National Football League (NFL) franchise the San Francisco 49ers has announced a new multi-year agreement with technology company HP which will see it become presenting partner of the 49ers for the 2010 season.

49ers chief sales officer, John Vidalin, said: “We are very excited to have our first ever season presenting partner in HP. HP will have a strong brand presence integrated into the presentation of 49ers football – from training camp to the 2010 season.

“Similar to the 49ers international relevance in football, HP’s technology innovation is international in scope so we’re excited to see a partnership between a pair of iconic brands headquartered in the Bay Area.”

Senior vice president and chief marketing officer for HP, Michael Mendenhall, added: “HP is synonymous with innovation. Pairing our brand with the San Francisco 49ers, one of the most storied franchises in the NFL creates a dynamic combination that can bring together fans of both organisations.”

Emirates Airline believes the US$100 million price tag to become an official partner of football’s governing body FIFA is worth it because of the amount of exposure gained from this summer’s World Cup in South Africa.

The airline signed up one of six official partners ahead of the 2006 World Cup and has since renewed that deal to run until the 2014 tournament in Brazil.

The agreement allows FIFA to be associated not only with the World Cup, but with all the FIFA events held over a four-year period.

Emirates has also spent a further $100 million on advertising and marketing to leverage its association with the World Cup.

Director of Corporate Communications at Emirates, Boutros Boutros, said: “Our aim with the sponsorship was to raise our visibility and position the airline as a global brand. This was the most cost-effective way to do that, allowing us to reach up to two billion people over the tournament.

“To get the same kind of exposure online that we get from the World Cup sponsorship, for example, would cost about  $3 billion. When viewed in that light we believe that we have done well with the sponsorship.”

Bob Nicholson has been announced as the new Vice-Chairman of Oilers Entertainment Group (OEG), abortion a new sports and entertainment company.

The new company will manage the Katz Group’s growing family of sports and entertainment assets, and operate Rogers Place, the new home of the Edmonton Oilers.

Mr. Nicholson recently retired as President and CEO of Hockey Canada and will assume his new role following a brief transition period. He will continue to serve as Vice-President of the International Ice Hockey Federation.

In his role as Vice-Chairman, Mr. Nicholson will work closely with Daryl Katz, Kevin Lowe and Patrick LaForge to expand the group’s sports and entertainment offerings, deliver outstanding fan experiences, secure major new sponsorships and events, and operate Rogers Place. Currently under construction, Rogers Place will be North America’s leading sports and entertainment venue when it opens its doors in September 2016. Mr. Nicholson will also serve as an Alternate Governor for the Edmonton Oilers on the NHL Board of Governors.

Kevin Lowe has been named Vice-Chairman of the new organization, and will continue to play a leadership role with the organization’s Hockey Operations. Patrick LaForge has been named President and Chief Operating Officer of OEG and will be responsible for the group’s business operations.

“Bob Nicholson is an exceptional talent with a world-class reputation and deep relationships across the hockey world, from junior player development to world-scale events and large corporate sponsors,” said Daryl Katz. “He has been an innovator in driving new sport-based revenue models and we feel very fortunate he has chosen to move to Edmonton and become part of our team as we build a leading Canadian sports and entertainment company.”

“This was an opportunity for me to stay connected to the game I love, work with a hugely promising franchise and be part of an organization that fully understands the power of sports and entertainment to build brands, strengthen communities and inspire young people to excellence,” said Mr. Nicholson. “I am very excited to be joining Daryl, Patrick, Kevin and the rest of the team, and look forward to saying more about our plans once I get my feet on the ground.”

In addition to the Edmonton Oilers, OEG owns the 2014 Memorial Cup Champion Edmonton Oil Kings (WHL), the Oklahoma City Barons (AHL) and the Bakersfield Condors (ECHL), as well as Aquila Productions, an award-winning producer of film and television, live events and broadcasts, and corporate and branded messaging services.

Channel One in Russia, symptoms which will air the Sochi 2014 Olympics, viagra has selected Elemental Technologies, the leading supplier of video solutions for multiscreen content delivery, to stream the Games.

In a system delivered by Open Technologies, one of the country’s leading IT suppliers, Elemental systems will process nine channels of Channel One Olympics programming for delivery of high-quality video over IP networks to multiple devices.

Channel One is Russia’s largest broadcaster and the primary content distributor for the host country of the Games. Broadcasting across Russia and the Commonwealth of Independent States (CIS), Channel One offers programming free of charge to an estimated 250 million viewers around the clock, 365 days a year.

During the Games, solutions from Elemental will stream Channel One live and time-shifted TV content in 12 Adobe HDS H.264 profiles to set-top box, PC, iPhone, Android, tablet and smart TV devices.

“Channel One is a premier broadcaster and acknowledged technology leader,” said John Nemeth, VP sales EMEA for Elemental. “We are honored to support its work in providing rich multiscreen experiences during the premier event in winter sports and for its ongoing programming requirements.”

USA Track & Field has announced it will bid to host the 2016 World Indoor Championships after submitting a bid to the IAAF.

TrackTown USA, cialis Inc., prostate would serve as local organizing committee for the 16th IAAF World Indoor Championships in Athletics, ampoule which would be held in March, 2016, in Portland, Ore. The United States hosted the first IAAF World Indoor Championships in 1987, in Indianapolis. More than 600 athletes from up to 212 countries are expected to compete in 2016.

The bid application calls for the three-day meet to be held at the Oregon Convention Center in the city of Portland. A new 200-meter IAAF-certified track would be built and then repurposed afterward as a legacy of the event.

“As a member of the IAAF family, USATF considers it an honor as well as a duty to try to bring a world championship event back to U.S. soil,” USATF CEO Max Siegel said. “Having hosted two very successful Olympic Trials in 2008 and 2012, TrackTown USA has shown itself to be the premier host of world-class track events in this country. We look forward to presenting the bid and continuing to elevate the off-track profile of the United States in the international sports world.”

At the 2012 IAAF World Indoor Championships in Turkey, Team USA won a record 10 gold medals, adding three silver and five bronze. World Indoor gold-medal winners Ashton Eaton, Sanya Richards-Ross, Brittney Reese and Aries Merritt went on to win gold at the 2012 Olympic Games in London.

In addition to hosting the last two Olympic Trials, TrackTown USA also serves as local organizing committee for the 2014 IAAF World Junior Championships, to be contested this July in Eugene, Ore., and the 2016 U.S. Olympic Trials.

“We want to partner with USA Track & Field and the IAAF in bringing our sport to a new generation of athletes and fans,” said Vin Lananna, president of TrackTown USA, Inc. “Portland is a young, vibrant and beautiful city with a culture that fosters innovation and embraces active lifestyles. We believe the city of Portland, the state of Oregon and the entire U.S. would embrace the athletes, officials and media from around the world.”

USATF and TrackTown USA will present the bid to the IAAF in person on November 15 in Monaco.

The British Judo Association have announced that Glasgow, therapy Scotland has been selected as the host city for the 2015 European Judo Championships.

The European Judo Union’s (EJU) premier event is to return to the UK for the first time in 20 years and will be Scotland’s biggest ever judo event at the £113 million Emirates Arena, buy hosted by Glasgow Life and supported by EventScotland and UK Sport.

The European Judo Championships 2015 in Glasgow is part of UK Sport’s £27million National Lottery funded Gold Event Series which aims to bring 70 major championships to home soil to build a strong sporting legacy for the UK.

In the build-up to 2015, Glasgow will host the 2013 and 2014 European Open with judo also featuring at the 2014 Commonwealth Games, giving fans a taste of what to expect.

The bid enjoyed strong support by both UK and Scottish governments including Glasgow Life, EventScotland and is also part of UK Sport’s Lottery Funded Gold Event Series.

Chair of Glasgow Life and the Executive Member for the Commonwealth Games, Councillor Archie Graham, said: “As one of the world’s top sporting cities Glasgow has a proud track record of delivering some of the biggest and best sporting events. That reputation has grown since the opening of the Emirates Arena last year and we are delighted to be adding judo to our events portfolio. As we look beyond the Glasgow 2014 Commonwealth Games it will be fantastic to welcome some of the world’s top judo stars to the Emirates Arena for the 2015 European Judo Championships.”

Scottish Sport Minister Shona Robison said: “Securing the 2015 European Judo Championships is a fantastic achievement. Judo is going from strength to strength, with JudoScotland continuing to grow its membership and the National Training Centre at Ratho supporting more athletes and development programmes. Scotland is the perfect stage for events – judokas and spectators coming to Glasgow will receive a great welcome and an experience that will surprise and delight. The European Judo Championships now join other major championships, such as world gymnastics and orienteering events, coming to Scotland after next year’s Commonwealth Games and the Ryder Cup.”

Simon Morton Director of Major Events at UK Sport said: “Through our Gold Event Series, we’ve been working with partners to bid for World and European Championships that build an enduring legacy from London 2012 and the Glasgow Commonwealth Games 2014. The European Judo Championships 2015 is the 25th major event we have secured for the period after the Games, and will make use of the wonderful Emirates Arena in Glasgow.”

British Judo Chairman Kerrith Brown commented: “It’s an honour to have been selected by the EJU to host their flagship event and I’m extremely proud of what our bid team and partners have achieved.

“We’re confident that this event will be something special and provide a showcase for European judo to the world, creating a legacy for Great Britain sitting on a par in judo terms with London 2012 and the 2014 Commonwealth Games.”

British Judo Chief Executive Officer Andrew Scoular added: “I’m thrilled that we’ve been awarded the 2015 European Championships and as we highlighted in our bid, I’m sure that we can deliver the best European Championships ever, working with our partners Glasgow Life, EventScotland and UK Sport.

“There’s been great interest in the sport following London 2012 and this event gives us a chance to keep the momentum through the 2014 Commonwealth to 2015 and beyond, continuing to grow the sport in the UK.”

IMG Worldwide, adiposity | the global sports, stuff fashion and media company, and The Color Run, LLC, a unique 5K paint race event series, today officially announced a multi-year partnership agreement for the expansion of The Color Run into dozens of countries across Europe and Asia.

Utilizing IMG’s worldwide network of offices and personnel, this move will fast track The Color Run globally.

“It was clear from the beginning that The Color Run had hidden magic,” said The Color Run Founder and CEO Travis Snyder. “The Color Run Tour has quickly spiraled into the largest 5K series in history. We are thrilled to be working with IMG to share this wonderful and surprising global sensation with the entire world.”

Color Runners of all shapes, sizes and speeds start each race wearing white clothing that is transformed like a canvas into a colorful work of art. At each kilometer mark, a different color of paint powder fills the air and covers participants creating an ever-increasing spectrum of color and beauty. This unique experience is less focused on speed and more on crazy color fun with friends and family. At the finish line, the Color Festival kicks off and the air is filled with music and endless color combinations as participants get in on the color throwing fun.

“The Color Run is a happening and a chance for people to get together and have fun,” added Snyder. “Sure, it’s about fitness and living a healthy lifestyle, but it’s also about sharing that experience with friends; on-site and digitally through social networks.”

This event series kicked off in the United States in 2011 with 50 original events, and now has more than 100 in the U.S. and Canada, as well as several successful events in Australia and Brazil. IMG’s plan is aggressive, confident and targets dozens of cities in Europe and Asia.

“The Color Run is the definitive brand in the space and has grown tremendously in a very short time in the United States and Canada,” said SVP of IMG Action Sports James Leitz. “It is our intention to take this excitement and unique business opportunity to countries around the world.”

Dennis Hone, the newly announced permanent chief executive of the London Legacy Development Corporation (LLDC), has revealed the Olympic stadium will not be reopened until August 2015.

He confirmed that a 2014 reopening is “completely out, it would be August 2015” at the earliest.

There are currently four bids to take over the venue, with West Ham United one of them, but Hone rejected reports that an American Football organisation was among them.

Hone, said: “We have no formal bids outside of the competition or otherwise by American Football to go in to the stadium. We are running a competition and we have four bidders. There are no bids outside that.”

Hone told the London Assembly’s budget and performance committee that the amount of work needed to fine tune the bids would make August 2015 or even August 2016 the most likely reopening date.

Whichever bid wins, the venue could have multiple uses and the stadium will host the World Athletics Championships in 2017.

A venue with a capacity of around 50,000 seats might be needed for those championships.

No date has been set for when a new tenant will be announced, with no decision expected before December.

vialis 40mg Helvetica, viagra sans-serif; line-height: 17.999998092651367px;”>The European Sponsorship Association (ESA) is delighted to announce an exclusive media partnership with iSportconnect for the upcoming ESA Insights Forum: Latest Trends for Digital and Social Media.

The event taking place in London on the morning of 4^th October 2012 will examine a selection of innovative campaigns, exploring the thinking and activation behind the successful projects. It will also review the social media/digital impact from the 2012 Olympic Games and focus on new trends.

iSportconnect Marketing & Partnership Manager Xavier Cureau said: “It is fantastic to be working with The European Sponsorship Association and a perfect fit for iSportconnect. We hope to work a lot closer with the ESA team over the coming year”.

iSportconnect offers an exclusive online platform that brings together thousands of sports business professionals worldwide. With a wide range of applications, iSportconnect combines business and social networking, detailed insights into the latest sports business news and market data, listings of business events and executive jobs, as well as market analysis to provide a one-stop shop for the sports business community. Existing LinkedIn and Twitter profiles can be synchronised and updated from iSportconnect, which also has iPhone and BlackBerry applications. iSportconnect has no introductory fees, and has no limit on communication.

Matt Rogan, Managing Director of Two Circles and ESA Director responsible for Education and Training, said: “We are very pleased to have the support of iSportconnect, an organisation that uses social media so well and is a complementary partner.

“Creating digital impact is now a pre-requisite of engaging customers on a personal level through sponsorship. Our experts Craig Edmondson, Head of Marketing, Premier League and Richard Ayers, Head of Digital Business Development at the British Film Institute, will give insights into the ever-changing opportunities of digital and social marketing”.

For further details about the ESA Insights Forum, visit http://www.sponsorship.org/content/knowledge/ESA-Knowledge-Events-Autumn-2012.pdf

For more information on iSportconnect, visit

http://dev.isportconnect.com/index.php?option=com_content&view=article&id=1&Itemid=3