NFL Seek to Partner British Only Brands to Develop UK Interest

The NFL are considering on implementing a new tactic of only partnering with British brands as it looks to triple its UK fanbase leading to a London-based franchise being introduced.

The organisation already has several UK-exclusive sponsors, anesthetist including Virgin Atlantic, for sale Chrysler and Best Buy, although Alistair Kirkwood, the NFL’s UK managing director, believes the sport would also hope to attract more partnerships with “quintessentially British brands” to boost engagement.

Kirkwood says the league aims to become “engrained” in the British sporting landscape, like popular British sports football and rugby, by 2016.

He adds: “In the first four to five years we were making sure we could pull the [Wembley] games off operationally, that teams and coaches didn’t feel at a disadvantage and that fans could get used to the experience and fit that into their sporting calendar. Over the next five years we are looking to become more engrained in the British sporting landscape.”

Marc Armstrong, NFL UK’s commercial director, added: “Partners that use the NFL as a season-long engagement tool [through ticket promotions and digital activity, for example] are far more valuable than a big cheque alone.”

Sunday’s (23 October) NFL game between the Chicago Bears and Tampa Bay Buccaneers, the fifth annual event at Wembley stadium, was the second most watched event on Sky Sports that day, only behind English Premier League football, according to overnight BARB figures.

The league’s season-long television ratings on Channel 4 and Sky Sports are up 20% year on year, which led to its owners recently committing to continue playing regular season games in the UK until 2016, meaning there could be two or more events a year.

The NFL is also considering forming a London-based team in the next three to four years that would play weekly in the US league, which would help increase UK interest and encourage further participation in the game. Currently there are only about five players from the UK registered with the NFL.

The brand will be further extended in the UK in 2012 through merchandise partnerships with Nike and New Era.

Jamie McCourt Asks Court to Order Sale of Ex-Husbands Dodgers

Estranged wife of Los Angeles Dodgers owner Frank, Jamie McCourt has asked a court to order the sale of the beleaguered Major League Baseball (MLB) franchise.

The couple have gone through a very public divorce since Frank sacked Jamie McCourt from her role as CEO of the Dodgers and the latter’s request has come less than a month after MLB commissioner Bud Selig appointed former Texas Rangers president Tom Schieffer to oversee the Dodger’s operations after serious doubts were raised about the financial predicament of the franchise.

Superior Court Judge Scott Gordon, who presided over the divorce of Jamie and Frank McCourt, set a June 22 date to hear arguments about why he should order the sale of the Dodgers.

Jamie McCourt stated: “As I’ve said all along, my goal is to resolve this situation for my family in a way that also advances the best interests of the Dodgers fans, players and franchise. This motion will hopefully provide some momentum in the right direction.”

According to The Associated Press, MLB officials believe the Dodgers do not have enough money to fulfil the team’s May 31 player payroll, though a representative of Frank McCourt has insisted his client has no intention of offloading the franchise.

SportAccord Convention Announces City Forum Programme

A confirmation has been made by the SportAccord Convention that its 2011 City Forum in London will take place on April 5 in the Debating Chamber of London’s County Hall.

The annual gathering for registered SportAccord Convention delegates will explore how to avoid ‘white elephants’ and whether emerging markets are really ready to host sporting events. There will also be a session on bringing sports events to city centres, with a case study on Big Air Snowboarding.

H.E. Sheikh Saoud Bin Abdulrahman Al-Thani, secretary general of the Qatar National Olympic Committee, Olympic Park Legacy Company CEO Andy Altman and FIFA competitions director Inaki Alvarez will speak at the City Forum. Populous senior principal Jerry Anderson, Architecture for Humanity executive director Cameron Sinclair and Spyros Capralos, the chairman of the Athens Stock Exchange who served as the executive director of the Athens 2004 Olympics, will also take part.

Six Candidates Compete to Replace Princess Haya as FEI President

The FEI (International Federation of Equestrian Sports) has revealed six European candidates will vie for the presidency of the FEI in December.

The election will end a 60-year run of royal leadership of the world governing body for horse sport after Princess Haya bint Al Hussein revealed her intention to step down from the role at the end of her term.

The FEI today released the final list of candidates, story following the September 1 deadline for nominations.

They are, in order of the filing of their nominations: Pierre Genecand, of Switzerland; Ulf Helgstrand, of Denmark; John McEwen, of Britain; Javier Revuelta del Peral, of Spain; Pierre Durand, of France; and Ingmar De Vos, of Belgium.

Brief intro to candidates:

-Pierre Genecand, 64, is proposed by the Swiss Equestrian Federation. A businessman, banker and insurance broker by profession, Genecand served as president of the Geneva International Horse Show from 1989 to 2003.

–Ulf Helgstrand, 63, is proposed by the Danish Equestrian Federation. A medical doctor by profession, Helgstrand is a professor of vascular surgery. He has served as President of the Danish Equestrian Federation since 2003.

–John McEwen, 69, is proposed by the British Equestrian Federation. A qualified veterinary surgeon with wide international experience, McEwen served as veterinary surgeon to the British Show Jumping and Dressage Teams until the London 2012 Olympic Games. He was vice chairman of the FEI Veterinary Committee from 1999 to 2003 and has been the Committee’s chair since 2006.

–Javier Revuelta del Peral, 57, is proposed by the Spanish Equestrian Federation. Revuelta is a lawyer and attorney at law for the Spanish government. He has held senior management positions at various Spanish and international companies in the telecommunications, media, food, financial, and renewable energy industries.

–Pierre Durand, 59, is proposed by the French Equestrian Federation. Durand holds a degree in business law, is a former professional rider and wine grower. He was Olympic Jumping champion at the 1988 Seoul Games with the 13-year old gelding Jappeloup. He also competed in the 1984 Los Angeles Olympic Games and became European Jumping champion in 1987.

–Ingmar De Vos, 51, is proposed by the Belgian Equestrian Federation. De Vos holds degrees in political science, business administration and international and European law and started his career as an advisor to the Belgian Senate

The election is set to take place on December 14 during the FEI General Assembly in Baku, Azerbaijan.

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Middlesbrough Select Pelican to Handle Food-related Purchasing at Riverside Stadium

English Championship club Middlesbrough FC have announced today a partnership with Pelican Procurement Services to undertake a review of its food-related procurement, thumb with a view of creating annualised savings of £30, link 000.

Via a supplier retendering process, medstore Pelican has already achieved a 10% saving for the club’s Food Wholesale category, with further work now underway to review a range of additional categories.

Following a competitive pitch, Pelican was awarded the contract to manage Middlesbrough Football Club’s food-related purchasing for its Riverside Stadium facilities and its Rockliffe Park training ground.

This includes overseeing supplier tendering, product sourcing, pricing negotiations to centralising supplier invoicing and payments.

Mark Ellis, Chief Operating Officer for Middlesbrough Football Club said: “As a club, we host on average 25 football games per year, which brings crowds of around 16,000 on the concourses, in addition to serving around 700 meals in the hospitality areas.

“Our chefs are responsible for creating menus for the varying events, however I felt it was time to bring in a procurement specialist to help not only reduce our food costs, but decrease the time our chefs spend on purchasing and administration.

“We selected Pelican for a number of reasons: the cost savings were clear and we are aiming to save at least 12% across all our food purchases over the course of the next 12 months. In addition, Pelican offered the most transparency, simpler terms and from our chefs’ perspectives, they trusted Pelican to deliver the products they want, when they want.”

As part of the partnership, Middlesbrough Football Club is adopting Pelican’s Purchasing Intelligence (Pi) online portal, which is a cloud-based procurement solution that is designed to provide complete visibility, management and control over purchasing spend, budgets, stock valuation and supplier invoices.

Shabaz Mohammed, Managing Director of Pelican Procurement Services said: “We are delighted to be working with Middlesbrough Football Club to manage its food-related procurement.

“Our comprehensive service enables the Club to completely outsource its purchasing requirements to us for its main Riverside Stadium facilities and also its training ground, Rockliffe Park,” Shabaz added.

“We pride ourselves on delivering a fully transparent, highly professional service and the team looks forward to creating both financial savings and operational efficiencies for Middlesbrough Football Club.”

Yao Ming Becomes Nanjing 2014 Ambassador

The International Olympic Committee (IOC) today announced Yao Ming as the latest Ambassador for this summer’s 2nd Youth Olympic Games (YOG) taking place in Nanjing, erectile China.

The Chinese basketball legend will share his advice and experience of international competition with the next generation of young athletes, see while inspiring young people around the world to get active and embrace the Olympic values.

Yao Ming is no stranger to the Olympic Games having competed at the 2008 Beijing Games, capsule where he scored the first basket of the tournament in his home nation, a moment which he described as “the proudest of my career”. A popular athlete in China, Yao Ming has also enjoyed success further afield after spending the majority of his career within the illustrious NBA. 

Yao Ming will attend the Nanjing YOG, interact with athletes and take in some of the competition, including basketball, which features at the YOG in its 3×3 format. In the spirit of the Youth Olympic Games, this concept was launched to appeal to young audiences and is played in an urban venue.  

The second edition of the Youth Olympic Games will take place in Nanjing, China from 16 to 28 August 2014. 

UEFA Bans Red Star Belgrade from Next Year’s Champions League

UEFA have banned Serbian champions Red Star Belgrade from the 2014/15 UEFA Champions League for breaching UEFA Club Licensing and Financial Fair Play Regulations. 

Red Star, sale who won the European Cup in 1991, ampoule have 10 days to appeal against the decision at the Court of Arbitration for Sport (CAS).

UEFA ruled that Red Star were in breach of a number of its Club Licensing and Financial Fair Play rules after looking into a complaint that it was behind on payments.

 

SportFive to Market Official Hospitality Programme for Ryder Cup 2014

Germany’s leading sports rights agency SPORTFIVE has secured marketing rights to the Official Hospitality Programme for the Ryder Cup 2014.

At the most prestigious golf tournament in the world team meeting on 23 to 28 September 2014 Europe’s best golfers and the United States in the Gleneagles Hotel in Perthshire, Scotland, on each other. Since the inaugural tournament in 1927, the Ryder Cup has become one of the most prestigious tournaments and one of the largest sporting events worldwide.

Philip Hasenbein, Managing SPORTFIVE: “Our goal as a leader is to offer our customers the entire spectrum of future international premium sports events. With the Ryder Cup in the portfolio, we have taken another important step in this direction. “

ANZ Stadium Set for Major Redevelopment

The former host of the opening and closing ceremony of the Sydney 2000 Olympic Games, ANZ stadium is set to undergo a a major revamp.

In a $250 million dollar plan announced by the local Government, the stadium will recieve a retractable roof as well as updates to other areas of the ground. The move comes as the Australian Government look to improve the current state of Sydney’s Olympic Park.

Daryl Kerry, the managing director of ANZ Stadium, said weather-proofing the stadium was vital so that it continued to attract world-class sporting and entertainment events.

This month the stadium will not only host the Wallabies and British and Irish Lions decider but the third State of Origin clash and a showdown between Manchester United and the A-League All Stars.

“If we work hard with government and the stakeholders to bring this masterplan to reality, NSW will continue to lead the way in attracting world-class sporting and entertainment events,” Mr Kerry said in a statement.

“Putting a roof on the stadium will weather-proof the major events going forward, while moving stands north and south will create an even more dramatic atmosphere for the football codes that prefer a true rectangular field.

“Everyone who has watched the Sydney Olympic Park precinct grow as a destination since the 2000 Olympic Games should be excited about the vision for the Stadia Precinct. These are developments that will change Sydney forever.”

Australian Sports Minister Graham Annesley said of the improvements: “It’s a very exciting glimpse into the future as the park continues to evolve as a constant reminder of the wonderful Olympic legacy left behind for the people of New South Wales.”

The stadium was a key part of Australia’s Asia Cup bid, with them winning the right to host the contest in 2015.

2013 AT&T MLS All-Star Game Logo Unveiled

The 2013 AT&T MLS All-Star Game logo was officially unveiled at Sporting Park during halftime of Sporting Kansas City’s nationally televised match against Chivas USA n Sunday.

The 2013 AT&T MLS All-Star Game logo, designed by Major League Soccer, features the colors of Sporting Kansas City – Sporting Blue and Dark Indigo – in celebration of the club’s avid fan base and the vibrant soccer movement happening in greater Kansas City. Detail of the iconic canopy roof structure at Sporting Park highlights the world-class venue that will serve as the perfect setting for the League’s 18th-annual summer showcase.

The annual event will feature three days of festivities, culminating in a match between the League’s top players and a renowned international club on Wednesday, July 31 at Sporting Park. The 2013 AT&T MLS All-Star Game will be broadcast live at 8 p.m. CT on the ESPN, Univision, TSN and RDS family of networks. Exact networks will be announced at a later date.

U.S. Soccer selected Sporting Park to host the U.S. Men’s National Team on Oct. 11 in the team’s final home qualifying match for the 2014 FIFA World Cup. The U.S. Soccer Federation is also currently exploring a proposed project that would bring a new National Training and Coaching Development Center to Kansas City, Kan.