Aurora Media Worldwide Chosen to Manage SkyNet’s Barclays Premier League Content
August 13, 2013
Aurora Media Worldwide has been appointed by the Myanmar-based Shwe Than Lwin Media Group to produce and manage all Barclays Premier League content to be broadcast on the SkyNew TV platform.
Aurora Media, based in London, will select a team to manage the two new football channels in Myanmar. Their tasks will include live match studio programming, creating original content, programme scheduling and creating channel and show identities. Aurora Media will also be responsible for hiring and training local staff to work on the channels.
SkyNet made history by gaining the rights to broadcast Premier League football in the territory on a standalone basis for the first time. SkyNet also has the rights to UEFA Champions League and the FIFA World Cup 2014.
Lawrence Duffy, Managing Director of Aurora Media Worldwide said: “We’re delighted to be managing SkyNet’s prestigious Barclays Premier League output and be working in this quickly developing market. Channel management is a core part of our business and we look forward to a successful partnership with the Shwe Than Lwin Media Group.”
Win Naing, General Manager of Shwe Than Lwin Media, added: “We’re very pleased to be working with the whole Aurora Media team. We believe we can show the Barclays Premier League to the people of Myanmar on SkyNet, in a way that’s never be done before. We hope this is the beginning of an on-going relationship with Aurora Media.”