka in 2007.

“We’ve been talking with Christine for some time now so it’s with great pleasure that we’ve signed this sponsorship deal now she’s done the double,” said Jeff Dodds, Virgin Media’s chief marketing officer.

“Usain has too; and Mo; and marathon champ Richard Whitehead. And so have we, by doubling the broadband speeds of millions of customers this past year. Now we’re getting excited about 2014 as I know Christine hopes to compete for what could be yet another double – her second Commonwealth Games gold next year in Glasgow.”

VFR Aalen Secure New Partnership with District Savings Bank Ostalb

Bundesliga 2 club VFR Aalen has announced a new partnership with District Savings Bank Ostalb for the naming rights of the VIP Forum in the Scholz Arena in a ten-year deal.

As part of the deal the bank will have branding in the premises and the use of the word mark in all club media. In addition, prescription the District Savings Bank Ostalb receives an allocation of business seats and can use the rent-free Savings Forum.

In addition, viagra the district savings bank profits as the exclusive partner of extensive advertising services as a Savings Fanbank inside the stadium, Premium television bands as well as advertisements in the stadium magazine. 

Carl Trinkl, CEO of District Savings Bank: “As a savings bank we have a special responsibility towards the Ostalb, its citizens, institutions and numerous clubs. Precisely for this reason, we deliberately chose a long-term and sustained commitment to VfR Aalen. With the Savings Forum, we have also found a special setting for our exclusive customer events. The rousing stadium atmosphere, proximity to the playing field and athletic performance while offering a unique experience for our customers. “

“We are very pleased that the District Savings Bank Ostalb relies on the VfR and will use its sponsorship commitment to himself and his corporate communications,” said Carl Ferdinand Meidert, executive committee member of the VfR Aalen. “The long-term commitment shows how attractive the VfR are as an advertising partner.”