Atlético Madrid Strike Azerbaijan Shirt Sponsorship

January 3, 2013

Atlético Madrid are set to ink a sponsorship deal with Azerbaijan after studying three separate offers in the run up to the new year.

The logo of the Eurasian country will feature on the red and white shirt of the club in what remains of this season and all of the next.

The two parties had already announced a strategic agreement on the 30th November which included the use of the country’s logo ‘Tierra de Fuego’ (Land of Fire) during the derby game against Real Madrid.

Also finalised in that agreement was the plan to hold a friendly match with an Azerbaijan select side, a training plan for the country’s most promising athletes and a training camp in the capital city Baku with Atlético coach Diego Simeone, as well as different communication activities to strengthen the image of the club and spread the message about certain aspects of the country.