15 Sports Broadcasting Deals of the Week: 27/7/12

1

Sky Sports to Air British & Irish Lions Tour to Australia in 2013

Friday, ailment 27 July 2012

2

NFL Alternative United Football League Inks New Broadcast Deal with CBS

Friday, 27 July 2012

3

FOX Gets CONCACAF Champions League Rights in Latin America

Friday, 27 July 2012

4

ABU Agree Broadcasting Deal for North Korea to See London Olympics

Friday, 27 July 2012

5

talkSPORT Secure FA Cup Radio Rights

Thursday, 26 July 2012

6

BBC Agrees New FA Radio Rights Deal

Thursday, 26 July 2012

7

Sky Sports Extends La Liga Deal Until 2015

Thursday, 26 July 2012

8

ESPN Obtains a Host of European Football Rights

Wednesday, 25 July 2012

9

BBC Alba to Continue Broadcasting of Ramsdens Challenge Cup

Wednesday, 25 July 2012

10

 Professional Arena Soccer League Announce New Broadcast Distribution Deal

Wednesday, 25 July 2012

11

 San Francisco 49ers Sign Spanish Broadcasting Deal with ESPN Deportes

Wednesday, 25 July 2012

12

 ESPN Gets Bundesliga Rights in UK Until 2015

Tuesday, 24 July 2012

13

 DFL Deutsche Fußball Liga setzt Partnerschaft mit ESPN in Großbritannien und Irland fort

Tuesday, 24 July 2012

14

 ESPN STAR Sports Obtains Sri Lanka Premier League T20 Rights

Monday, 23 July 2012

15

 Melita Secures FA Cup, Community Shield & English National Team TV Rights

Monday, 23 July 2012

NBC Acquires US Media Paralympic Rights to Sochi 2014 & Rio 2016

NBC have announced they have secured the U.S. broadcast rights to Paralympic games in Sochi 2014 and Rio 2016.

The American broadcaster through its two channels NBC and NBCSN will air 116 combined hours of coverage of the next Winter Olympics and Summer Olympics.

NBC and NBCSN will air 50 hours of TV coverage of the Sochi 2014 Paralympic Winter Games, ed beginning March 7 with the opening ceremony, pills continuing with daily coverage and ending with the closing ceremony March 16.

The networks will air 66 hours of coverage of the Rio Paralympics in September 2016, an increase of 60.5 hours from the coverage of the London 2012 Paralympics.

“With the support of the IPC, USOC and leading corporate sponsors, we are thrilled to provide an unprecedented level of coverage for the Paralympic Games from both Sochi and Rio,” said Gary Zenkel, president of NBC Olympics. “We look forward to telling the inspiring stories of the athletes and capturing the compelling competition across NBC and NBCSN.”

In Sochi, NBCSN will broadcast 46.5 hours, and NBC will air an additional 3.5 hours. The Paralympic Winter Games span Alpine skiing, biathlon, cross-country skiing, sled hockey, wheelchair curling and the new discipline of snowboardcross.

The USOC will add live coverage of all competition, including 72 medal events, and the opening and closing ceremonies.

“We are absolutely delighted to announce this two-Games agreement with NBC and the USOC as it provides more airtime of the Paralympics than ever before in the U.S.,” said Sir Phillip Craven, president of the International Paralympic Committee. “Following the success of London 2012, we said it was absolutely essential for the growth of the Paralympic Movement and the Paralympic Games that in future years U.S audiences had a greater opportunity to watch some of the world’s best elite athletes in action.

“This is tremendous news for sports fans, too, many of which will be able to watch a Paralympic Games live for the first time. I am sure they will be as captivated and emotionally enthralled as the billions around the world who tuned into London 2012 last summer.”

Marisol Casado Re-Elected as International Triathlon Union President

Marisol Casado has been re-elected as President of the International Triathlon Union (ITU), price cialis for a further four years at the 25th ITU Congress in Auckland.

Loreen Barnett of Canada has also won another 4-year term after being re-elected as Secretary General of ITU, treat ensuring that ITU remains the only International Federation in the Olympic Games with women at the top two leadership roles. 

In the Vice-President race, Antonio Alvarez of Mexico, Sarah Springman of Great Britain and Bill Walker of Australia were all re-elected. 

Three members to the ITU Executive Board were re-elected including Ria Damgren Nilsson of Sweden, Ahmed Nasser of Egypt, and Shin Otsuka of Japan. Debbie Alexander of South Africa was also elected to the Executive Board for the first time. 

In all, 109 National Federations were represented at the 25th ITU Congress, held at the Viaduct Events Centre in Auckland. 

Sports and Events Tourism Exchange – Promoting South Africa as a Sports and Events Destination

 

ampoule sans-serif; font-size: 13px; line-height: normal;”>High profile speakers to feature at upcoming Sports and Events Tourism Exchange conference

cough | sans-serif; font-size: 13px; line-height: normal;”>A number of high profile international and local speakers will be taking to the stage at the upcoming Sports and Events Tourism Exchange (SETE) conference (12-13 September), exchanging ideas and providing a platform that will enhance the sport, tourism, and event industries in South Africa. CATHSSETA (Culture, Arts, Tourism, Hospitality, Sports Sector Education and Training Authority) have also recently come aboard as naming sponsors of the conference, and their partnership with SETE is sure to add much impetus to the many aims of this influential event.

Held at the ICC Durban later this year, both the SETE conference and exhibition (12-14 September) will look to facilitate relationships between South Africa’s tourism, sport and event industries and promote the country as a popular sports and events destination. To this end, the conference programme will include presentations and panel discussions anchored by keynote speakers who are all specialists within their respective fields. The National Sports Tourism Steering committee that was appointed at last year’s SETE conference will also be presenting the national sports tourism strategy at the conference, outlining the key sports events which SASCOC and its partners will be bidding for until 2030. Focused on identifying the key events which will require government’s support between 2013 and 2030, the plan will be discussed and finalized at the conference.

South African representatives who will be speaking include James Nxumalo (Mayor of Durban), Ntombikayise Sibhidla-Saphetha (KZN MEC for Arts Culture, Sport and Recreation), and Fikile Mbalula (Minister of Sport), who will all contribute to positioning the province and country as a major role-player in the lucrative global sports, tourism and events industries. Sam Ramsamy (IOC Executive Committee) will be offering a global perspective on the opportunities that Olympic sport present for the South African sports tourism industry, whilst key South African sports administrators like Oregan Hoskins (Vice President of the IRB), Danny Jordaan (Vice President of SAFA), and Cassim Docrat (CEO of Gauteng Cricket) will all examine ways to maximize commercial opportunities in South Africa’s major events, sports and tourism markets by way of an interactive panel discussion. Kamilla Swart (Head of Centre for Tourism Research in Africa) will offer a unique glimpse into the legacy of the 2010 FIFA World Cup, presenting findings of research undertaken that assessed the impact on carbon footprint and how events can be used to contribute to the green economy.

International presentations will come from the likes of: His Excellency Sheikh Saoud Bin Abdul Rahman Al Thani (Secretary-General Qatar Olympic Committee), who will examine Qatar’s vision for becoming a global leader in sports tourism and how its hosting of major sporting events has developed the country’s brand, profile and reputation; Mike Lee (CEO of Vero Communications), who will analyse global communication platforms and how they are utilized to promote major events; Winand Krawinkel (Managing Director Adidas), who will offer a sponsors perspective by identifying the essential value drivers sponsors will look for in its contractual relationships with sporting rights holders as well as how these can be successfully developed to fit the brand profiles and objectives of both parties; Paul Bush (CEO of Event Scotland), who will look at the processes host nations need to go through to make sure they get the right event for their country, taking in to account the role of both public and private sector stakeholders play in delivering the event and contributing to a viable and successful legacy for both sport and tourism; and Thomas Abrahams (Editorial Director Sportz Power India), who will examine the efficacy of online media marketing and communications strategies for sports events.

According to Director for Business Development at TEPG and SETE Conference Director Sugen Pillay “the aim of the SETE conference is to understand the global market place for events and their political and macro-economic importance to host nations and cities, and to achieve this we have assembled an impressive selection of some major role-players in the various sectors surrounding the sports, events and tourism industries. Speakers at the conference will contribute to our understanding of the commercial links between sport, events and tourism, as well as focusing on how local and national events in South Africa can be marketed, supported and developed to make an even bigger contribution to our economic growth. The number of international speakers will ensure that knowledge transfer and innovation of the global sports, events and tourism industries are not lost on South Africa, ensuring our continued success in the global events market”.

The conference will run alongside the second edition of the SETE exhibition (12 – 14 September), which itself will feature an estimated 100 exhibitors as well as over 60 international hosted buyers (IHB’s). For more information, visitwww.sportsandevents.co.za, like www.Facebook.com/SETE.ZA on Facebook, follow @SETE_ZA on Twitter.

 

Exhibition Details:

For those companies wishing to book a stand for this exciting event, please contact Trish on trish@tepg.co.za. Stands are limited!

Sports and Events Tourism Exchange 2012

12 – 14 September

ICC Durban

Entrance: FREE

Times: Wed 12 September & Thurs 13 September 09h00 – 17h00, Fri 14 September 09h00 – 14h00

 

Conference Details:

The two day SETE conference (12-13 September) which runs alongside the exhibition has attracted a line-up of high profile international and local speakers.

12 – 13 September 2012

Registration: Open on www.sportsandevents.co.za

Fee:      R3500.00 excl VAT full package

R2000.00 excl VAT Day 1 Only

R1500.00 excl VAT Day 2 Only

 

Contact: Rene Staack on rene@tepg.co.za or Jenna Harper on jenna@tepg.co.za

 

CBS Radio Signs New Nets & Barclays Center Deal

CBS Radio has agreed a partnership with the Brooklyn Nets and the Barclays Center that will increase the coverage on WFAN Sports Radio 66AM and 101.9 FM of the popular NBA team.

Also select college basketball games under the BROOKLYN HOOPS presented by Ticketmaster franchise, find and select BROOKLYN BOXING powered by Golden Boy Promotions bouts, pills as well as the creation of first-class concert events, and exposure of the landmark arena to audiences across the country will be featured.

“CBS RADIO provides a commanding broadcast partner for the Nets and Barclays Center that delivers widespread exposure and promotion for our franchises,” said Nets and Barclays Center CEO Brett Yormark. “We are thrilled to continue airing Nets games on WFAN-AM/FM and expanding team coverage throughout the season, but we are just as excited about the opportunity of broadcasting other prominent events from Barclays Center, including select concerts, major college basketball and big time boxing, which will re-ignite a popular New York pastime.”

“Today’s announcement marks the union of two great companies with expertise in delivering high quality programming, appealing to a broad spectrum of sports and entertainment fans,” said Dan Mason, President and CEO, CBS RADIO.  “This partnership presents a unique opportunity to connect our listeners, not only in New York, but across the country, with exceptional brands and an outstanding venue, and provides CBS RADIO with content for our on-air and audio digital platforms.”

Gloucestershire Cricket Appoint Two New Members to Executive Board

Anne Allin and Colin Sexstone have joined Gloucestershire cricket’s executive board with immediate effect.

Sexstone, a high-profile Bristol business figure, is well known to club members having been Gloucestershire chief executive.

With wide-ranging interests both in and outside sport, he was most recently chairman and previously chief executive of Bristol City Football Club.

Sexstone said: “I am really pleased to be joining Gloucestershire’s board at such an exciting time for the club. The redevelopment of the County Ground gives the club a real chance to grow the business and compete with the bigger clubs. I will do everything I possibly can to help the club achieve its plans.”

Allin, born and bred in Bristol, is head of marketing for Swire Hotels UK. She has over 20 years of experience at senior levels in marketing, starting out in the Bristol-based company Bart Spices. Over many years, she and her family have developed a great passion for cricket.

Allin said: “I am delighted to be part of the next phase of Gloucestershire Cricket. It is an exciting time for the club and for the city, and I look forward to contributing to the success of the club.”

Gloucestershire chairman Rex Body added: “Anne and Colin will bring different but extensive and very important skills and experiences to the club’s executive board. I’m delighted that they both enthusiastically accepted when I invited them to join us at a significant time in the club’s development.”

European Tour CEO George O’Grady to Present at Rugby Expo

Rugby Ventures, for sale the management team behind the world leading B2B conference and exhibition, medic Rugby Expo, arthritis have today announced a major coup in securing the services of George O’Grady, CEO of the PGA European Tour to present at this year’s event. 

George has been a central figure in the development and ongoing success of the Tour’s commercial strategy, which today oversees the participation of 47 tournaments in 22 countries making the Tour the leading global brand in golf. Recent innovations have included the end of season ‘Race to Dubai’ as well as the expansion into new territories including the Far East and in particular China. 

The announcement of George O’Grady is the first in a series of high profile specialist sports marketers as the event looks to build on its conference and workshop programme in 2012 by providing a showcase for the sport to learn from other sports prepared to offer a detailed insight into their own commercial and marketing successes.

This year’s conference programme will again focus on the professional game on day one before switching to more grass roots inspired content on day two. Day one will feature a series of challenging plenary debates as well as a series of master class workshops covering sponsorship strategies, converting interest in social media into new revenue, creative marketing for clubs and managing stadia for maximum return. 

On confirming his attendance, George O’Grady said, “I am really looking forward to attending Rugby Expo, engaging and debating about how best to maximise commercial benefits for the sport and its clubs based on some of the strategies we have used at the European PGA Tour. All sports face challenging economic times and sharing best practice between each other will only aid our ability to think creatively as we continue to grow and develop all aspects of whichever game we are responsible for.” 

John Hockey, Chairman of Rugby Ventures said, “to get someone of George’s calibre to speak at Rugby Expo provides a clear intention of the quality of this year’s speaking line up, with many more names to be announced over the next few weeks. We have worked hard to widen our net beyond simply rugby union and league speakers and to bring the very best in their respective fields to Expo. George’s work in developing the global reach of the PGA European Tour will provide a fascinating insight into how developing successful long term marketing and commercial strategies can be transferred across for rugby.” 

Rugby Expo 2012, the fourth instalment of the event takes place at Twickenham during the Investec Autumn International series, with the event scheduled just 48 hours before the much anticipated England vs. Australia match. The event expects to attract more than 1,000 attendees across the two days, with more than 500 delegates from grass roots clubs attending day two which is focused on supporting grass roots rugby clubs. Complimentary tickets to attend day two of the event will be made available through partnerships with a number of home unions and professional club’s community programmes.

Canal + to Broadcast Euroleague Basketball in Spain

Turkish Airlines Euroleague Basketball is set to appear on sports broadcaster Canal + in Spain it has been announced.

A three-year deal between Canal + and Euroleague Basketball up until the 2015-16 season has been reached which will see Canal + broadcast live and exclusively in Spain the games of Real Madrid and Unicaja Malaga, and will also broadcast the games of FC Barcelona and Laboral Kutxa Vitoria.

Canal + Deportes will be the reference channel in Spain to follow the regular season, the Top 16, the Play-offs and the decisive Final Four, which this season will take place from May 16 to 18 in Milan, Italy. This year, the big dates of the best European basketball come to your home with the Canal + style and in HD. 

Jordi Bertomeu, president and CEO of Euroleague Basketball, said: “It’s a great satisfaction to announce this agreement, through which all basketball fans will be able to enjoy the games of the top European competition during the next three seasons in one of the most important audiovisual platforms in Spain, Canal +.

“We are convinced that our fans will enjoy the Turkish Airlines Euroleague on Canal +, a TV platform that has always featured state-of-the-art technology, which provides the perfect scenario to guarantee the highest standards in quality and TV production in order to enjoy the best European basketball at home.” 

Alex Martinez Roig, Canal + content general manager, added: “Basketball is an expanding sport and the Turkish Airlines Euroleague is the great European club competition, after only the Champions League. It’s a serious competition that does not cease to grow in ambition and quality alike.

“The Turkish Airlines Euroleague strengthens the position of Canal +, which keeps improving its content offer to satisfy our current and future customers. With the NBA and the Turkish Airlines Euroleague, Canal + already has under its belt the best basketball in the world and in Europe with an unmatchable offer. We are happy to work with the Euroleague Basketball managers to make this competition even bigger.”

Kamil Novak to Become FIBA Europe Secretary General

Kamil Novak, symptoms Sports Director of the Fraport Skyliners, viagra 60mg was announced as the new Secretary General of FIBA Europe, symptoms according to the German basketball club.

The decision to appoint Novak was made on Saturday by the FIBA Europe Executive Committee. The organization has been without a Secretary General since May when the Executive Committee ousted Nar Zanolin.

Novak has been the Sports Director for the Skyliners for the past seven years, but has been associated with the club for ten years.

In their statement, Gunner Wobke, managing partner of the Skyliners, congratulated Novak for his appointment and stated that the club had been encouraging Novak to pursue the opportunity with FIBA. He also stated that due to a number of issues, they wouldn’t be replacing Novak immediately and that he would be taking on Novak’s responsibilities.

Novak thanked the club and Wobke for 10 years of support and that the appointment to Secretary General of FIBA Europe is a “great honor” and a challenge at the same time.

Jan Pommer, managing director of the German BBL, weighed in on the announcement by congratulating Novak and stating that the BBL and the Skyliners can be proud of the fact that the man in one of the most important positions in European basketball came from them.

Report: Rundown of Olympic & London 2012 Sponsors

By Ismail Uddin

Worldwide Olympic Partners: TOP stands for The Olympic Partners programme. Created in 1985, the TOP programme, managed by the IOC, is the only sponsorship with the exclusive worldwide marketing rights to both Winter and Summer Games.  

Coca-Cola 

Partnership Began: 1928

Contract Ends: 2020

First introduced in 1886, Coca-Cola is a major player in the soft drink industry and now reaches consumers in over 200 countries. 

Coca-Cola first got involved in the Olympics in 1928 when the drinks company delivered the U.S. Olympic Team 1,000 cases of Coca-Cola to the Amsterdam 1928 Olympic Games.

Since then Coke re-established their partnership with the International Olympic Committee (IOC) in 2005 for a further 12 years starting in 2009. They will be a worldwide partner until 2020 making their partnership run an unprecedented 92 years, the longest serving continuous partner in Olympic history. 

Coca‑Cola is a Worldwide Partner of The London 2012 Olympic and Paralympic Games and a Presenting Partner of the Olympic Torch Relay. 

Acer 

Partnership Began: January 2009

Contract Ends: 2012

Acer, a major technology manufacturer was founded in 1976. The Acer Group employs 8,000 people worldwide. Revenues for 2010 reached US$19.9 billion. 

Acer became a worldwide sponsor on the 1 January 2009 for Vancouver 2010 and London 2012. 

As an Olympic Worldwide Partner, Acer is providing the IT infrastructure for the London Olympics. The company is providing 11,500 desktop PCs, 2,000 touchscreen monitors, 1,100 laptops, 900 servers and 350 technicians for the upcoming games 

Acer said: “By joining the Olympic Games, we take our commitment to sport to the very highest level, providing innovative and dependable computing equipment to support the organization and the staging of the Olympic Games.” 

About London 2012, Acer added: “At the Olympic venues, our technicians will provide ground supports to the PC infrastructure, thus ensuring that all our equipment runs smoothly and delivers all the excitement of the Olympic Games to people the world over.” 

Dow

Partnership Began: July 2010

Contract Ends: 2020 

Dow’s diversified industry-leading portfolio of specialty chemical, advanced materials, agrosciences and plastics businesses delivers a broad range of technology-based products and solutions to customers in approximately 160 countries and in high-growth sectors such as electronics, energy, coatings and agriculture. In 2009, Dow had annual sales of USD 45 billion and employed approximately 52,000 people worldwide. 

Dow became a Worldwide Olympic Partner in July 2010, the official “Chemistry Company” of the Olympic Movement through to 2020 which has caused a lot of controversy. 

The problem stems from Dow’s ownership of Union Carbide, which it bought in 2000, 16 years after Union’s plant in Bhopal had a gas leak that “killed an estimated 15,000 people and injured half a million.” 

For London 2012 they will produce a sustainable, fabric “wrap” that will encircle London’s iconic Olympic Stadium. 

George Hamilton, vice president of Dow Olympic Operations, said: “Our goal is to provide solutions that help make the Olympic Games more sustainable, safer and that will help improve performance.” 

Atos

Partnership Began: 2001

Contract Ends: 2016

Atos is an international information technology (IT) services company. 

The company became a Worldwide Olympic Partner when it joined the TOP Programme as SchlumbergerSema in 2001. Atos helped open the Technology Operations Centre at London 2012 the”mission control” for all 94 Olympic competition and non-competition venues. 

For the London Games, Atos expects to process 30% more results data than in Beijing ensuring the world’s media meets the increasing demand of fans for information as it happens. With 15 billion PCs, smart phones and tablets predicted to be connected to the internet by the summer of 2012, the London Games are set to be the biggest smart Games ever. 

GE

Partnership Began: 2005

Contract Ends: 2020 

General Electric is an advanced technology and services company who are the official healthcare partner of London 2012. 

GE renewed their partnership with the IOC in July 2011 to include the 2020 Olympic Games. 

GE have provided state-of-the-art medical equipment that will be used to treat athletes at a world-class health facility during the London 2012 Olympic Games. 

McDonald’s

Partnership Began: 1968

Contract Ends: 2020

McDonald’s is the leading foodservice retailer with more than 30,000 local restaurants serving quality food to nearly 50 million customers in more than 100 countries each day. 

McDonald’s commitment to the Olympic Movement began in 1968, when the company airlifted hamburgers to U.S. athletes in Grenoble, France, after they reported being homesick for American food. Since then, McDonald’s has served its menu of choice and variety to millions of athletes, their families and fans. 

For London 2012 McDonald’s have built four new Olympic venue restaurants in The Olympic Park featuring the latest European restaurant designs. One will be located in the Olympic Village to feed the athletes, one for the media in the Main Press Center, and two for spectators. 

McDonald’s is also the first-ever presenting partner for the ‘Games Maker’ programme.  LOCOG is tapping into McDonald’s expertise in people development to help attract and train up to 70,000 people who will be volunteering to make the Games a success. 

Omega

Partnership Began: 1932

Contract Ends: 2020 

Omega is one of The Swatch Group Ltd’s 18 watch brands. The Swatch Group Ltd., which has its headquarters in Biel, Switzerland, is the largest manufacturer and distributor of finished watches in the world. 

In Los Angeles in 1932, Omega became the first company to be entrusted with the timing of the Olympic Games. In 2009 they signed an extension with the IOC to 2020. 

For London 2012 they will continue to be the Olympic timekeeper for the 25 time which also marks their 80 anniversary sponsoring the games. 

Panasonic

Partnership Began: 1984

Contract Ends: 2016 

Panasonic began its involvement with the Olympic Games in 1984 in Los Angeles as the supplier of the professional sound system and large video display for the main stadium. The company became a Worldwide Olympic Partner in 1987 when it joined the TOP Programme as a charter member. 

For London 2012 Panasonic will help provide equipment and technology to enable the first ever live 3D coverage of the London 2012 Olympic Games. 

P&G

Partnership Began: 2010

Contract Ends: 2020 

P&G is a leading consumer product company. 

They partnered with the IOC in 2010 where they became an official Olympic worldwide partner in the “personal care and household products” category through to 2020, including for the London 2012 Olympic Games. P&G will also partner the IOC and the National Olympic Committees around the world. 

P&G Global Marketing and Brand Building Officer, Marc Pritchard said: “This partnership will allow us to continue building our business around the globe by offering all of our brands an opportunity to leverage the marketing power of the Olympic Movement. 

Samsung

Partnership Began: 1997

Contract Ends: 2016

Samsung Electronics Co., Ltd. is a global leader in telecommunication technology. 

Samsung became a Worldwide Olympic Partner when it joined the TOP Programme in 1997 under the category of wireless telecommunications equipment.

Samsung provides wireless telecommunications equipment to the Olympic Family to support the operations of staging the Olympic Games. 

For London 2012 Samsung partnered with Visa to bring mobile contactless payments to London as part of their support of the London 2012 Olympic Games. 

Visa

Partnership Began: 1986

Contract Ends: 2020 

Visa is a leader in Internet based payments, generating more than three trillion U.S. dollars in annual card sales volume. 

Visa is the exclusive payment card and the official payment system for the Olympic Games.

In addition to providing payment services to Organising Committees and Olympic spectators, Visa International has developed a tradition of programmes that support Olympic athletes in many countries, as well as programmes that teach the youth of the world about the history, values and ideals of the Olympic Movement.