The South African Football Association (SAFA) have revealed Motsepe Foundation as the new sponsor of the SAFA second division League for the next five years.

SAFA president Danny Jordaan said the announcement was a historic day for South African football and the development of the sport in the country.

“This is a great boost for South African football and we want to thank the Motsepe Foundation for their consistency in supporting grassroots development which is the most important sector of football, order ” Jordaan said.

“The Second Division is the last leg before teams progress into the professional ranks and it is therefore SAFA’s responsibility to make sure teams are financially viable as well as to have proper developmental structures.”

The league will now be known as the ABC Motsepe League.

Sussex County Cricket Club have announced today a new sponsorship deal with Jointing Technologies, which will see their name displayed on the Sharks’ NatWest T20 Blast playing shirts for at least the next three seasons.

Adam Lloyd, Managing Director of Jointing Technologies said, “We are pleased to announce our partnership with Sussex CCC in a sponsorship agreement that is based on a mutual love of cricket and the same shared values of history, family and success.

“We look forward to the 2014 season and being part of the Sussex County Cricket Club family.”

With the shortest format of the game having been rebranded to the NatWest T20 Blast this season, and with the majority of games being played on Friday evenings, the Sharks are aiming to get their T20 season off to an explosive start when they begin this year’s campaign against rivals Surrey at The BrightonandHoveJobs.com County Ground, Hove on Friday 16th May.

Sussex’s Chief Executive Zac Toumazi said, “We’re absolutely delighted to welcome Jointing Technologies to the Sussex Family as our new major partner. It is crucial that as well as maintaining fruitful relationships with our existing sponsors that we continue to attract new businesses and organisations to be involved at Sussex.

“With the new layout of fixtures this season it makes for an eagerly anticipated NatWest T20 Blast season, particularly with most of the games being played on Friday evening as a prelude to the cricketing weekend, so we’re really looking forward to welcoming Jointing Technologies to sample the unique atmosphere of a full-house under the lights here at Hove.

“I am sure that this will signify the start of a long and meaningful relationship.”

Competitor Group, Inc. (CGI), have announced a partnership with The Quinn Family Foundation (QFF) naming rungevity the title partner of the 2014 Rock ‘n’ Roll St. Louis Marathon.

Founded by Jeffry N. Quinn, rungevity is an umbrella platform to support and grow local charities through its fundraising and endurance sport-training program.

For 2014, rungevity will select five St. Louis charities to benefit from the program at the race. Runners will have the opportunity to sign up with rungevity‘s charity partners and commit to fundraising for one of the official charities. Leading up to race day,rungevity will support participants by offering personalized training plans, group runs, fundraising resources and charity-led fundraising events, on top of a VIP race experience complete with exclusive race day amenities.

“Through rungevity, we offer local charities the opportunity to elevate their fundraising goals and showcase their organization during the rungevity Rock ‘n’ Roll St. Louis Marathon weekend,” said Rebecca Quinn-Herich, president of The Quinn Family Foundation. “There is strength in runners and we hope to channel this powerful group to help support local charities while they also run for health, wellness and fun.”

The rungevity program formed following a successful partnership with Team Activities for Special Kids (TASK), the benefitting charity of the race for the past three years. Since the inaugural race, the TASK Force charity racing team has raised more than$2 million through the event with the support of The Quinn Family Foundation. rungevity is now taking charity involvement at the race to the next level by selecting five charity partners.

“The Quinn Family Foundation has helped us strengthen our connection with the community over the years and now we’re especially excited they are bringing the rungevity program onboard,” said John Correia, director of charity partnerships at Competitor Group, Inc. “We look forward to working with the selected charities and support their cause by encouraging people to join the rungevity team.”

The rungevity Rock ‘n’ Roll St. Louis Marathon & 1/2 Marathon presented by the Quinn Family Foundation is returning to St. Louis on Sunday, October 19.  The race will start and finish across from City Hall with amazing views of the Gateway Arch and other notable St. Louis landmarks.

Bundesliga 2 team DSC Arminia Bielefeld have extended their sponsorship deal with Krombacher Bernhard Schadeberg GmbH & Co. KG.

The successful long-term partnership lasted since the 2004/05 season and will now be extended until early 2018. The agreement includes, denture as in previous years, an extensive advertising presence in the SchücoArena. The partnership was brokered with SPORT FIVE.

Michael Drotleff, sponsorship manager of Krombacher Brewery, said: “The early extension is a further important step in the consolidation process of the club. For the past nine years, the Krombacher brewery has proven to be a strong partner and is clearly behind the DSC – even in difficult times. We believe long-term to the club and want to put a contract extension with the characters. For the club and for the fans. “

Marcus Uhlig, DSC Arminia Bielefeld -CEO, added: “We are delighted – after Vertragungsverlängerung with Schüco about the naming rights to our stadium – over the next very good news. The Krombacher brewery has nearly a decade a very loyal and very important partner for us. This is not, of course, so our sincere thanks for all those responsible in Krombach applies. At the same time premature contract extension helps us naturally as part of our short-and medium-term plans. We will do everything we can from our side that this commitment for both sides undergoes a maximum value. “

Toyota Ireland have announced a partnership with Dublin GAA and signed a three-year deal making the leading car brand the official car partner to Dublin GAA.

Toyota will provide a total of 16 vehicles which will see members of the Dublin senior football and hurling teams enjoy the comfort, troche quality and reliability that Toyota vehicles are renowned for. The models being provided are the Auris and Avensis. Each panel will also benefit from a Toyota Proace to transport their kit around the country as they compete in the All Ireland Championships and Allianz Leagues.

Dublin GAA has gone from strength to strength over the last number of years with two All-Ireland football titles, click Allianz Leagues hurling and football titles as well as Leinster Championships in both codes to celebrate. Equally, 2014 has been a successful year so far for Toyota, while the overall car market has increased by 26% over the same period in 2013 Toyota has outperformed the market with a 50% increase in sales.

Speaking about the deal Ian Corbett Marketing Operations Manager Toyota Ireland, said: “We at Toyota Ireland are delighted to partner with Dublin GAA and support some of the most talented footballers and hurlers in the country. We are looking forward to the season ahead and to working with Dublin GAA as the teams look to add further silverware to the trophy cabinet.”

Tomás Quinn, Commercial & Marketing Manager, Dublin GAA, said: “Dublin GAA are delighted to welcome Toyota on board as our new Official Car Partner for the next 3 years. We are excited about this new relationship which brings together two organisations who are both committed to continuous improvement and excellence with equally matched high ambitions.”

The NRL’s Parramatta Eels have announced their new corporate partnership with legal firm, Shine Lawyers. 

As part of the deal the Shine Lawyers will enjoy advertising rights for the next three years as their logo will appear on the bottom back of the team’s jersey. 

The Eels hope to benefit from the partnership with Shine Lawyers as the corporate company are experts across a wide range of legal areas, including but not limited to workers compensation, motor vehicle incidents, disability insurance and superannuation claims, financial adviser negligence, disaster insurance recovery, public liability and product liability. 

They also have 40 branches located across Australia as well as in Parramatta, Fairfield, Liverpool, Sydney and Newcastle. 

Dyldam Parramatta Eels CEO, Scott Seward commented: “Partnerships at our club must be more than financial, we must share similar values and principles for them to be genuinely beneficial to both parties. 

“In Shine Lawyers we believe we have found exactly that and are extremely confident that together we can make a real positive difference in the Greater Western Sydney community.” 

Shine Lawyers Chief Marketing Officer, Stephen Deane said: “Shine Lawyers have chosen to partner with the Parramatta Eels to grow our relationship with the Parramatta, Liverpool, Fairfield and surrounding communities.”