Danish window and door manufacturer Outrup will be an official sponsor of the Men’s EHF EURO 2014 event, unhealthy which will be held from 12 to 26 January 2014 in the Danish cities of Aalborg, impotent Aarhus, Herning and Copenhagen.

With this commitment, the Danish window and door manufacturer becomes part of the official commercial programme for the European Handball Federation’s flagship national team event, in a deal brokered by its media and marketing partner Infront Sports & Media.

As an official sponsor of the EHF EURO, the brand will be present at all games of the 2014 championship, benefitting from prime advertising space in camera view on LED boards along the court and floor signage.

In addition, the company’s logo will be integrated on backdrops as well as all official print and online publications. Outrup will also take advantage of promotional opportunities as well as use the official sponsor title and EHF EURO logo in its communication activities. A range of corporate hospitality tickets further complements the package.

Mogens Ringgaard, Managing Director of Outrup, said: “Handball is hugely popular in Denmark and therefore holds a tremendous opportunity for us to connect with new and existing customers on our home soil. As a family owned Danish business, this marketing commitment is fully aligned with our strategy to continue producing our doors and windows here in Denmark. The Men’s EHF EURO offers us a unique opportunity to promote ourselves through this first class international sports event.”

Jean Brihault, EHF President, said: “We are expecting tremendous interest in the event in January as the Danish team look to defend the EURO title. As a domestic sponsor, I am certain that the event’s new official sponsor, Outrup, will benefit considerably not only from this level of interest in Denmark but also the strong worldwide TV coverage.”

Ferry operator Stena Line has extended its title sponsorship of Elite Hockey League team, Belfast Giants for the third successive year. 

Northern Ireland’s leading ferry company, which has supported the Giants since 2008 with title sponsorship for the past two years, will ferry the Giants players and fans to away games in the UK throughout the season as well as travelling teams visiting Belfast. Stena Line will also join forces with the hard hitting ice hockey stars in their community work.

The partnership has already proved a huge success with the Giants winning the Monteith Bowl (League Title) in the first year and being consistently one of the tops teams in the league and cup competitions.

Stena Line’s Head of PR and Communications, Diane Poole OBE, said: “We’ve supported the team since 2008 with title sponsorship since 2011 and it’s been great to see the Giants develop as an entertaining but formidable ice hockey side. They have brought continued success to Belfast and we are delighted to be in partnership with them.

“We hope they can build on their fantastic achievements and secure more glory this season. Stena Line certainly wishes them well.” 

Todd Kelman, General Manager of the Stena Line Belfast Giants said: “Stena Line’s patronage heralded one of the most successful periods the team has ever had so we’re delighted to be renewing our connection with the leading ferry company.

“We have our sights set firmly on another league win this year and I can assure you the players are determined to bring another Championship back to the proud city of Belfast. We’ll also be continuing a lot of our outreach work and educational programmes with communities in Northern Ireland so we are prepared for a very busy year.”

Italian based clothing company Santini has extended its supply deal with the International Cycling Union (UCI) for a further two years.

As part of the deal, bronchi Santini Maglificio Sportivo, for sale which was established in 1965, medicine will continue to provide official UCI world champion and World Cup leader jerseys across all cycling disciplines.

UCI President Pat McQuaid said: “The world’s top cyclists have been wearing Santini jerseys for many years and I am delighted that we will be continuing our excellent collaboration with such a top quality company.”

Santini president Pietro Santini added: ”We’ve been sponsoring the UCI for 20 years and it feels natural for us to continue collaborating. I still get emotional though when I see a rider wearing the world champion jersey with the SMS logo on the heart.”

Getty Images will continue to display Major League Baseball (MLB) photos after renewing their partnership with Major League Baseball Properties.

As part of the deal, denture Getty, a partner of MLB since 2004, will remain exclusive commercial photography partner of MLB and the exclusive licensor of the entire MLB image archive.

Jonathan Klein, Getty Images’ co-founder and CEO, said: “At Getty Images, we are huge fans of baseball and are thrilled to continue our partnership with Major League Baseball Properties and to bring our unrivalled photography, access and distribution to customers and fans worldwide.

“We look forward to delivering up-to-the minute coverage of every Major League Baseball game and to creating a robust archive that preserves the legacy of baseball for future generations.”

Tim Brosnan, the executive vice president of business at MLB, added: “Every pitch in every game across Major League Baseball carries with it the potential for history, and Getty Images is there to document it with us every step of the way.

“Ensuring access to the highest quality photography for our clubs, the media and our fans is more important than ever before, and Getty Images is the best in the business.”

Canucks Sports & Entertainment (CS&E) has announced a new partnership with Scotiabank, the Official Bank of the NHL’s Vancouver Canucks.

The partnership will focus on programs aimed at supporting fans, community initiatives and grassroots hockey.

“Scotiabank is an important partner of the Canucks,” said Victor de Bonis, Chief Operating Officer, Canucks Sports & Entertainment, Alternate Governor, NHL. “Scotiabank delivers exceptional fan experiences with their NHL partners, which we strongly believe in providing to our fans. Together the Canucks and Scotiabank will support grassroots hockey in the communities we serve and connect with fans in new and exciting ways.”

“Scotiabank is excited to partner with the Vancouver Canucks and we are thrilled to add the Canucks to our roster of teams and leagues that we sponsor across Canada,” said Dave Poole, Scotiabank’s Senior Vice President, BC & Yukon Region. “This is a great time to be a hockey fan in Vancouver and like all Canuck fans, Scotiabank and its employees are passionate about hockey and having a team to cheer for. Over the last several years, we’ve developed programs that unite us with professional and grassroots players and leagues, connecting fans with teams and this sport we all love. Our partnership with the Vancouver Canucks is a natural fit for us as we expand our hockey program in communities across Canada.”

Scotiabank and the Canucks celebrated this partnership by presenting Open Scrimmages Friday through Sunday, September 13-15th at Rogers Arena. 

“Scotiabank’s partnership with the Vancouver Canucks speaks to our commitment to hockey at all levels – from grassroots to professional leagues and teams from coast to coast,” said Duncan Hannay, Scotiabank’s Senior Vice President, Canadian Marketing Scotiabank. “Whether you’re lacing up to play on the ice or watching from the bleachers, players and their families grow with and through the sport of hockey. This game is at the heart of our culture at Scotiabank, and we are thrilled announce this new partnership. We look forward to what we can accomplish with the Vancouver Canucks.”

Scotiabank sponsors more than 4,500 minor hockey teams and leagues across Canada as part of their Scotiabank Community Hockey Sponsorship Program.

Chinese multinational networking and telecommunications company Huawei has announced it will be the principal partner of A-League’s Wellington Phoenix for the next three years.

The agreement sees Huawei assume the front of shirt position on the Wellington Phoenix playing strip.

General Manager David Dome welcomed the long-term commitment of Huawei to the club off the field.

Dome said the agreement has benefits for both parties.

“I am delighted that Huawei see the alignment between themselves building a great brand in New Zealand and the Phoenix building a great club,” Dome said.

“It is fantastic that the strategic direction the club is taking has been bought into with a huge show of confidence by one of the world’s top technology companies.

“It is great that Huawei want to invest in the future of football in New Zealand by supporting the Wellington Phoenix.”

Huawei is the world’s largest telecoms equipment supplier, partnering 45 of the world’s top 50 operators and helping to connect around one-third of the planet. It is also the third largest global smartphone brand, designing and building a wide range of smartphones, tablets and other consumer devices.

In New Zealand Huawei works with all major telecommunications operators and is a key contributor to the Ultra-Fast Broadband and Rural Broadband Initiative projects.

“Huawei is a very well known brand in many markets, but is relatively new Down Under,” says Huawei Corporate Affairs Manager Andrew Bowater.

“We are hugely excited about working with the Wellington Phoenix to support them in their goals, and to help us introduce Huawei to football fans (and as many others as possible) here in New Zealand.”

Capital Properties has extended its sponsorship of Sale Sharks for the 2013-14 season.

The deal will see both the Spinningfields logo on the home and away shirts and the Capital Properties logo on the Sale Sharks’ home and away shorts for all pre-season friendly, Aviva Premiership, Amlin Challenge Cup and LV= Cup matches. 

Established by Chief Executive of Allied London, Michael Ingall and Director of Spinningfields Management Company, Mark Burgess, Capital Properties specialises in managing large mixed-use estates, with the ultimate aim of transforming them into a community with a strong identity and sense of place.

Mark Burgess said; “Our sponsorship of Sales Sharks proved successful for both parties last season and we are delighted to be extending our partnership. 

“As a local company, we’ve always been a big supporter of the club and we’re confident that the team can really build on the lessons learned last year. We’re looking forward to a great season and would like to wish the club, players and supporters every success.”