Australia’s Triple M Inks Deal to Display talkSport’s Premier League Coverage
March 25, 2014
Australian radio station Triple M Classic Rock Digital have signed an exclusive collaboration with UK sports radio station, talkSPORT.
The agreement will see Triple M Classic Rock Digital broadcast talkSPORT’s exclusive live Barclays Premier League and FA Cup match commentary during the climax to the 2013/14 season. The stations will also share various content in the run-up to and during the 2014 FIFA World Cup in Brazil.
Triple M Classic Rock Digital will bring listeners the biggest matches from the culmination of the Barclays Premier League season, commencing with this Wednesday morning’s (AEST) derby clash between 2013 champions Manchester United and their local rival and 2014 title contenders Manchester City.
Mike Fitzpatrick, Content Director, Triple M said: “Triple M’s Sporting DNA grows stronger with BPL & FA Cup added to our world class AFL & NRL coverage. With so much excitement around Football leading into the World Cup, to deliver Australian Football fans the final games of Barclays Premier League & FA Cup on Triple M Classic Rock Digital is an opportunity too good to miss.”
Jimmy Buckland, Director of Strategy, talkSPORT said: “We’re set for a fantastic climax to the Barclays Premier League season and thanks to this tie up with Triple M, Australian fans won’t miss a second of the action. With 2014 FIFA World Cup also just around the corner it’s also a great opportunity to hear how some of the world’s top players are shaping up for Brazil.”