Barry Hearn, the Leyton Orient chairman, has revealed he is likely to drop his legal fight with West Ham if he fails to win a judicial review over the tenancy of the Olympic Stadium.

Two weeks ago Hearn announced that he had asked for a judicial review over London Legacy Development Corporation’s (LLDC) decision to name West Ham as their preferred tenant for the £429million London 2012 stadium.

The Leyton Orient chairman thinks West Ham have broken the rules in their bid because they have not given his club the chance to discuss the possibility of a groundshare between the two neighbours.

Hearn thinks West Ham moving in to the Olympic Stadium will “crush” Leyton Orient because of the 60,000-seater arena’s proximity to Brisbane Road, which holds just over 9,000.

Hearn has repeatedly insisted he will not back down in his long-running battle with the Hammers over the stadium, but on Wednesday he relented, admitting he will not take his legal fight any further if he is not successful in his application for a judicial review.

“If I lose the judicial review, I have got to walk (away),” Hearn told a press conference at the Nolan Partners Sport Industry Breakfast Club in London.

“That’s it. It must stop – I can’t do anything else. I have fought a really good fight. I’ve cost people a lot of money and spent a lot of money myself but I don’t regret it because I think I am in the right.”

Hearn is convinced he will win the judicial review, but he is not confident of being given the chance to share the stadium with West Ham if the LLDC have to start the bidding process all over again for a third time. For that reason the 64-year-old businessman has already started looking at other sites for a new ground for his npower League One club.

“If I stay (at Brisbane Road), I get crushed,” Hearn added. “And I am not prepared to see a club that is 130 years old, that reaches more kids than another other in the country through the community schemes, get crushed.

“I don’t know where (Leyton Orient would move to). Harlow has been mooted, Romford has been mooted, off the A13 down by the Docks… Barking way.”

1	Emirates Get Title Sponsorship Rights to Glasgow 2014 Commonwealth Games venue	Friday, 28 September 2012
2	ISPS Get Title Sponsorship Rights to Golf’s Perth International	Friday, 28 September 2012
3	TSG Becomes Northampton Saints Official Technology Partner	Friday, 28 September 2012
4	Sovereign Santander Named Official Bank of New England Revolution	Friday, 28 September 2012
5	Welsh Rugby Union Sign Ball Sponsorship Deal with Gilbert	Friday, 28 September 2012
6	Rolex Extends Sailing’s Fastnet Race Sponsorship	Friday, 28 September 2012
7	Greek Soccer Clubs Agree Peculiar Sponsorship Deals with Funeral Service & Brothel	Friday, 28 September 2012
8	USAA Named Official Military Appreciation Sponsor of Denver Broncos	Thursday, 27 September 2012
9	Atlantic Multipower to Sponsor Reno Windsurf World Cup	Thursday, 27 September 2012
10	Thomas Lyte Named Official Luxury Partner of iSportconnect Directors’ Club London	Thursday, 27 September 2012
11	Sacramento Kings Reveal Sponsor Lineup for New Season	Thursday, 27 September 2012
12	Bank of New Zealand Extends Super Rugby Sponsorship	Thursday, 27 September 2012
13	Tissot Named Official Timekeeper of Incheon 2014 Asian Games	Thursday, 27 September 2012
14	UCI’s BMC Racing Signs Shimano as Sponsor	Thursday, 27 September 2012
15	Old World Industries’ Brands Become Official Sponsors of NHRA	Thursday, 27 September 2012
16	Singapore Indoor Stadium Jets Off with Singapore Airlines	Thursday, 27 September 2012
17	AdvoCare Get Title Sponsorship Rights to Nascar Race at Phoenix Raceway	Wednesday, 26 September 2012
18	QNB Group Secure Qatar Football Association Sponsorship	Wednesday, 26 September 2012
19	Nike, Hurley & Converse Drop Sponsorship for 2013 US Open of Surfing	Wednesday, 26 September 2012
20	Adidas Extend Real Madrid Sponsorship	Wednesday, 26 September 2012
21	Qatar Petroleum Extends Qatar Racing & Equestrian Club Sponsorship	Wednesday, 26 September 2012
22	Etihad Airways Sponsor Abu Dhabi International Marine Sports Club	Wednesday, 26 September 2012
23	Precision Goalkeeping Brand Grows in League of Ireland	Wednesday, 26 September 2012
24	Britannia Sponsor Isle of Man Swimming Association	Wednesday, 26 September 2012
25	Solartechnik Stiens Nordcup – auch bei den GERMAN CLASSICS dabei	Wednesday, 26 September 2012
26	Buffalo Sabres Sign Local Electricity Supplier as Sponsor	Tuesday, 25 September 2012
27	BMW Extend Sponsorship of Golf’s DP World Tour Championship	Tuesday, 25 September 2012
28	Airline Air Pacific to Sponsor Fiji National Rugby League Team	Tuesday, 25 September 2012
29	SAP to Sponsor San Francisco 49ers New Stadium	Tuesday, 25 September 2012
30	RGS Named Official Furniture Provider for Glasgow 2014	Tuesday, 25 September 2012
31	Camper Becomes Official Footwear Supplier of Sailing’s Mamma Auto	Tuesday, 25 September 2012
32	Homestead Sponsors Sri Lankan Cricket	Tuesday, 25 September 2012
33	Sacramento Kings Sponsors Leave in Droves	Monday, 24 September 2012
34	PGA Tour’s Robert Garrigus Acquires New Sponsor	Monday, 24 September 2012
35	Sochi 2014 Sign a Host of New Partners	Monday, 24 September 2012
36	Sheffield Wednesday & Sheffield United Announce Joint Sponsorship Deal	Monday, 24 September 2012
37	Tissot präsentiert bei der Par Coeur Gala in Lyon Tony Parker mit seiner Limited Edition Uhr	Monday, 24 September 2012
38	Kraft Foods bietet erste “Frauenloge” der Bundesliga an	Monday, 24 September 2012
39	Tata Sponsors Indian F1 Driver	Monday, 24 September 2012
40	Westwood, Watson & Oosthuizen Renew PING Sponsorship Deals	Friday, 21 September 2012

Euroleague Basketball have announced Basque Country’s public broadcast service EiTB will be the official broadcaster of the Turkish Airlines Euroleague in the Basque Country of Spain for the next three seasons.

With this new three-year agreement, EiTB will become one of the longest-running TV partners of the competition with more than 10 seasons supporting and broadcasting Euroleague Basketball games in the Basque Country.

ETB will broadcast all games of Laboral Kutxa Vitoria, starting Wednesday with Lietuvos Rytas Vilnius vs. Laboral Kutxa Vitoria. With this new agreement, all 24 Turkish Airlines Euroleague teams will have an official broadcaster that will bring the top European competition into all fans’ homes.

1	SIS to Broadcast Horseracing’s Dubai World Cup	Friday, 28 September 2012
2	FIA World Touring Car Championship Sign New Eurosport Deal Until 2017	Friday, 28 September 2012
3	Big West Conference Ink New Fox Broadcasting Deal	Friday, 28 September 2012
4	SuperSport Get Premier League Rights in Sub-Saharan Africa	Thursday, 27 September 2012
5	talkSPORT Secure Broadcasting Deal for Capital One Cup	Thursday, 27 September 2012
6	TEN Sports Renews US Open Tennis Broadcast Deal	Wednesday, 26 September 2012
7	World Sport Group & Traffic Sport Distribute Rights for CONCACAF	Wednesday, 26 September 2012
8	ESPN to Air NextGen Soccer Series	Tuesday, 25 September 2012
9	Perform to Distribute Bundesliga Rights in Italy	Tuesday, 25 September 2012
10	Singtel Get Singapore Rights to Champions League & Europa League	Tuesday, 25 September 2012
11	Super Fight League Secure New Broadcast Partner & Ambassador	Tuesday, 25 September 2012
12	BBC to Air Rugby League’s Triangular Tournament	Monday, 24 September 2012
13	Nelonen Gains Europa league Rights in Finland	Monday, 24 September 2012
14	Eurosport Sign Six-Year Deal with International University Sports Federation	Monday, 24 September 2012
15	Great Sports Media Gets Chinese Rights to Europa League	Monday, 24 September 2012

Premier League club Sunderland AFC has agreed a partnership with StreamAMG, capsule the pan-European group which includes StreamUK, case for the launch of the club’s new online multimedia service, viagra 40mg SAFSee.

This is the fourth Premiership club’s video to be powered by the StreamAMG platform.  The new SAFSee offering opens up a whole host of content to Sunderland fans completely free of charge.

Supporters anywhere in the world can listen to online audio commentary of every game as well as watching extended match highlights, interviews, features, Academy coverage and much more – all without paying a penny.

Fans need only their email address and limited personal details to sign up for SAFSee, which replaces SAFC TV – a subscription-based service.

Stream UK worked alongside the club’s digital media team and specialists from Aqueduct, Sunderland AFC’s lead digital agency, to integrate the required elements into the site and content management system.

The product launched ahead of the 2013-14 campaign and is proving successful, with thousands of fans across the globe already having signed up.

Sunderland AFC’s commercial director, Gary Hutchinson, commented: “Stream UK has been excellent during the integration process and have delivered a robust and flexible platform.

“We were keen to make video and audio free to air to all fans, regardless of where they are in the world, and consider this a key part of our overarching strategy going forward.”

StreamAMG founder, Duncan Burbidge, added: “We’re really excited to work with Sunderland. It’s opportunities like these that drive our platform forward.”

Tour de France winner Greg LeMond has revealed his intention to run for the UCI presidency opposite Pat McQuaid following the recent trials and tribulations the organisation has faced.

“It is now or never to act,” LeMond said in an interview with the Le Monde newspaper. “After the earthquake caused by the Amstrong case, another chance will not arise.”

LeMond, 51, is now the only American to have won the Tour de France after USADA disqualified Armstrong for life and cancelled his seven Tour victories. He has been outspoken on anti-doping matters and was a key witness in the Floyd Landis case.

“I’m ready. I was asked and I accepted,” LeMond said. “If we want to restore public confidence and sponsors, we must act quickly and decisively. Otherwise, cycling will die.  Riders do not understand that if we continue like this, there will soon be no money in cycling.”

McQuaid has been president of the international cycling federation since 2005, serving to date four two-year terms. The next election is to be held in March 2013.

While questioning whether he was really “the best candidate,” LeMond said that “I am willing to invest to make this institution more democratic, transparent and look for the best candidate in the longer term. I think someone like Dick Pound [former president of the World Anti-Doping Agency], is perfect in terms of ethics, who has real experience in the fight against doping and corruption.

LeMond suggested in fact that McQuaid should resign.

“If Pat McQuaid really loves cycling, as he claims, he would have resigned. He could say, ‘Okay, I made mistakes, but now I quit to find a new leader for the UCI,'” LeMond said.

LeMond said that he hopes Armstrong will one day confess to what he did during his career.

“I hope so. One day or the other. When he feels completely isolated and doesn’t have any money, he may tell the truth. Armstrong has done much harm to cycling.”

When the seven young British athletes lit the Olympic Flame at the Opening Ceremony of the London  2012 Olympic Games they started one of the most eagerly awaited sporting events in history.

The 10,000 athletes had prepared for years for just two weeks of competition and the world waited for the stories to unfold.

But it was not just athletes whose preparation would be tested. Since the Games were awarded to London in July 2005 every organisation with a stake in the Games had also been preparing.

Olympic Experts

For broadcasters at the Olympic Park, it was business as usual. Another live sporting event, with a global audience, eager to see athletes perform on the biggest stage.

And for Eurosport London 2012 was familiar territory, having broadcast in full the 11 previous Summer and Winter Olympic Games since Albertville in 1992.

London was different though as the first truly “digital Games” where technology would play a key part in ensuring the fans could enjoy the whole event, wherever they were and on whichever device they owned.{vimeo}52240397{/vimeo}

London 2012 for Eurosport created a great opportunity. Here was an Olympic Games where Eurosport’s pan-European reach of 130m homes across the continent could be fully exploited.

A team of 600 Eurosport staff worked on the event across Europe, of which 100 were on site. This included our expert analysts, Olympic 100m champion Maurice Greene and 100m Olympic swimming champion Pieter van den Hoogenband, who also featured in the channel’s Olympic promo, and reported live and joined Eurosport’s nightly live magazine programme Together to London from the channel’s bespoke studio in the International Broadcast Centre.

The production staff, directors, producers and journalists brought their experience at Eurosport of covering over 120 different sports and over 5,000 hours of live action every year.

This delivered Eurosport’s editorial approach to make the sport the star.  It followed the best live action wherever it took place during the day, coupled with the freedom from national allegiances to the viewer the best possible experience.