TaylorMade Appoints David Silvers as Vice President & Managing Director

TaylorMade-adidas Golf Company have announced the appointment of David Silvers as Vice President and Managing Director, cough EMEAP (Europe, order Middle East, Africa, Pacific).

David Silvers replaces Ben Sharpe who has moved to the Carlsbad, US to take up the position of Executive Vice President of adidas Golf and Ashworth

David Silvers has been in the business of golf and sport throughout his professional career. For the past 12 years, he has been a principal at a sports marketing agency, The Professional Sports Group and now joins TaylorMade-adidas Golf Company to oversee the future success of the business in the region.

50 Sponsorship Deals of the Week: 01/03/13

1

USA Gymnastics & AT&T Extend Sponsorship Deal

Friday, 01 March 2013

2

Rajasthan Royals Renews Valvoline Cummins Sponsorship

Friday, 01 March 2013

3

PowaKaddy Remains Official Supplier to PGA Until 2016

Friday, 01 March 2013

4

Ice-Watch Becomes Premium Partner of DTM’s BMW Motorsport

Friday, 01 March 2013

5

Chiefs Investec Super Rugby Gets New Fitness Sponsor

Friday, 01 March 2013

6

Zeasorb Extends Ironman Sponsorship

Friday, 01 March 2013

7

John Deere Renews UK Golf Course Owners Association Partnership

Friday, 01 March 2013

8

Incapital Renews Big East Basketball Championship Sponsorship

Friday, 01 March 2013

9

Rangers Bag New Kit and Shirt Sponsorship Deal

Friday, 01 March 2013

10

Blockbuster to Sponsor Nascar Driver John Wise at Phoenix International Raceway Race

Friday, 01 March 2013

11

Totally Wicked Gets Naming Rights to St Helens Saints’ North Stand

Thursday, 28 February 2013

12

Motorcycle-Superstore.com to Continue AMA Pro Road Racing Sponsorship

Thursday, 28 February 2013

13

Under Armour Agrees Clothing Deal with USA Gymnastics Until 2020 Olympics

Thursday, 28 February 2013

14

FIBA Sign Plethora of Sponsors for 2014 Basketball World Cup

Thursday, 28 February 2013

15 

Lotus to Enter 2013 F1 Season Without Title Sponsor

Thursday, 28 February 2013

16

Lionel Messi to Endorse Qatari Telecoms Company

Thursday, 28 February 2013

17

Coates Hire Obtains Title Sponsorship of 2013 WRC Rally Australia

Thursday, 28 February 2013

18

Extreme Sailing Series Coming to Singapore, Aberdeen Asset Management to Sponsor

Thursday, 28 February 2013

19

Cooper Tire Sponsors 2013 FIA European Rallycross Championship in 2013

Thursday, 28 February 2013

20

British Tennis Star Laura Robson Agrees Virgin Active Endorsement

Thursday, 28 February 2013

21

Pirelli Becomes Official Tire for the Challenge Club Racing Series

Thursday, 28 February 2013

22

South Wales Scorpions Announce New Shirt Sponsor & Kit Supplier

Thursday, 28 February 2013

23

Headrush Sponsors Nascar Driver Jason White at Phoenix International Raceway

Thursday, 28 February 2013

24

Lowe’’s Extends Hendrick Motorsports Sponsorship

Thursday, 28 February 2013

25

blueseventy to Support Ironman World Champion Pete Jacobs

Thursday, 28 February 2013

26

Emirates Signs Landmark Sponsorship Deal with Lancashire Cricket

Thursday, 28 February 2013

27

Mattress Company Beautyrest to Sponsor Kurt Busch for Phoenix Nascar Race

Thursday, 28 February 2013

28

Alpari to Sponsor BNP Paribas Showdown

Wednesday, 27 February 2013

29

Michelin Extends Deal as CEV Moto2 Tyre Supplier

Wednesday, 27 February 2013

30

Npower Confirms End to Football League Sponsorship

Wednesday, 27 February 2013

31

MillerCoors Extends Milwaukee Brewers Sponsorship

Wednesday, 27 February 2013

32

Canon Becomes Official Imaging Partner of Asian Tour

Wednesday, 27 February 2013

33

Wakefield Wildcats Lose Main Sponsor

Wednesday, 27 February 2013

34

Deloitte Renews British Paralympic Association Partnership

Wednesday, 27 February 2013

35

Vemma to Sponsor JD Motorsports at Phoenix International Raceway

Wednesday, 27 February 2013

36

BNP Paribas Retains Title Sponsorship of Indian Wells Tennis Event Until 2018

Wednesday, 27 February 2013

37

Rory McIlroy to Endorse Bose Headphones

Wednesday, 27 February 2013

38

Brewin Dolphin to Title Sponsor 2013 RS Elite National Championships

Wednesday, 27 February 2013

39

AJ Foyt Racing Renews ABC Supply Sponsorship Deal

Wednesday, 27 February 2013

40

SunPower Named Exclusive Solar Technology Partner of San Francisco 49ers

Tuesday, 26 February 2013

41

Yeo Extends S-League Sponsorship

Tuesday, 26 February 2013

42

Williams F1 Team Adds PPG to Growing List of Sponsors

Tuesday, 26 February 2013

43

Shoe Company On to Equip Sauber F1

Tuesday, 26 February 2013

44

Coca-Cola and Bayern Munich Extend Long-Term Partnership

Tuesday, 26 February 2013

45

Florida Atlantic University Agrees Sunrise Sports & Entertainment Partnership

Tuesday, 26 February 2013

46

Auto-Plus to Title Sponsor Inaugural NHRA Event at New England Dragway

Tuesday, 26 February 2013

47

Barcelona Extend Etisalat Deal

Tuesday, 26 February 2013

48

Ramsdens Renews Kit Sponsorship of Middlesbrough

Tuesday, 26 February 2013

49

Trespass to Supply Uniforms for Glasgow 2014

Tuesday, 26 February 2013

50

Sydney Roosters Extend Steggles Sponsorship Ahead of New NRL Season

Tuesday, 26 February 2013

Putin: Russia Would Cover Costs if Awarded Figure Skating Champs.

With this year’s World Figure Skating Championships, due to be scheduled in Japan, having been cancelled due to the horrific earthquake and tsunami in the nation, Russia has formally declared itself a bidder to host this event.

They have written to the International Skating Union (ISU) putting forward Moscow as a replacement for Tokyo, with Valentin Piseyev, executive director of the Russian Figure Skating Federation, saying: “Today we sent a formal letter to the International Skating Union, telling them of our desire to stage the competition in Moscow.”

Russia is one of several countries who have offered to step in as replacements, including Vancouver, which hosted last year’s Winter Olympics, Colorado Springs and Lake Placid in the United States, Turku in Finland and unnamed cities in Austria and France.

However, Russian Prime Minister Vladimir Putin has revealed his country would be willing to cover all the costs of staging the event in Moscow, stating: “I think we could give a helping hand to our Japanese colleagues as well as the ISU.

“We are not demanding anything, it’s more of a goodwill gesture by us. 

“It wouldn’t cost much, so we could cover all the expenses ourselves.”

Moscow has proposed the 14,000-seat Hodynka arena, built in 2007 to host that year’s ice hockey World Championship, as the venue after the ISU said it was seeking applications to stage the championships last week.

The ISU set today as the deadline for submitting applications and plans to announce the decision in a few days, releasing a statement on their official website reading: “Based on spontaneous proposals from ISU Member federations received to host the Championships and possibly additional members who might be interested and available, the ISU Council is evaluating the different options taking into account all relevant aspects and points of view.

“This primarily involves the tremendous logistical challenge to organize and conduct such major event on short notice. 

“Also, the [ISU] Council cannot ignore legal and contractual constraints as well as timing conflicts with other skating or sporting events.

“The ISU Council is conscious that a solution satisfying all points of view is probably difficult to be achieved and begs all involved for their understanding and cooperation in these truly exceptional circumstances.”

Arsenal Legend Tony Adams Criticises Sir Chips Keswick Chairman Appointment

Arsenal legend Tony Adams has criticised the club’s decision to appoint Sir Chips Keswick as their new chairman.

Former chairman Peter Hill-Wood was forced to stand down from the role because of health reasons, and the Gunners have turned to British businessman Keswick to fill the vacancy.

But Adams said in The Sun: “Chips is a great guy but not a very imaginative choice by the owner – and he is 73.

“If they just wanted a figurehead, they should have gone for me. It would have been a better visionary decision than Chips.

“They should be lining up the new manager. Chief executive Ivan Gazidis is in a tricky situation and could do with some help.

“It’s time that Arsenal won something again, even the FA Cup or League Cup. But I can’t see it, to be honest. They are still not good enough in certain areas of the team. And they are miles off the title.”

Adams made 669 appearances for the North London club and won 10 major trophies.

Association of Surfing Professionals Appoints Michael Lynch as CMO & CRO

Association of Surfing Professionals International (ASP), pills the governing body of professional surfers announced today the appointment of Michael Lynch as its Chief Marketing and Revenue Officer.

Lynch joins ASP shortly after the organization announced Paul Speaker in the role of ASP Chief Executive Officer. Together they will work to build surfing’s new global sports league.

In his new role, Lynch will be responsible for helping the organization optimize its growth potential worldwide and specifically manage all ASP marketing, communications and sponsorship activities for professional surfing’s governing body. As 2013 is a transitional year, Lynch and other ASP executives will use this season to focus on data-gathering, analysis and preparation as they build toward the 2014 ASP World Championship Tour launch.

“Michael is a highly respected global marketer, a top influencer in the sports industry and a leader in building brands,” Speaker said. “His extensive experience and expertise identifying and activating sponsorships with the most recognizable sports properties in the world make him the ideal candidate for the position and an invaluable asset to ASP. He will play a vital role with ASP as we continue to build our infrastructure and grow the organization to better benefit our surfers, sponsors and fans.”

Lynch’s more-than-25-year tenure in the sports industry includes premier sports and entertainment divisions with category leading organizations. During his nearly 17 years with Visa, Lynch led the company’s global sponsorship marketing/management strategy and execution including activations with the Olympic and Paralympic Games, FIFA World Cup, NFL and numerous other properties. He and the organizations he led, have received numerous industry awards and recognition including, tabbed by The Sporting News magazine as one of the “100 Most Powerful People in Sports”, “Sports Sponsor of the Year” by the Sports Business Journal, and “The 25 Best Sponsors in America” by Event Marketer Magazine.

“The excitement, passion, energy and entrepreneurial spirit of building a new centralized global sports league with Paul was too much for me to pass up. The ASP’s potential is inspiring and I’m looking forward to working with all those associated with ASP as we deliver the very best world-class experience for the fans, surfers and sponsors,” Lynch said. “As we implement the business-wide fan-centric philosophy, our commercial and broadcast partners will find ASP has the right recipe for success and a compelling marketing and sales platform to build their business.”

15 Sports Broadcasting Deals of the Week: 01/03/13

1

FOX Sports South Gets Local Broadcast Deal for Atlanta Braves Games

Friday, 01 March 2013

2

La Liga’s ‘El Clasico’ to be Seen in Prime-time for First-time in India after STAR Sports Deal

Friday, 01 March 2013

3

Rai and Giro d’Italia Sign Four Year Broadcast Deal

Friday, 01 March 2013

4

Benfica TV Awarded Premier League Rights in Portugal

Thursday, 28 February 2013

5

EBU Secures Media Distribution Rights for Sochi 2014 & Rio 2016 Paralympic Games

Thursday, 28 February 2013

6

SKY TV Secures V8 Supercars Rights in New Zealand Until 2017

Wednesday, 27 February 2013

7

Neo Sports Secures New Zealand Cricket Rights Until 2020

Wednesday, 27 February 2013

8

Sportsnet Signs Major Canadian Broadcast Deal with IndyCar

Wednesday, 27 February 2013

9

Comcast SportsNet to Air San Jose Earthquakes 2013 Matches

Wednesday, 27 February 2013

10

 Sky & BT Get Republic of Ireland Premier League Broadcast Rights

Wednesday, 27 February 2013

11

 TV Money Uncertainty Threatens Spanish Clubs Future says Spanish League Vice President

Tuesday, 26 February 2013

12 

BBC to Air 2013 Women’s FA Cup Final

Tuesday, 26 February 2013

13

ESPN to Renew Big East Conference Broadcast Deal

Tuesday, 26 February 2013

14

Canal+ Score Premier League Broadcast Rights in Vietnam

Tuesday, 26 February 2013

15

FC Dallas Signs Significant Broadcast Deal with Time Warner Cable

Monday, 25 February 2013

Rome ’20 Bid Chief Claims Japan have Withdrawn OG Interest

The vice-president of the International Olympic Committee (IOC) and the leader of Rome’s proposed bid for the 2020 Games, Mario Pescante has claimed that Tokyo will not pursue its bid for the event following the earthquake and tsunami in Japan.

Pescante said that he had been told by Japan’s Ambassador to Italy that they wanted to concentrate on rebuilding the shattered country following the devastation caused by the natural disasters earlier this month.

In an interview with an Italian radio station, Pescante stated: “Yesterday the Japanese Ambassador was with me at the start of the Rome Marathon and told me with great regret that his country could not continue with Tokyo’s bid.”

Pescante had picked out Tokyo last month as potentially being Rome’s closest challengers, adding: “If we had been beaten by Tokyo [following the earthquake] maybe we would have reasons to rejoice.

“But they have other things to think about.”

The World Bank has estimated that it could take Japan five years to rebuild following the damage from the earthquake and the tsunami at a cost of as much as US$235bn.

The cities bid would have been heavily influenced on whether Pyeongchang were awarded the 2018 Winter Olympics and Paralympics as it would have been unlikely that the IOC would have awarded consecutive Games to Asia.

In their absence, Pescante has picked out South Africa and Istanbul as Rome’s most dangerous rivals, continuing: “There is great determination in Africa to put together a strong campaign.

“Turkey as a country is very strong and Istanbul is a very big candidate,” said Pescante, who refused to accept that Rome were the early favourites.

“It is very early to pick favourites. The vote is still a long way off.”

Reports have indicated that since Pescante has made the claims, the Japanese Olympic Committee have refuted the suggestion that they have withdrawn their interest in hosting the Games in 2020.

UFC to Air on UK Terrestrial TV for First Time in Channel 5 Deal

The Ultimate Fighting Championship (UFC), order pills | has announced an agreement to broadcast its inaugural EMEA FIGHT NIGHT, price from the O2 Arena in London, prostate on Channel 5.

The agreement is in part due to the incredible demand for UFC programming in the UK and will be the first time a UFC event will be broadcast live to a terrestrial audience in the region.

Live broadcast of the UFC FIGHT NIGHT LONDON: GUSTAFSSON vs. MANUWAmain card on 8th March will begin at 9 p.m.

The popularity of the UFC is soaring throughout Europe, with the event at the O2 Arena selling out in a matter of hours. Last year three events were held throughout Europe, the Middle East and Africa (EMEA), with that number doubling to six in 2014, starting with London and then Abu Dhabi on 11th April.

UFC programming is broadcast in over 145 countries, to nearly 800 million TV households worldwide, in 28 different languages.

Garry Cook, Executive Vice President and Managing Director of UFC EMEA, said: “This gives the entire British public the opportunity to watch UFC programming live on free to air TV and we are very excited to be working with Channel 5 to provide this experience.

“The UFC are incredibly proud of the EMEA FIGHT NIGHTS that will we will be hosting throughout 2014, showcasing some of our incredible talent at Saturday primetime, across the regions to millions of existing and new fans.”

Channel 5 Commissioning Editor Factual, Simon Raikes said: “UFC is the best of mixed martial arts, ideal to complement our existing fighting stable. We’re genuinely excited to welcome such a riveting sport to Channel 5.”

Casablanca Set for Olympic Bid ‘Soon’

Morocco’s Sports Minister Moncef Belkhayat has revealed that the country’s second largest city, Casablanca could be set to launch a bid for the 2020 Olympics and Paralympics.

Casablanca has long been touted as a possible candidate to be the first in Africa to host the Games though cities such as Durban and Johannesburg have seemed more likely of late.

Belkhayat has now confirmed that serious planning has already taken place about a possible bid, stating during the Africa International Sports Convention: “Morocco has committed itself to becoming a great sport nation that stages great sporting events.

“Casablanca has a very good chance of positioning itself as a great sports city and organising the Olympic Games.

“One day Casablanca will be organising the Olympic Games.”

Despite refusing to commit to a bid for the 2020 edition of the Games, Belkhayat left the possibility very much open, adding: “We will bid for the Olympics soon – whether that it is 2020, 2024 or 2028.”

National Olympic Committees (NOCs) have until May 16 to let the International Olympic Committee (IOC) if they are interested in bidding with a final deadline of September 1 to name an applicant city.

Construction of an 80,000 seat stadium is expected to begin shortly, to be completed some time in 2013 on a new US$300m state-of-the-art venue in Casablanca to host the final of the 2015 African Nations Cup, which Morocco was awarded earlier this year.

Belkhayat, a former senior executive with Olympic sponsors Proctor & Gamble before entering politics, wants Morocco to try to host more major events having lost by a mere four votes to South Africa in bidding for the 2010 FIFA World Cup.

Broadcast Coverage Expanded for UCI Track World Championships

The International Cycling Union (UCI) have announced they have expanded their live coverage for the UCI Track World Championships after media partner Infront Sports & Media secured more TV deals.

With new regions being added for the first time, the overall number of countries and territories where fans can follow the event in real time increases to more than 100.

Together, Infront and the UCI have licensed international media rights for live, delayed, highlights and news coverage to around 30 media companies, broadcasting on free and pay TV as well as online and mobile platforms. The number of broadcast partners taking the live signal has even been doubled as compared to the 2013 edition. In total 140 media representatives have been accredited for this year’s event that takes place in Cali, Colombia.

The HDTV signal will be provided by the domestic television network RCN Television, carrying out host broadcast operations with a total of 12 cameras. RCN Television reaches out to 97% of the Colombian population via its 13 TV stations – providing the event with extensive exposure in the host country.

Other partners on the American continent include DirectTV (Pan South-America), Universal (USA) as well as RDS and Rogers Sportsnet (both in Canada). Across Europe, a total of 13 broadcasters will continue to feature the event in programming schedules including the BBC (UK), FranceTV (France) and BeIn Sports (France and further French-speaking territories), NOS (Netherlands), Polsat (Poland), Rai (Italy), the Viasat Group (Scandinavia) and VRT (Belgium).

In Asia, the event is growing in popularity. For the first time ever, live coverage will be available in India (through an agreement with Sony) and Malaysia (Astro). In Japan, NHK Media will broadcast a live unilateral production dedicated to their domestic audience. Al Jazeera continues to broadcast in the Middle East. In Oceania contracts were closed with SBS (Australia) and Sky New-Zealand (New Zealand). In addition, worldwide news access is ensured by SNTV and Perform.

UCI President Brian Cookson said: “Whilst strong results were already achieved in the first year of our partnership, the collaboration with Infront is now realising its full potential. Jointly, we have secured more live broadcast partners than ever before for the UCI Track World Championships, meeting fan demand and establishing a sustainable presence on screens worldwide.”

Stephan Herth, Infront’s Executive Director Summer Sports, added: “The UCI Track World Championships have never been more accessible to fans. As always, the UCI and Infront have worked very closely to select the best possible media outlet for the event in each region. Also, looking toward the future, our focus will be on live exposure to maximise audiences and share the excitement of all the cycling disciplines and aspects of the sport.”